Written Strategic Audit
(For The Recalcitrant Director at Byte Products, Inc. Case)
I. Current Situation
- Current Performance
Byte has been a market leader for the past 6 years with steady annual income of 12% and a total turnover of about $265 million. Byte also has a market share of 32 percent. However, upsurge in demand has attracted entry of new firms placing its market leadership in jeopardy.
B. Strategic Posture
- Increase production capacity by constructing a new production plant that will significantly increase output in the long run.
- Maintain its market leader position and forestall additional Continue reading...