Clark , J. (2011, May 11). 5 needs and 5 tools for measuring media impact. PBS, 1. Retrieved from http://www.pbs.org/mediashift/2010/05/5-needs-and-5-tools-for-measuring-media-impact131/
This article focuses on giving a format for understanding how large or widespread of an impact within the realm of “public interest media.” The author, Jessica Clark, offers a list of five needs and five tools that can rank that influence and impact and address negative aspects at the same time. She explains that there is a need for a universal rating system, tracking the movement over a longer period of time, analyzing the attitudes and moods of the public, understanding the users, and making impacts based on more than “market assumptions to determine that impact. As a solution she offers the use of a universal database, building on social trackers, addressing issues of negative impacts openly, ask the right questions and survey materials, identifying the different networks strengths and weaknesses. This article will be helpful in future research on this topic because it offers issues and solution that can be considered. The solutions offered are relevant and may be beneficial. It certainly has a place in research into this field.
Gentile, D. & Andersen, C. (2007). December 27). Psychologists explore public policy and effects of media violence on children. Iowa State University, 1. Retrieved from http://www.sciencedaily.com/releases/2007/12/071221134342.htm
For a long time there has been concerns about the effects of media violence has a serious and negative impact on children. While not all children are severely affected, in some children and can increase their aggression and likelihood of acting-out violently. Regardless of a great deal of research supporting the correlation, no effective policies have been able to curb the level and realism of violence depicted on accessible television and in video games that young children are playing. While the study offers a number of explanations as to why previous efforts have been less than successful, there is one particular suggestion that is worth greater consideration and debate. They author’s argue that until there are a singular set of ratings that can be applied to all of the media that children are exposed to, from television to video games. This would place all of the content on a level playing field, which would make parents ability to monitor their children’s media much better than at present. This article will be a valuable research on this topic. The effect of modern media on children, both negative and positive, is important aspects of this topic and will be valid in future arguments on this issue.
Hatch, K. E. (2011). Determining the effects of technology on children. University of Rhode Island, 1-51. Retrieved from http://digitalcommons.uri.edu/cgi/viewcontent.cgi?article=1212&context=srhonorsprog
This is a very detailed work that discusses and addresses the majority of potential influences, the ramifications of negative influences, and the ideal intentions that media and social media was meant to represent. The more technology driven the United States becomes the more dependent we become and the more and more time we spend engaged in that technology. This is true of both the rich and poor because the modern technology is lessening in price making it more accessible to a much larger demographic. The author addresses. However, the author also addresses many of the positive applications of technology for modern youths. For example, in school the addition of technologies can offer new and innovative way to teach and learn. Such beneficial aspects cannot be left out. However, she, also, addresses the negative aspects that we all need to be aware of. This source will be incredible beneficial to my research on this topic simply because of the level of detail and depth that the author offers. This will benefit the discussion and contains relevant statistics that are essential in discussing any large scale social consideration.
Hu, E. (2013, August 20). Facebook makes us sadder and less satisfied, study finds [Web log message]. Retrieved from http://www.npr.org/blogs/alltechconsidered/2013/08/19/213568763/researchers-facebook-makes-us-sadder-and-less-satisfied
This article, by Elise Hu, bases its discussion on the fact that many social media users, like Facebook, is not having the positive impact that may have been intended. While the goal of social media may be to opens horizons and bring people together, may, in fact, be having a number of negative psychological effects on the public, young and old. She discusses recent study determined that social media sites, like Facebook, is making people less happy and more dissatisfied in their overall mood and life. There were 82 study participants who were expected to visit social media five times a day for two weeks. During this period they must answer questions about their loneliness and anxiety. The results showed that there is a direct correlation between times spent on Facebook lessens overall happiness. However, the author offers a positive solution to this problem. The antidote to the social media blues is less social media. In fact, telephone or face-to-face interactions have the opposing effects on our moods and outlooks. This article will be helpful in the research on this topic because it offers a verifiable study and legitimate results. Also, this article focuses on social media, which is a hugely influential impact on people’s day-to-day lives. That said this article would beneficial inclusion when discussing this topic.
Kirkonian, H. L, & et. al. (2008). Media and young children's learning. The Future of Children Organization, 118(1), 1-24.
