Essays on Reputation

The corporate reputation of any company is significant in determining the role concerning the social responsibility and organizational performance of the company. A corporation’s complete achievement or failure mostly depend on the reputation it creates among its clients and the society in overall. Definitively, in corporate philosophies, the company reputation can be demonstrated as, “one of the establishment's paramount intangible assets with tangible, significant value” (Ferrell, 2011). This emphasizes that even though an enterprise’s status may be accepted to the public, the company’s public image is obviously more important to the stakeholders than any other thing. Continue reading...

Recommendation on approach to follow in the installation of a company real-time vehicle locator

In a medium-sized town from the west, the system of vehicle-locating should rhyme with the geographical size of the town. Some of the factors that are supposed to be considered are the strength of the signal, which will lead to viability of the location process of the vehicles that are installed with the tracking device within the town. Ideally, there are a number of issues that should be identified and solved. In a dense urban centre, there are factors that are essential before determining the strategy to install the system. These include the density and structures of buildings are Continue reading...

Abstract

A business or organization will always need a management team that is ambitious, innovative and competitive. This will automatically spell success for the concerned company. However, if this management is unregulated by ethical principles, then the business is bound for failure and doom. In business, character is a key to sustainable success since most people (clientele) judge a person or organization through behavior. This is because it is the basis for credibility and trust. Consequently, business executives and management must be concerned with their reputation and character since it provides a basis for the success of the business. Before Continue reading...

Introduction:

Summary:
This article explores the aspects of cybercrime and cyber bullying and the general impact on the society. The court cases dealing with cybercrime and anonymity are analyzed and how the legal system failed to curb such threats in the society. The author shows how the reputation of individuals can be ruined by anonymous individuals in the internet. The author explained the impact of fictitious information on individuals. It is shown that a girl committed suicide, when hate speech who was posted on Myspace. This information was posted by an anonymous individual in the name of her boyfriend. The Continue reading...

Literature Review: Henry James's Daisy Miller

Daisy Miller is a novella written by Henry James, first published in the Cornhill Magazine in the summer of 1878 and reprinted as a novella (James). The book serves as an allegory in which James contrasts the young American culture with the sophisticated European lifestyle he was well acquainted with (D. M. Biography). The question arises whether Daisy, Annie P. ‘Daisy’ Miller is an innocent victim, involved in societal expectations far above her understanding or whether she is as contemptible as her actions seem to suggest. James uses symbolism (D.M. Symbolism, Imagery & Allegory) in this carefully constructed novella to Continue reading...

Corporate Social Responsibility & Reputation Risk

CSR may be defined as the long-term commitment of firm to follow business ethics and economic development at the same time, and to take care of all the stakeholders in the business environment including employees, investors, customers, society, culture, etc (Worthington, Ram & Jones,). CSR brings business and environment on the same page to contribute positively towards societal well-being (Kotler & Lee).
Reputation is widely defined concept of shared social notions spreading across the dimensions of economics and strategic management (Scott and Walsham). According to Fomburn (1996) who described reputation as a strategic asset benefitting the firm tangibly by lowering cost Continue reading...

Ethical incident 2

Culture ethics in an organization is a crucial aspect. Ethics is the laid down rules that govern the operation of the company. Ethics guides the reputation of the organization and its employees. The way the public views an organization is dependent on how they present their ethics to the outside world (Mele, 2011). The top management should do all it takes to ensure the reputation of the organization is maintained.
Company X is a very sensitive organization because it deals with medical devices. Thus, they must maintain high ethical standards. Inventory management and control should be an issue that Continue reading...

Ethical incident 2

Culture ethics in an organization is a crucial aspect. Ethics is the laid down rules that govern the operation of the company. Ethics guides the reputation of the organization and its employees. The way the public views an organization is dependent on how they present their ethics to the outside world (Mele, 2011). The top management should do all it takes to ensure the reputation of the organization is maintained.
Company X is a very sensitive organization because it deals with medical devices. Thus, they must maintain high ethical standards. Inventory management and control should be an issue that Continue reading...

