Shopping Book Reviews Samples For Students

In the introduction of “Overdressed: The Shockingly High Cost of Cheap Fashion,” Elizabeth L. Cline remembers purchasing “seven pairs of $7 shoes” at Kmart. Lamentation follows and soon thereafter, a wardrobe inventory or stock. When Cline Elizabeth cleans out her cabinet or closet she notices, among other things, sixty one tops, sixty T-shirts, fifteen cardigans plus hooded sweatshirts, twenty one skirts and twenty pairs of shoes, most of which Elizabeth never wore.
An earlier quote from ex-Vogue editor Vreeland Diana comes to reflection: “Give ’em what they never knew they wanted.” Fast-fashion vendors like Topshop, Forever 21, and H&M are ...

Business

Review: Hot Button Marketing
Hot Button Marketing, written by Barry Feig, focuses on the intricate and complex subject of consumer behaviour. As a specialist in the subject, Feig reproduces some of the finer points of consumer purchase behaviour that he managed to observe and develop through his innovative marketing strategies for organizations across the globe. He quotes a number of multinational organizations, such as Colgate-Palmolive and American Express, to name a few, that benefitted from his strategies. This clearly vindicates Feig’s mastery over human buying behaviour.
The book; Hot Button Marketing, provides a comprehensive evaluation of human behaviour by listing ...

Joseph Conrad’s; The Secret Agent:

5:
6:
Chief Inspector Heat was seen as a kind man, from the Assistant Commissioner’s description. The Chief Inspector was inclined to finding Michaelis as guilty, mainly because he was associated with dangerous men. It is said that some two men were seen last in a railway station and that they came from his village. The Assistant Commissioner, on the other hand, had social ties to Michaelis and therefore, did not want him implicated and later spoke to his superior about wanting to solve the case alone. When the Assistant commissioner and the Chief Inspector go to look ...

If I had the resources to buy consumer data based on internet purchases, it would be supreme that I verify that the information will be useful in reaching out to the target market. Data on their spending patterns, their likeliness to be interested in purchasing a product similar to ours. I would also consider the circumstances that led to the acquisition of such data. Many consumers are sensitive about their data being divulged without their knowledge. Using such data therefore, would possibly scare off a potential customer. I would also seek to acquire data of purchases made of other competing brands ...

ABSTRACT

Karl Jack Bauer’s The Mexican War (1974) does describe the United States as the aggressor in the conflict and concedes that President James K. Polk was motivated by the desire to expand the borders to the Pacific. Indeed, there was never any real question about this in either the U.S. or Mexico at that time—or later. He justifies this action by asserting that that this type of expansion was inevitable, and if it had not been carried out by Polk’s administration then some other one would have done it eventually. Although the U.S. president preferred to ...

Book Review: Fashion Buying.

The author’s main concern is fashion buying process, namely, buying clothing, footwear and accessories. A significant part of the book is devoted to the UK fashion market research and its current tendencies. It also includes an outlook for job in the sphere of fashion buying, forecast of sales volume and commercial success within the market.
The author’s manner of wording is simple and clear, the chapters are well-structured, and the arguments are well-supported with the evidence of buyers of different levels working for well-known fashion companies including Vogue, Calvin Klein, Prada, Harvey, Nichols, Wal-Mart, Collezioni (Goworek ...

A commercial exchange is a process which involves two parties; the seller and the buyer. The seller offers a product to the buyer expecting something in return which is usually in form of money. The product may be in form of a tangible good or service offered and the buyer may be a consumer or a business customer (Schindler 1-7).

One fundamental characteristic of a commercial transaction is that it is a voluntary interaction since both the buyer and the seller exchange the goods and services voluntarily and after the transaction both are in a better position than before. The seller becomes richer while the buyer receives ...

What the book is about

There is no other book that you could see out there that is up to date and very much readable like the “A wilderness so immense: The Louisiana Purchase and the destiny of America.” Studying history has always been a hobby for a lot of people and this is basically why there are a lot of books about history that are being released every year too. It appears that this book has inspired a lot of lovers of history that it generated a great deal of influence simply because it was able to state how an originally small nation transformed as one of the ...

Basic Marketing with Student CD by William Perreault, Jr., E. Jerome McCarthy and Joseph Cannon

Chapter 1 – The Importance of Marketing
Outline:
1. What is Marketing?
2. Why is Marketing Important to Individuals
3. The Right Way to Define Marketing
4. What is Macro-Marketing?
5. The Function of Marketing in Economic Systems
6. Marketing’s Function as it Changed Through Time
7. The Concept of Marketing Defined
8. Marketing and the Value of Customers
9. Marketing in Nonprofit Organizations
10. Concepts of Marketing and Social Responsibility
11. Ethics of Marketing
12. Ending: Conclusion, Key Terms, Illustrated Cases, and Computer-Aided Problem

Summary:

This ...

