Essays on Maytag

Describe the challenges faced by the company. What were the drivers for change to the supply chain?

The strong competition in the home appliance market, alongside customers’ increased demand sophistication, created the premises for Whirlpool to change its supply chain structure and organization. Looking at Porter’s five forces framework, the main forces that impacted Whirlpool’s supply chain redesign were the intensity of the industry rivalry and the bargaining power of consumers (Porter, 1985). As the case study informs, Whirlpool Corporation needed to transform its supply chain so that it could better satisfy its customers through improved quality of its products and services (“Whirlpool Supply Chain”, n.d.). With this market requirement, the company addressed the ...

Drivers for Change

The acquisition of Whirlpool over Maytag resulted in complementary advantages since Maytag shareholders received both cash and Whirlpool stock while Whirlpool expanded its product and service offerings (Fox, 2006). The acquisition effect is an increase in brand portfolio variety and potential improvement in production efficiency (Whirlpool, 2005, p.7). However, this acquisition occurred during one of the most challenging external environments due to a continuing increase in both material and oil-related costs (Whirlpool, 2005, p.6). This was further worsened by a decline in consumer demand within its U.S. market (Whirlpool, 2006, p.5). Whirlpool countered by increasing the number of new ...

Background of the Case

Globalization and the internationalization of business brings a number of opportunities to the companies, which, at the same time, come with the challenges to deal with governance structures and keeping the business operations under control, given the growing complexity of the business in general. Whirlpool Corporation is the leader in the global home appliance industry. During its over 100 years history the company have experienced tremendous growth, applying different strategies, from organic expansion to Merger and Acquisition (M&A) strategies, resulting in building a wide portfolio of brands, such as Brastemp, Whirlpool, KitchenAid and Maytag among others, outlining the focus ...

SWOT analysis refers to a method through which a company can determine their internal strengths and weaknesses. The company also gets the opportunity to discover their opportunities which they can exploit to ensure that the company prospers. They also discover the threats the company faces that can make it impossible for the company to achieve their set goals. The purpose of this write-up is to conduct a SWOT analysis for Samsung. The strengths, weaknesses, opportunities and threats that face the company will be analyzed and outlines. A conclusion on the way forward for the company will also be provided ...

MAYTAG CORPORATION

INTRODUCTION Maytag has been in the USA market since 1893. The company started from farm machine and soon moved to washing machines segment in which the company currently holds 21.6% market share in home appliances. Also, Maytag has limited premium share in the commercial appliance. Maytag has come long way to the current strategic position with a central focus on the home market of North America. The company’s strategic moves in international markets have not proved to be fruitful. Currently, Maytag has maintained focus on the local market of local North America.

ANALYSIS

SWOT analysis has been used to ...