Findings

It is the primary task of public relations to build a strong relationships in order to promote the reputation of an individual, an organization, or an identity that relies on the public’s opinion for it to function. In order to do so, public relations people have to make sure that the messages being communicated to the public are aimed at acquiring allies and supporters. In Hollywood, public relations is a very useful tool in managing the reputation of personalities, especially so when one is in trouble due to some controversies. With the recurring influx of scandals that surround Continue reading...

According to Journalists’ Resource (n.d) social media is used for among other things recruiting and communication in an organization. In fact, social media has transformed the corporate communication greatly. However, there are some critical issues arising on the use of social media on personal level whereby employees post negative information on their work places. Should the management discipline employees who post negative comments on their personal websites?
I believe that every employee has a right to his opinions. However, the opinion is supposed to be given in the right forums. If an employee posts negatively on their work places, Continue reading...

The supplier has excellent reputation for the treatment of its workers. It abides by international supplier standards. The company is local-based hence creating jobs for the locals. With a good reputation, Alpha Supply Company is well-placed to help Abbott meet its values of integrity, compliance, employee safety, consumer satisfaction and sustainability. By choosing this company, the production unit will receive high-quality supplies. Quality supplies will lead to better products that can easily be sold to consumers who are expected to show satisfaction with the products. This would improve Abbott’s reputation.

Beta Manufacturers

This is an American-based company but employs locals Continue reading...

Scandals break a politician’s reputation, mostly because the public looks up to them and becomes doubtful of the politician’s credibility, once they’re publicly humiliated and exposed. Hence, these individuals need to conduct themselves in a way that suits them best.
It is also certain that scandals often affect a politician’s reputation more than anything and usually damage hard earned reputation for good. This happens mostly because a nation, which constitutes of the common man, tends to look up at these public figures. While it is certainly true that every individual has a right to a Continue reading...

Communication

When do the PR personnel of a Hollywood star needs to consider rebuilding reputation and image?
Entertainment headlines in the news often depict Hollywood stars getting involved in one or two controversies ranging from DUI offense to drugs and marital breakups. The role of PR personnel seriously damaging reputation is to minimize the subsequent effect effects of the controversies. News about Mel Gibson hurling racist and rather sexist remarks on his ex-girlfriend Oksana, or David Hasselhoff’s hospitalization due to alcoholism are just a few of the issues that PR personnel are trying to mitigate to preserve the public Continue reading...

Alaska Airlines is considered as one of the best airlines in the world few years ago and was thought that it would overtake other airlines in the race of supremacy. However, the problems at the company have restricted its growth, and Alaska Airlines have not managed to achieve its potential. The most disturbing problem that the company is facing is its inability to use new and advanced technology. As a result of which, the company has not been able to exploit the benefits of news technology. The company has to face high costs in mechanical repairs and employee tracking. Continue reading...

Marketing Research Proposal

CHAPTER 1: INTRODUCTION
Overview
Online reputation management is a fundamental aspect for any organization to manage their reputation. However, some companies don’t realize the importance of managing their reputation especially in the context of today’s internet era, where a customer searches on the internet for any information he/she wants. On the internet there are several blogs, feedback mechanisms and social networking sites which provide a medium to customers to get information and give feedback about a particular brand. With respect to availability of feedback, these mediums offer potential customers an honest and trustworthy opinion about a product Continue reading...

The Role of Public Relations in rebuilding Reputation of the Hollywood Stars

Summary
Public relations is concerned with building strong objective driven relationships for advancement and promotion of the reputation of an individual, an organization, or a specific identity that depends on the opinion of the people for its smooth and successful functioning. The professionals involved in the career of managing public relations need to take care of communicating messages so as to gain allies and supporters, as well as advocates for advocacy programs namely NGO’s. For organizations, it helps in marketing the organization for the purpose of recruitment so that the organization can provide improved quality of services to Continue reading...