This article discusses the long standing association between television and its influence on children and how they perceive the world and even how they learn. She offers that that relationship can be incredibly negative or positive. That said the greatest consequences ultimately results in the children who are the effected. However, she does lean heavily on a popular philosophy that parents play a part in setting the tone as to whether the effect of media are negative or positive. It is inappropriate to criticize the programs that are influencing your children when you take no active role in monitoring their watching and accessory behaviors. If parents use the television as a babysitter and are not tuned in themselves as to what their children are watching then it is hard to blame the media solely for those children’s behavior. Again, there are many positive benefits from many of the “age appropriate” programming deemed suitable for their age, however, that does not mean that individual parents can just stop paying attention. That said, the media is not responsible for determining which children may be led astray by a video game or decide to commit a crime because of what they saw on television; parents need to be more thoroughly involved. This article will be quite beneficial in my research. The other offers strong and useful opinion, but more importantly, supports those views with strong evidence and asks and answers relevant questions.
McCombs, M. (2001). The agenda-setting role of the mass media in the shaping of public opinion. University of Texas at Austin, 1-21. Retrieved from http://www.infoamerica.org/documentos_pdf/mccombs01.pdf
This articles focuses on the one form of media that many people look to for honest answers and legitimate views on events; the broadcast news. However, today we see that the different news networks and programs can tell the same story in different ways, In other words the nature of the story could be presented as biased and we do not even realize it. The news plays a huge role in what people consider to be “news-worthy.” There are events that happen every day that we never hear about, but if it is a negative story and can support a popular cause of opinion. Many people argue that this is happening today within the political arenas. There are many Americans who believe that a number of the popular news studios are biased on issues related to President Obama, while other networks tell very different views on the same topic. At the end of the day there is only one truth; that is what makes it truth. If they are telling differently than they are having a biased influence on what Americans are focused on and ignorant to all of the things that are not shared with the world. This article will be beneficial in my research on this topic. It addresses long standing issues within the news and newspaper fields. It is important that we know and our families know that news is still a television program and you cannot believe everything you see on television.
Mittel, J. (2012). Media violence and debating effects & influences. Random Thoughts of Media, 1. Retrieved from http://justtv.wordpress.com/2012/12/17/media-violence-and-debating-effects-influences/
This popular, albeit scholarly, blog entry offers some very interesting perspectives on the issue of society and the media induced loss of sensitivity for it. The author commentaries on his feeling associated with one of the many school-shootings that are becoming all too common in this country. He explained that he felt bad and showed support, but he also admits that emotionally speaking he has not real connection or comprehension of gun violence or the grief and loss that many of these people must be feeling. While we all may feel bad, we are not so shocked by the imagery of gunfire, blood, and ugly death. These images are less shocking because we see far worse in the games that we play and fiction that we watch. This is only natural. Certain loss of sensitivity can be beneficial, for example physicians and surgeons, who have to develop a thick skin to bloody and gory circumstances and still be able to function. However, when it starts to affect our ability to feel legitimate compassion, sympathy, and empathy, then something is very wrong. The author is quite biased and opinionated, but he brings up string points and backs it up with good logic. I think this article will be beneficial in my research because it does make strong points that can offer a, more balanced argument overall throughout future research.
Sanders, E. L. (2009). The influence of media marketing on adolescent girls. Undergraduate Research Journal for the human Sciences, 8, 1. Retrieved from http://www.kon.org/urc/v8/sanders.html
This article takes the very serious perspective of detailing some of the serious psychological influences the media, television, print, and online, have on children, particularly young women. We know that marketing fast-food to children encourages them to eat foods that are not good for them. Several decades ago cigarette ads were no long allowed in most media because of the influence it could have on children. This article works to see the how the images of beauty, sex appeal, and behaviors that are being modeled in the media may not be healthy in the long run for the young women exposed to them. The unrealistic representation of beauty creates a false ideal that no one can live up to. It can distort how young women see themselves and how others see them, based on the definitions of beauty and value is associated to media determined ideals. This can have a damaging effect of young girls as they develop. They may suffer from life-long self-esteem issues, self-images problems, and overall unhealthy outlook based on attempting to live up to expectations that can never be achieved. This article is very important because it details the serious social and psychological aspects of media that can have serious and long lasting effects on those who cannot meet these unrealistic aesthetic demands. This article will be invaluable to my research as it discusses one of the most relevant aspects and one in need of serious consideration.
