An organization should always use efficient strategies so as to have full knowledge of both the internal and external environments. These factors help an organization to deliver products and services according to the customers’ expectations and also gain competitive advantage against other competitors. Below, is the internal analysis of the firm:
SWOT analysis
-Economies of scale
-The Company is known as an international Company
-Powerful brand portfolio
-Unilever Company which introduced Lipton tea has always maintained a strong relationship with the retailers
-The product managers lacked efficient connection with customers
-Dual leadership by the company
-The brand ...
