ABSTRACT
This paper examines some of the contemporary theory regarding rhetoric in the electronic age. It begins by considering the fate of English Departments faced with the much-vaunted ‘death of the book’, but quickly moves on to the weightier matters of the rhetoric of the visual and the consequent enfeeblement of rhetoric in the electronic age. It considers both the positive and negative impacts of digital media. It goes on to argue and eventually conclude that the deterioration of rhetoric (which it argues began before the digital revolution) and the homogeneity of the rhetoric of the visual is a deliberate policy ...
