Technological Determinism & Print Media
George Rodman states that the introduction of new technology changes the society sometimes in unexpected way. (Rodman, 2009 P.40). He states that printing changed the world culture from an oral culture to one driven by writing and literacy. I strongly affirm this theory as different innovations in technology have taken the world to a new level. Print media (books, newspapers and magazines) have had a great effect to the society.
These are known to be used for imparting knowledge. Books have been used to enlighten people and hence change their ways of life. Much technological advancement have been made possible through the use of books. Books are used for research purposes and through them we are able to get professionals in different fields who have different impacts to our lives. The introduction of books was the genesis to education which has had a direct impact on the developments of different parts of the world. (Rodman, 2002)
These are known to be a means of disseminating information to people. The newspapers are used to inform people on the occurrences of scenes in different parts of the world. Using newspapers help the customers get the news and enables you to keep the information for future reference. The newspapers help in sensitizing people on different occurrences. Areas where people have access to information will develop faster than places where people are ignorant of information.
Magazines are mostly used for entertainment and business purposes. These are used for leisure and for social purposes. The magazines are also used for advertisements which help boost the sales of a particular commodity advertised. The magazines also help youths and any other interested person to form a network of friends. The presence of social networks has made the interaction processes with friends easier and sharing of ideas which have in turn improved the technological advancement in the country.
Technological Determinism has had a very big impact as far as development is concerned. Whenever there is a change in technology, there must be a corresponding change in the society. The print media which are in place have improved technological advancements as they are used to disseminate information and sensitize people on how to improve their lifestyle through the use of technology.
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Rodman, George. Making Sense of Media. Boston: Allyn and Bacon, 2001.