Competition Business Plans Samples For Students

Background

Johnson’s & Johnson’s is a USA based company began in 1886 and is operating now in more than 60 countries, and is well known name in health and baby care products throughout the world. They believe in innovations, advance and well - being of people . It is world’s sixth largest consumer health company, it most diverse medical devices and diagnostic company. It has marked its presence in pharmaceuticals and biologics.
The prime focus of the report is in the consumer segment of J&J, as the company is planning to expand in men’s segment, by launching hygiene Continue reading...

Executive Summary

BlackBerry Limited is witnessing a decline in terms of market share and revenue. The company struggles to retain its loyal customer base as the consumers are switching to other brands. This marketing plan emphasizes on different marketing aspects that need to be consider by the company in order to regain its old position. The paper describes major strengths of the company that can help the organization in developing competitive advantages and tapping opportunities available in the market. The company is required to formulate an effective marketing plan in order to overcome its weaknesses such as diversified product portfolio, inventions Continue reading...

Business plan

Part 1: Business idea
My business idea is a starting barbershop. The name of this barbershop will be JD Barbershop. It will be serving males across all ages. It will be open from 1000hrs to 2100hrs on weekdays and 0800hrs to 2000hrs on weekends.

Essay layout

The layout of this essay will be characterized by several sections based on each question. For question one, the first section will concentrate on the business idea. The other section will have details on Michael Porter’s Competitive Forces. For question two, the first part will be based on the type of the business model Continue reading...

GUARDIAN ANGELS FASHIONS

Executive Summary
Guardian Angels Fashions is a modern clothing retail outlet that deals with youths’ attire. This retail outlet will deal with the upcoming youth fashions, and thus this will make it fulfill the uniqueness criterion. The target customers for Guardian Angels Fashions are the youths who dominate in the society. Youths value the upcoming fashions in the clothing industry, and thus this retail outlet aims to utilize this opportunity by providing these basic commodities to them at pocket friendly prices. Over the next four years, Guardian Angels Fashions outlet aims to expand its operations up to the national Continue reading...

Business Plan

The target market for the multifunctional Pulz smart watch is the new generation and also consumers who are looking for newer experiences in terms of technology.
The focus of the marketing analysis is on creating a more tailored involvement with the new smart watch brand and create connectivity in terms of the features and also an emotive connect in terms of its utilization.
Companies such as Apple have been able to draw millions of dollars by generating a big idea and then executing it in a manner that excites potential and targeted consumers.
The focus of the Pulz in Continue reading...

Management

There are a number of critical factors that have to be weighed in when making a business decision. Business is all about taking risks in the hopes of attaining profit, a good businessman, however does all he can in his power to mitigate that risk and make educated decisions. For this reason, the first and foremost important aspect of making a business decision is the collection of data and information. The reliability and currency of the information are crucial to a good business decision as it is impossible to make a good educated guess if the data that you Continue reading...

Summary

Given the company’s previous performance (recurring monthly revenue base of $700), the fact that the product is already developed and can be resold millions of times without incurring increased variable costs makes this product/service attractive. Large customers have signed up, and the rate of customer/revenue recurrence is sizeable. The market opportunity appears promising. This is also emphasized by the fact that the product is targeted at four distinct markets. However, this business plan fails to give an estimate of the market size (size, characteristics, geographical distribution, lifestyles or incomes etc.). Further, the market analysis fails to achieve its Continue reading...

Based on the case study presented, Qantas Airlines could make use of different marketing strategies so that it can accomplish the market share and sales goals set by the people managing the organization. The best place to start when it comes to selecting the most appropriate and efficient set of marketing strategies is on the situational and SWOT analysis. As a general rule, it would be less costly for an organization to capitalize on the improvement of its strengths and opportunities and more costly to capitalize on making significant improvements on its weaknesses and threats. In the case of Continue reading...