Strasburger,, V. C., & et. al, (2010). Health effects of media on children and adolescents. Pediatrics, 125(4), 756 -767. Retrieved from http://pediatrics.aappublications.org/content/125/4/756.full
Like many of the potential sources that exist on the effects of media on the youth of the world, most acknowledge that there are many ramifications for young people and their interactions with media of all sorts today. From social media to reality television and from video games to popular films, there is an impact made on the youth of American and the world. The article estimates that youth under the age of 17 spend at least 7 hours a day engaged in some sort of media, whether social, gaming, or emails. That said the influence is present and determining means to effect positive change is worthwhile. Many feel that media influence is the greatest “bad influence” on the youth on many levels. It can effect differing genders, nationalities, potential drug use, and desensitize them to violence and violent imagery. Granted, fairly speaking, not all violence exhibited by teens and not all teens that express great violence are being immediately effected solely by media. This article will be beneficial in that it poses many interesting points that can be argued from both sides. Encouraging questions like can we blame violent imagery alone, or is there a political, parental, and societal aspect that also needs to be addressed. This article will be essential to the discussion and future research on this topic.
Tufekci, Z. (2012, April 24). Social media's small, positive role in human relationships. The Atlantic. Retrieved from http://www.theatlantic.com/technology/archive/2012/04/social-medias-small-positive-role-in-human-relationships/256346/
This article is a very interesting discussion on the value and benefits of social media on the public. While the author admits that he is often unpleasantly shocked by the future uses of technology being considered, he is an advocate of Facebook and similar social media. The author, Z. Tufekci, explains that he was disgusted and floored by hearing that members of his academic field were considering developing machines, autonomous substitutes for real counselors, when dealing with children with autism. Tufekci says that this is a direct by-product of a world that is slowly but surely devaluing human lives. Whenever such disparities are considered the first to be effected is the elderly, sick, or disabled. He feels that Facebook and social media is a good thing. It is the last attempt of a technologically dependent society to make human contact. On social media individuals can feel relevant, which is something that people do not often find in the technological world today. This article will be beneficial to the research on this subject because it is one of the few arguments that speak in favor of Facebook and other forms of social media as having positive influences on modern society. This writer speaks not on the scientific aspects of the issues but on the need for humanity in whatever we are doing.
Vallor, S. (2012). Social networking and ethics. In E. N. Zalta (Ed.), Stanford Encyclopedia of Philosophy (p. 1). Retrieved from http://plato.stanford.edu/archives/win2012/entries/ethics-social-networking/
This article explains the reality of the ethical concerns and considerations of the media in the modern society. While there are ethical principles that are enforced amidst the other forms of media, newspapers, magazines, and television. However, since the inception of social media sites, no universal ethics have been enforced. No one can determine what is acceptable for social media and what is not. That said, many argue that to interfere in social media is a violation of First Amendment rights of freedom of speech and expression. However, at the same time, we have seen how social media can be used as weapon online. Stalking, harassment, and bullying transpire on social media, yet there are not enough standards enforced to consider the rights not just of the posters, but of those who are being commented about. This article, while brief, offers some explanations of the ethical issues and consequences of social media. The material is offered as an unbiased and balanced source, this makes it greatly beneficial to the future research on the topics involving the influence and consequences of media in the world today.
Winston, B. (1998). Media Technology and Society: History from the telegraph to the Internet (pp. 1-389). London and New York: Routledge.
This book discusses the history of communication. It discusses all of the technologies and innovations that technology has made and how it has impacted society. It also, helps set foundation work in understanding how society got to the point of such high co-dependence on technology and society’s relationship to it. This source is highly detailed and informative. It will be exceptionally important to any further research on this topic; it sets the foundational history and facts of understanding how media became so influential and relevant in our modern societies. Fortunately, this source is essential a pure history book, so it is unbiased and therefore makes a wonderful addition to the research studies being done, the opinioned perspectives on media and society, and the differing statistics that are offered. Ultimately, this source will likely a play a huge and uniquely relevant resource in the course of this research.
ProCon Organization. (2008, February 15). Are social networking sites good for our society?. Retrieved from http://socialnetworking.procon.org/view.answers.php?questionID=001614
This site is a unique and unbiased resource that offers both sides of major issues that are of serious in the world today. Here opinions from multiple experts are listed fairly, both those that oppose media's influences as positives and those that do not. The speakers are this site offer a multitude of differing perspective and quotes from, both experts in their fields and average day-to-day people, which offers broad and relevant opinions that need to be considered. While much of the focus is upon social media, but these opinions can be shared along the whole spectrum of media as it exists today. This source will be very helpful in discussing the aspects of the issues that are most heatedly debated and regularly discussed. This source also is a fantastic reminder that the issues of media and its influence on the public is not a simple one. There are many opinions and a building amount of evidence and research that blends both viewpoints. This source will help guide one to other relevant sources and possible sites and written works.