Counterpart Reports Samples For Students

2 samples of this type

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Get A Mac Campaign Report Example

Get-A-Mac Campaign Analysis

Among the beloved and successful advertisement campaign by the Apple Company was the “Get a Mac” series that featured two prominent personalities being used in a way that personified the PC and the Mac. This campaign was created by Apple’s longtime advertisement agency, it was launched in the year 2006 may 2nd , and ended in the year 2009, the campaign had a total of nineteen advertisements. The all-19 advertisements featured “Mac” (a part that was played by the actor Jusin Long) and the personal computer (PC) played by his partner (John Hogman).
In this advertisement campaign, the actors personified the computer ...

Business

Products

Steve Jobs

Apple

Marketing

Company

Computers

Elections

Campaign

Gam

People

10 Pages

Marketing Mix Research Reports Example

Market Research Mix

Executive Summary
Market mix is a means of converting the marketing planning into practice. In the traditional marketing mix, product, price, place, and promotion provide and effective way through an organization can increase its position in the market. It is worth noting that marketing mix offers managers a theoretical tool for configuring their market plans into long-term and short-terms implementable programs. For a numberof years Apple has been the global emblem in the tablet market. Nonetheless, the entry of Samsung into the tablet market poses potential competition to Apple.It is notable that the launching of Samsung Galaxy Tablet gives Apple iPad a ...

Business

Market

Products

Customers

Steve Jobs

Apple

Samsung

Marketing

Galaxy

Consumers

Company

Strategy

9 Pages