Introduction
When it comes to discussing about values, they should be reported to different levels: individual, organizational or national, as at each level there are different values that prevail (Clothier, 2011). In the case of United States of America, in 2010, the top three most values prevailing individual values were family, caring and honesty customer satisfaction and continuous improvement, the top organizational values were ethics and continuous learning, and the most representative national values were bureaucracy, corruption and blame (Clothier, 2010). While Bellah et al. (2007) indicate that the most important political and philosophical principles of the USA are republicanism, ...
