General Overview
As the world business becomes more competitive, companies are forced to adopt the new technologies that can help in improving the quality of their products. Competitive Intelligence is important in business as it provides very strategic ideas on how a company can improve its success. The company’s Competitive Intelligence gives it a very strategic vision that calls for the implementation of the changes in the business processes, the organizational and managerial systems, and the products (Bloom, 1997). For any positive change to be realized in a company, CI must be the requirement. The implementation of such changes calls for very effective ...