Business

Executive summary
The VA medical spa will present a revolution in the world of therapeutic healing. The facility will offer state of the art services in the world of therapeutic healing that are light years beyond anything available in the market today. The vision off the facility is to incorporate therapeutic healing into mainstream society all aimed at the creation of a healthier society using measures that are friendly to the human body as well as to the environment.

VA skin care will be highly advantaged as well as advantageous to clients by the fact that that it will Continue reading...

Product description

For the wedding planners who are interested in planning and designing elegant and unique wedding celebration, XYZ Company is the right place to be. We train individuals, professional and groups on how to plan and design wedding events. We offer training and advices to those who are willing and dedicated to become responsible for wedding planning that are exquisite and a perfect reflection for every couple. We also carry out regular workshops, seminars and mentoring programs and offer reliable references for the wedding planners. For outstanding and impressive learning and training for personal and scrupulous wedding planning services, XYZ Continue reading...

Benchmark is the measure of success of any product in the market. Alcohol industry benchmark is setup to work from small level investors to medium level investors and encourage them to do with quality work. Benchmark set by the industry in comparison with the product of other companies (Robinson, 15-Sep-2009).

We will study three brands in the alcohol industry and their benchmarks.

First we will study the brand named “Absolut Vodka”. This brand is a Sweden brand and is popular for many types of drinks ranging from cocktails to different kinds of alcohol. It is among the top alcoholic brands of the world.

Profile and overview:

This company started by Swedish industrialist in the Continue reading...

International Marketing Report

INTRODUCTION
Marketing the product through proper strategic approach to facilitate the customers in a given area is the critical thread for any international company (Ghauri, & Cateora, 2010). The working purpose of the marketing project is to analyse AACo’s current situation, its target market in India, determine strategies for reaching potential clients and develop marketing tactics. The marketing project opens with an analysis of the company's situation analysis, including detailed Pest analysis of Indian market. Further, the report determines its major competitors in India. Hind Agro Industries Limited and ALM Industries Limited are the main competitors with the strong Continue reading...

Business Plan for an Event Management Company in Vancouver, Canada

Introduction
This report has been formulated to reflect upon a business plan of establishing an event management company in Vancouver, Canada. The major aim of this report is to analyze two event and catering companies which are successfully operating in Vancouver, Canada. Once these two companies have been analyzed in significant detail, the prospects of establishing a new event management company in this city would become clear.
In order to analyze the competitiveness of the event management industry, the Porter’s Five Forces Model will be used. The Porters five forces framework is an effective tool for industry analysis Continue reading...

Critical Risks Assessment and MileStone Schedule

Much has changed since the company started its operations in the country. J C Penny has been noted to be experiencing a decrease in sales and in share prices relative to its competitors. This brings in a need for the business to come up with a new business plan to help the business to increase its market share and retain its clients in the process.
The main reason that led to the decline of the sales and share capital in the stock exchange is the pricing policy which it implemented. This means that there is need for the company Continue reading...

Super Strength Adhesives is the leading brand name in adhesives in United States of America in respect to the share market and estimated revenue. The success of the organization is attributed to the competency and professionalism of the management. In efforts to boast its growth rate, Dr. John Raymond, the organization CEO, has 3*10 plan that entails a “three-fold growth in 10 years” (Case-Study, p3). This is to be achieved through alliances, strategic takeovers, and acquisitions. It is critical to evaluate the challenges and strategies to overcome these limitations to guarantee the firm achieves its growth plan. The Continue reading...

Executive Summary

Starting a business is one thing but maintaining one can be another. Beginning businessmen may already find it hard to start a business, a franchise, a corporation, or a small company that subcontracts work from outsources now knowing that they have only just began. During the startup period of a business, challenges should always be expected for they will surely come. The first or in some cases, even the second year of the business’ existence may still be well considered as part of the startup phase. It is after the first one to two years that the business will Continue reading...

