Introduction
Since the 19th century, as well as William Morris and Arts and Crafts Movement examples, groups of concerned industrialists and designers have essentially tried to reform the practice of manufacturing and design in Britain. These groups include the British Institute of Industrial Art, the Council for Arts and Industry, and the Design and Industries Association (DIA). The design reformers tried to help a rapidly growing and new generation of the middle class homemakers make artistic and health homes. For that reason, this essay focuses on the ideals, aims, as well as the issues concerning early Design Reformers and Aesthetic movement ...