Introduction

Global events threatening security of huge numbers of people are recognized as important triggers for introducing changes to the systems of international and national law, so that in the future similar events can become preventable. The brightest example to confirm this thesis is introduction of the UN system and development of international humanitarian and criminal law after the World War II, which was associated with lots of events, which are currently being classified as crimes against humanity, genocide and war crimes. Apart from influencing the international law, World War II had variety of implications on different spheres of life ...

Fashion has raised a great deal of contention, resistance and criticism over the years. The media provides the society with a display of images that range from the real to the perceived. Large mass marketing clothing companies and influential fashion houses determine the direction of fashion, influence the opinion of the public and put up production and distribution structures worldwide. Fashion continues to exist in the public domain amid feelings of strong links with pride, misuse and craziness. This situation can be conveniently attributed to a myriad of factors ranging from psychological problems to feeling of spite on reality television. However, it can ...

Book Review of “Is China Buying the World”

As China grows to become the world’s largest economy, catching up with even the United States in the coming decade, it is important to understand the strategic growth objectives of the Chinese economy. Several authors have written books and research papers on the Asian Tiger, and the country is setting the pace of its economic growth. From becoming the manufacturing hub of the world at the end of the last millennium, China is now looking to expand its presence beyond its shores (Mitter, 2008). In the last decade, Chinese companies have begun acquiring companies and assets such as ...

Section I: Selection of Business

Economics is a social science concerned with decision making along with money making. Macroeconomics is concerned with the general problems of the whole economy as inflation, unemployment and growth. To start any business, the tools of economics are very important. I had chalked out a few prospective business plans for starting my own commercial activity. There was a lot of dilemma in the beginning, the plans were so many but the feasibility had to be worked out. I arrived at two options first, to open a café and second to open a fitness studio. Both the café and fitness were in great demand. Since ...

The dialectical relationship between love and material objects is complex. In the United States of America different elements in culture often take opposing sides: some, like most spiritual organizations, favoring the former, and others, like the capitalistic worldview, favoring the latter. O. Henry was one of this country’s most famous turn-of-the-nineteenth-century writers, who constantly incorporated its culture into his texts; “The Gift of the Magi”, one of his most famous and important short stories, deals with this dichotomy. Using many of O. Henry’s staples, it rests on irony to construct a bittersweet tale where love ends up prevailing. ...

Steven Deyle. Carry Me Back: The Domestic Slave Trade in American Life. New York: Oxford University Press, 2005.

What is the book's thesis?
The book’s main thesis is the Slave Trade in American life and its impact. The book takes as through the slave trade in America from 18th century and its impact on various families, the U.S economy among others. For instance, one of the effects of slave trade is that it led to buying and selling of human beings which in turn led to increased human trafficking. Slave trade also led to the separation of ...

Starting from 1920 RCA had been an electronic giant produced radios, and later, televisions, located in Philadelphia, a city of Camden. Aiming at profit maximization the company moved the parts of operating process several times inside of the US, and then abroad seeking for cheap workforce.

The major reason for moving a significant part of RCA operations is that the company intended to save labor costs by hiring people in rural areas, poor, young, uneducated, single, female and immigrants. Another fact that gives the evidence of this tendency is that RCA moved its plants several times during seventy years of its ...

Rightly named by the author, James Grant, his book “Forgotten Depression 1921: The Crash That Cured Itself” is about the economic depression that America faced in the years 1920 and 1921. Touted by a few as equally bad or worse than the great recession of 2007-09, however, this depression of 1921 had managed to swivel away on its own, paving way to a roaring economy of the twenties in America. The author asks the economists and the policy-makers to follow on the similar lines of non-intervention at the times of crisis/recession or depression, thus reducing the extent of damage and the ...

Before the establishment of the food safety agencies the food industry was largely self regulated. This led to problems where some manufacturers did not provide the minimum safety leading to cases of food borne illness. After dealing with these problems, laws were enacted which led to the establishment of the food safety agencies. After the establishment of the agencies that monitor food safety, the situation on the ground has improved dramatically. The United States has one of the strictest food safety policies, which has resulted in very high standards of food safety. The United States is a global leader in ...

WACC helps the investors decide whether to invest in a particular company or not. It shows the minimum rate at which the investors will earn on their investment. It is the income or value addition that the investors will earn at that specified rate. If the company’s rate of return is higher than WACC, it means that the company is creating value and it is beneficial for the investors. WACC can be calculated as :
WACC = (E/V)Re + (D/V)Rd(1-Tc)
Re = cost of equity
Rd = cost of debt
E = market value of the firm's ...

3,834 words

Abstract: 219 words
Times New Roman font
12 point
double-spaced

Robinson Crusoe

or

The Life and Strange Adventures of Robinson Crusoe

Daniel Defoe (1660 – 1731)
.