Marketing plan incorporates the use of a tactical marketing tool referred to as marketing mix. Companies use this tool to produce a desired response from its target market. When marketing their products companies need to come up with a successful mix of the right product, sold at the right price, at the right place and using the most appropriate promotion (Needham, 1996).
Each of the four variables of marketing mix has its own tools to contribute to the marketing mix. The first variable of marketing mix, the product has: variety, quality, design, features, brand name, services and packaging. The Continue reading...

Gadgets Inc.

Implementation of Rent Easy Kiosk Kiosk
A. General Information
Executive Summary
Rent Easy Kiosk is a new idea which has been developed to rents out cell phone charger, battery pack to allow people to recharge their devices on the go. It is a new service which is to be introduced in the market. This product is a highly technological service developed from investing on research and development to make a service that can meet with the current needs of the customers. This service is at initial stage and it is in market entry stage, where there are numbers of Continue reading...

Executive summary

Our firm is mainly based on dealing with the making supplies towards customers. It will be named as GEOPAT and will be located in San Antonio. It is a venture into a field that has not been exploited by investors to a large extent. With the mission statement ‘your trust, our hunt’, then the management of the firm will be required to be timely with each and every activity. This is to ensure that the trust levels from the recipients of the services are satisfied. Owing to the fact we are likely to receive minimal competition, and then the Continue reading...

Introduction

The business that I have decided to come up with is Gemba thrift store which deals with interesting staffs of all kind. Basically, the store deals with antique entities, used toys, used furniture and used appliances that are believed to be of benefit to the community and the market as a whole. My potential competitors are Japanese Kimono vintage shop and Rosevile Vintage shop. In order to deal with my competitors, I plan to use the leadership style of democracy in order to get more clients (Hills, Hultman & Miles, 2008). This will be a desirable approach as contributions will Continue reading...

Executive Summary

A marketing plan is a written document, which shows the series of activities involved in achieving a firm’s objectives such as attracting customers, and persuading them to purchase the company’s products. The three-year marketing plan will enable the marketing plan to identify changes, needs and recommended strategies to approach customers. The difference attained by the marketing plan in the course of the three years will dictate its success or shortcomings. The firm will update the designed marketing plan to ensure that operations incorporate the emerging changes in the market. The plan can be independent or as part Continue reading...

Yahoo has a number of diverse features that appears competitive in the internet industry market. It has fought its way through and has remained competitive by implementing innovative strategies to provide unique products and services to the market. Competitive services offered by Yahoo are discussed below:

Web Portal

This is a particular web page in a website that collects multiple information from various sources and displays this information in a unique mode. It is a very excellent product that is used by people from all walks of life including managers to help them in decision making.

Yahoo Bing

Beside Google, Yahoo offers a Continue reading...

Executive summary of the marketing strategy

In order for any business to survive in the market, a market strategy andplanare vital. The preliminary knowledge that any investor needs to keep in mind is the nature of his/her target audience. For a fashion business, marketing strategies would put the investor in the best position to assess his/her audience and potential market. The name of this company being All-round fashions means that the first impression it would create to the potential customers is the fact that, the business is competent in whatever it does(Paley, 2005).
In many cases, independent or small fashion companies require strong marketing Continue reading...

Introduction

The growth of monolo blahnik business models are about changed by process environments themselves. This is achieved through visual derivative of existing models that support various complex business tools. This is developmental and offers special business processes that are visualized and projected to create adequate environment for carrying out user based business activities. The techniques are themselves created through aided business processes such as having more secured 3D business implementations. In the development of simulated business strands, the process is actually achieved through repeated interpretation of various inclusions such as the hypothesized group derivative and uncalculated in order to Continue reading...

Marketing strategy

Introduction
The competitive fashion industry requires effective marketing strategies. Manolo blahnik unique fashionable outfits portray a unique and astounding creativity. Developing an effective plan to facilitate diversification of the brand can be credited by the consequential increase in other industries interest in promoting and producing competitive brands. The success depicted in the local market can be reflected in other competitive areas such as Bangkok and Thailand. The global dynamic competition in the fashion market requires the entailed firm to enact strategic plans to earn a piece of the market share. Reputation developed based on the brand manolo blahnik is Continue reading...

