The advert is targeted at consumers in the United States market. The picture appears to be that of Sofía Margarita Vergara, and there is a message on the advert saying “Sofia Vergara Uses It, You Mean You do not?” Sofia Vergara is a well-known actress, television host, comedian and model. She is originally from Colombian but best known in the United States for her roles for the hit series including Modern Family. Effectively, this advert’s use of Sofia’s image and endorsement means that it is seeking to appeal to markets that not only know Sofia Vergara, but also adore ...
Feisty Critical Thinkings Samples For Students
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Advance an original interpretation of two images, considering the images in the context of a historical moment or cultural phenomenon.
The logic of advertising requires a clear goal. One’s physical appearance is determined by one’s body and one’s apparel, and both of these are fodder for perceived judgment by advertisers. Western fashion has seen upheaval in the past century, resulting in a lack of clarity in what apparel represents success. It is primarily this loss of homogeneity which has resulted in a greater focus on the body in beauty advertisements, despite claims that the trend is a backlash against feminism. Having ...