Introduction
The paper is a case analysis of Frog’s Leap Winery. The company has gained unmatched reputation in the industry because of its organic farming and traditional ways of winemaking. The paper is divided into six sections. The first section analyses the business strategies of the company in each consumer segment. The second section discusses its sustainability strategy. The third section performs a five-force analysis to understand competition outlook in the industry. The fourth section highlights the key factors contributing to the firm’s success. The fifth section explains how well the strategy is working in terms of financial ...