Crystal Care Limited Business Plan

Executive Summary
Crystal Care Limited is a company formed with the aim of providing high quality skincare products to men. Crystal Care Limited will seek to overcome various challenges, for instance, the market standing; as a new product in the market, the skin care products face a major challenge in winning customer attraction. Competition from other developed firms is a problem as the firms have large economies of scale, hence can afford huge promotions for their products. Crystal Care Company will solve these problems by using extensive promotion on our websites and billboards to create awareness The company will Continue reading...

Cover Letter

Office number:
Cell number:
Recipients name:
Dear Sir / Madam,
Enclosed kindly find a copy of a plan (Motor Auto Repairs).The reason for us wanting to start up this is because we have experience in the field, we have found a perfect location for setting up the and we have some funds set aside for starting up the . Thank you for your time and looking forward to hearing a reply from you after some kind consideration of our proposal.
Sincerely,
1.0 Executive summary
Motor auto repair is a Chicago based business whose main purpose will to be a Continue reading...

Introduction

McDonalds Corporation is a multinational company founded in 1940 in Oak Brook, Illinois that operates McDonald’s restaurants. The company operates in 117 countries, in the United States, Europe, the Asia Pacific, the Middle East, and Africa with over 27,000 franchised restaurants and over 6,000 company-owned restaurants. Its products are known worldwide, from hamburgers and cheeseburgers, Big Mac, Quarter Pounder with cheese, Filet-O-Fish, chicken sandwiches, chicken McNuggets, french fries, salads, shakes, desserts, sundaes, even pies, cookies, coffee and other beverages. McDonald’s offers meals for breakfast, lunch, dinner and snacks. McDonald’s mission statement as found in Continue reading...

PRODUCT: Blue moon (website: www.bluemoonbrewingcompany.com)

Current Situation
Currently, there has been an increase in the consumption of Blue Moon beer throughout the world. The main reason for this rise in demand is essentially the flavored ingredients that our beers have been crafted with. For example, coriander is an ingredient that makes our beers potentiates the anxiolytic effects. The increase in demand is in fact proved by the various awards that the brewery Company has won in recent times. Our goal is essentially to build blue moon brand awareness through trying to brew a product that is of high quality Continue reading...

Business Plan

- Abstract
This is a business plan for Dalnim, a firm that sells ladies business suits at downtown Manchester City. The business plan gives a brief background of the firm, its target market, competitive advantages, how the firm will conduct customer needs analysis, the firm’s competitors, pricing policies and other marketing strategies the firm will adopt to achieve sustainable profits and growth.
- Background Information
Dalnim, a sole proprietorship firm, was established ten years ago in the year 2003. The firm is located at down town Manchester City where it sells ladies business suits. With a staff establishment Continue reading...

DESCRIPTION OF BUSINESS:

This is a business called Fine Art owned by a family. Its main activity is glass making and its location is Indiana. This company has been producing glass merchandise of both high quality and price. In about three years ago, the profits of this company dropped drastically leading to many questions on why the team was not working like before. The earnings and sales of this company dropped heavily. The problem in this case is driving the business back to profitability.

VISION AND MISSION:

The main goal of this company is to see this glass company producing the glass products of high Continue reading...

Tatami restaurant emerges as the most upcoming sushi hotspot in Kuwait. Despite its young nature, Tatami restaurant grows at a very high rate. Kuwait organization operates at the international level and plans to promote its products and services internationally. The determination of the readiness of Tatami restaurant from Kuwait uses different methods to decide its readiness. The restaurant’s goal shows one of the methods used to decide the readiness of the organization. Setting out the restaurants international goals shows its desire to venture into the international markets. Competitiveness of the employees is the other method used to explain Continue reading...

