Introduction and product/service description
This report has been created with the purpose of designing a marketing plan to cover the national (USA) launch of a blood pressure monitoring watch designed for high risk high blood pressure patients. Increasing health awareness has built a need for health and safety products and equipments which should not only be effective but easier and convenient to use without any nursing service.
The following represents a detailed overview of a marketing plan created specifically for the purpose of launching a new product - a blood pressure wristwatch on the territory of the USA. This paper covers several important areas of a comprehensive marketing plan which ...