Social and Diversity Issues

including Logical Human Reactions to Incentives and Penalties
with Examples from the Book and Personal Examples
CONTENTS
1. INTRODUCTION
2. THE STORY
3. THE IMPORTANCE OF THIS NOVEL IN ENGLISH LITERATURE
4. THE AUTHOR, DANIEL DEFOE (1660 - 1731)
5. THE IMPORTANT COMPONENTS OF THE NOVEL
- The Title
- The Plot
- The Narrator, Robinson Crusoe
- The Use of Imagery
- The Setting
- The ...

Cinderella Ate My Daughter: Dispatches from the Front Lines of the New Girlie-Girl Culture is a book written by Peggy Orenstein in the year 2011. This book explores the princess culture trend and predominantly how this culture is promoted to young growing girls. The Cinderella Ate My Daughter book is stemmed from an article in The New York Times Magazine wrote in 2006 by Orenstein entitled What’s Wrong with Cinderella? In the article, Orenstein explains how the Disney Princesses originated and how the princess-themed merchandise and advertising has increased. Orenstein’s book Cinderella Ate my Daughter explores beyond the ...

Introduction

Organizations are being forced to change rapidly in order to survive today’s technological world. Due to globalization, computerization and advanced communication, these changes are expected and must be acknowledged as the new norm. Today’s world requires managers to understand, accommodate and use change as part of their jobs. If the reality of change is resisted, conflicts are bound to arise leading to job dissatisfaction, reduced performance, and reduced morale. Dan Cohen and John Kotter in their book, the heart of change, interviewed several successful leaders in order to discover what contributes to successful change. According to these ...

1. (a) Define subliminal perception.
Ans (a) Subliminal perception is an old traditional system of visualization of real-time awakening, and it is nothing new. It dates backs to 1950s when one market researcher named James Viicary claimed that by using subliminal messages in a movie theatre, he manages to boost the sales of popcorn and coca cola by a huge margin. Subliminal perception is used in advertising agencies to transmit messages that cannot reach conscious awareness even if attention is focused on them. There are two methods by which messages can be transmitted. One is by using attractive visuals and the other ...

And People that Make Our Clothes

The paper is a book review of Where Am I Wearing?, a book written by Kelsey Timmerman. The book describes the adventures Timmerman had when he decided to travel to all the factories that had made his clothes. Timmerman describes how he went to Honduras to see where his T-shirt was made, to Bangladesh to see where his underwear was made (23), to Cambodia to see where his jeans were made (107), to China to see where his flip-flops were made (163), and finally to Perry, New York in the United States to see where his shorts were made (226). He ...

Superfreakonomics is a book written by Steven Levitt- an economist at University of Chicago and Stephen Dubner, a journalist with the New York Times. The book was released in 2009 and it is a sequel to a mega-selling book by the same authors named freakonomics. The two books are based on through research and are about the application of economic reasoning to a wide range of day-to-day questions. Though the first book was hugely popular, the sequel Superfreakonomics extraordinarily challenges the way we think by questioning popular theories and myths (Levitt & Dubner). The authors examine how people react to incentives and present the good, ...

Dodge the Bullet is a delightfully written romance story with a bit of suspense. The author, Christy, used several points of views as the story evolved.
There are five main characters: Sarah, her two sons, Dodge, and the U.S. Senator interacting in various settings. Sarah is a mother still struggling with the death of her husband, while trying to establish a new way of life in Hailey, Colorado. Her sons are not too pleased with this move from the fast-paced Atlanta life into this small town, slow-paced quiet life. Dodge, who’s perceived as a social outcast, is a handsome, caring man who seems a ...

Sex, As a Commodity

In the development of human civilisation, people were exchanging good for various payments; many material objects and services were treated as a commodity. On the other hand, the most universal commodities were and remain a human being and its sexuality. Through ages, the most popular and existential profession was prostitution. On the other hand, there was no society which would mind against arranged marriages and selling of sexuality for certain benefits under particular circumstances. Just as centuries ago, sex and favouritism was a key to power, it remained a means for certain goals achievement. In this context, the aim of the present paper ...

In her book, Literature as Exploration, Louise M. Rosenblatt takes us through a comprehensive review of literature work and how it should be perceived. It is a challenging piece of literature that encourages both the readers and the teachers of English to look beyond the style and wording of the work and reflect it more on their lifestyles. In most cases, literature has been used mainly for teaching grammar and ignoring other aspects of the book which mainly inspired the author to come up with the literature. She emphasizes on the importance of drawing an emotional connection between the reader and ...

The Rise and Fall of Long-Term Capital Management

Bestselling author Roger Lowenstein masterfully tells the story of Long-Term Capital Management – one of the most illustrious hedge funds of its day. A financial market power that made Merrill Lynch’s “thundering herd” seem like a bunch of noisy kids at its heyday, today LTCM is a case study of greed, hubris, and the marriage of academia and Wall Street. If you have ever wondered how top scholars and Nobel prize winners, who are on the cutting edge of human understanding of the workings of financial markets, would perform as hedge fund managers, the story of LTCM gives you the answer.

The Rise of Long-Term Capital Management

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