[INSERT YOUR BUSINESS LOGO]
[GANO SUPER HATS LIMITED]
[Main Business Address]

ACN: [ACN]
[Gano Super Hats Limited]

Marketing Plan

Prepared (Student Name): [Date prepared]
Business name: Gano Super Hats Limited
Business location: New York, United States
Products/services: The business sells a brand of caps known as Gano. The firm expects an annual demand of 30,000 caps annually, though the demand is projected to increase as the business grows.

Vision statement

Goals/objectives
Target market
The company is targeting men in the society especially the youths and teenagers who have a special taste for the product. The targeted people will buy the product Continue reading...

Introduction

Apple Inc. is a corporation that was started by Steve Jobs and Steven Wozniak who were friends in high school. Through innovation by Wozniac and push from Jobs, they sold the first Apple 1 on April 1 1976. However, the company took off in 1977 when the Apple 11 was introduced into the trade show then after its incorporation on January 3 1977 in California. The company has grown in size, technology, modernization and has spread its products all over the world over the many years since its introduction. Some of its current products include the I Pad, I Continue reading...

Executive Summary

Executive Summary

NGO Profile

Started in 2012
Business Summary
The purpose of the non - profit organization “Beauty for Cancer” is to help cancer patients in their fight with this disease, offering them support and constant hope through making them feel beautiful, despite the pain that they are dealing with. “Beauty for Cancer” accomplishes this goal by three mechanisms: photo – sessions, fundraising balls, or merchandising activities. We seek fundraising for any of these activities, significant for the objective of the “Beauty for Cancer” campaign.

Customer Problem

Cancer is a traumatic disease, causing unbearable pain and challenging the faith and hope for surviving for Continue reading...

Business Plan: The Garage Auto Repair Business

Executive Summary
People are presently embracing machines in most their activities and these people ought to search for repair services since machines are subject to wear. This means that a strategically designed Auto-repair business can be a lucrative venture. This consideration prompts the establishment of my Auto-repair company with the intention of capitalizing on this opportunity. The business will operate under the brand name Smart-Autos, and will offer diverse Auto repair services that are customized to clients’ needs. The business initiates its activities in the American economy, but it aim entails commanding the global Auto-repair market. Due to the Continue reading...

Marketing Group 3

Executive Summary
This marketing plan is skewed on Reebok International Company which deals with clothes and shoes and what it has to do to have a foothold in the market hence have increased sales revenue. The paper analyses the company’s strengths, weaknesses, opportunities and threats so as to be able to understand how to maneuver around the challenges that are inherent in the environment. A company must ensure it utilizes its strengths effectively so as to emerge firm and increase its customer base and offer opportunities to the customer so as to increase their loyalty to Reebok brands.
Continue reading...

Executive summary

Muffin Tops Limited Company is a company that is dedicated to offer high quality tops to women at fair prices. The company identified this as a successful business opportunity and as a result has pooled resources to initiate a successful business activity. But its success is dependent on the dedication of every stakeholder. The company has gone through many challenges for a period of 2 years since it was started. However, despite these challenges, the company has been successful in offering high quality children clothing. Initially it was dealing with children clothing but after a thorough market research has Continue reading...

Introduction

Market research is an organized effort to collect information about customers or markets. It provides information that is important in identifying and analyzing market needs, size and competition. it is an important component of business strategy.

Steps in market research

- Identification and definition of the problem. This will enable you to clearly recognize and list the problems.
- Developing the approach. Once you clearly define the problem, you move onto development of your approach.
- Design your research based on the problem identified, defined and the approach taken.
- Data collection. Information is gathered from the field using a selected method of Continue reading...

Business Plan: California Coffee House

Introduction
Business establishment entails several considerations and analysis in identifying the suitable business model that the business should take as well as establish the market status for the purpose of guided strategic planning. In that respect, this analysis seeks to demonstrate the process of creating a business plan beginning with identification of the business location with the rationale for its choice, explanation of finance sources and the business’ nature. The plan further provides a competitive market analysis by application of porter five forces model and finally providing suitable marketing strategies for the business.

- Business model location
The business Continue reading...