List of Figures
Figure 1: Simon Sinek's Golden Circle 4
List of Tables
Introduction Subway, the world’s largest restaurant franchise, was founded in 1965 by a 17-year old college going kid, Fred DeLuca as a means of fulfilling his dream of becoming a medical doctor. He was looking for a way to earn money to pay for his college and had money only to eat burgers in restaurants. His family friend, Dr. Peter Buck, loaned him a 1000 USD and suggested that he open a submarine sandwich restaurant in Bridgeport, Connecticut. Based on his experience of eating unhealthy burgers, Fred DeLuca wanted to focus ...
