Introduction
Delta Airlines is an international Service corporation that was incorporated in 1934. Initially, Delta focused its activities on the transport of agricultural produce but as it grew and expanded it adopted other market strategies. Essentially, Delta headquarter is based in Atlanta and it operates a fleet of more than 700 aircrafts and a worldwide population of more than 80000 employees (Sky team, 2016). The company targets over 160million customers annually, and a range of 350 destinations in over 60 countries (Sky team, 2016). The services offered by the airline include a world class airline loyalty program, sky miles frequent ...
