Collin MacGibson, President of On-Time Technology Products, recently returned from a Manufacturing Technology Conference in downtown Chicago. As a result of talking with leaders of other companies, he is now considering establishing a tiered service system, an idea he shared with Mary Graff.
Proposed Tiered Service Plan
Mr. MacGibson’s basic thought is to reward their B2B customers who give On -Time Technology Products $100,000 worth of business an end-of-year “thank you payment” that reflects a 5% discount on all yearly purchases.
In addition, those customers would receive a commitment to next-day turnaround time on the resolution of all customer service problems. Moreover, the customers who purchase $500,000 or more annually would receive a 10% discount and free delivery. The average B2B sale is $25,000.