This paper analyses and compares the sample sizes used in three surveys in entertainment, political, and general category. It also contains the questionnaire, responses, and graphical presentation of individual survey.
A survey is method of research whereby information and data is gathered through the use of questionnaire or interview (Schuman, 2008). In survey, the findings from a representative of the population are used to make conclusion and generalization about characteristics of the population. Therefore, the sample size should be appropriate to guarantee minimal sampling errors and validity.
The survey titled “‘Consumers Taking Control of Their Entertainment Ecosystems, Accenture Survey Finds; ...