Similarities between Torvald Helmer and Nils Krogstad

Torvald is an executive who has received a promotion at his bank where he works with Krogstad. Over the storyline, Torvald admits to have studied with Krogstad in his childhood but they this does not make them friends (Ibsen 2010). In fact, in the play they are portrayed as different identities of men in the society. However, they do have similarities.
The first similarity is that the two men have a very shallow view of the society. All their efforts in the play are dictated by how they are viewed in the society. Torvald is a proud representative of Continue reading...

Delineate the ethical issues and dilemmas the company faced. 

The coca cola company has the largest distribution systems globally, and is also among the largest beverage companies marketing four of the world’s top five leading soft drinks (Ferrell et al 2011). There has been ethical issues and dilemmas which have caused it to lose its stand in the global market, stocks as well as deter its future growth. The company had ethical issues related to product safety where they were accused of selling hazardous products to consumers. This happened in Belgium in June 1999, about thirty school children became ill after consuming Coca Cola products. This contamination Continue reading...

Understanding Reactions of Characters to Mistakes

Compare Augustine’s evaluation of his own conduct with that offered by Socrates in the Apology and the complete lack of self-criticism or evaluation by Achilles in The Iliad (except in Book XXIV). How are these characters alike and different in the appraisal of their own behavior? What accounts for these differences?
Augustine plays a great role on how the modern foundations of Christianity are specifically being recognized at present. Considerably, based on his writings such as that of the ‘City of God’, Augustine notes his role as someone that has become specifically involved in his work as a Continue reading...

Introduction

The use of the internet for basic communication, social networking, and for profit purposes such as marketing, advertising, and announcing promotions have rapidly and continuously spread throughout the world economy . Gone are the days when only large-scale and highly profitable companies from developed countries have access to this powerful communication tool. Almost every owner of a business, or even an individual, can have access to the internet and use it for whatever purpose that may serve that individual or organization’s interest today. The World Wide Web has dramatically changed the way how organizations plan their business processes. The Continue reading...

Honesty Statement

With the help of this honesty statement, I would like to ensure that the essay and all its writing is my own work. The essay also contains the work of few authors and writers, which have been properly cited and referenced in the essay.
I am completely aware of plagiarism and plagiarizing other people’s work. I also know the consequences of it, if any material is found plagiarized in my essay, then my professor is free to follow the standard procedures of dishonesty practiced at the college.

Signed __________________

Usage and Impact of Social Media on the Reputation and Image Continue reading...

Proposal

In accordance to the assignment requirement that involves choosing a Wikipedia article or entry for analysis, I have chosen the article or entry on Scientology. This article of the Church of Scientology and its beliefs and its subsequent activities has been of recent a topic of discussion in Wikipedia’s fraternity. This article has been edited a number of times by the adherents of the church of Scientology as well as the critiques of this religion. The edits that have been done on this article have violated the principle of Wikipedia which ensures that articles are not biased or Continue reading...

Recreational property acquires land parcels or property with recreational potential; they consolidate several parcels and obtain leases from the European Union Environmental Agency and create desirable recreational facilities. After acquiring the land, they either develop it themselves, or they sell it to another developer. Anders wants to obtain a set of land parcels in the White Mountain range, however, before obtaining the lease a group of conservationists blocked the authorization of the lease claiming that the lease would have negative impacts on the environment. All agencies have not been of help to him as they all tell him to Continue reading...

Portfolio Analysis

The media has a massive influence on the public. This influence increase when the public has little or no opinion on the subject. Similarly, when the subject is non-ego threatening and the public has no direct experience with the subject. The media coverage ensures there is framing of views in its coverage. This is shaping of views and discussions via selective choices of facts, words and themes. Public relations has a significant influence in framing how the media will explain the product and the company This is so because framing of views creates the context in which the discussion Continue reading...

If Murder, Fraud, and Bribery are Acceptable in a Host Country, is it OK for a Company to Participate in those Activities in Order to Remain Competitive?
When a company’s management decides to open an office overseas, it may face new challenges. It often happens that the host state may offer worse economic, social and political conditions for company operations as compared to the country where the company is originally headquartered. For example, the company based in a developed state (such as Singapore) may take the challenge to expand its clientele through a presence in a developing state ( Continue reading...

1. In what way(s) was Hank experiencing burnout? What else did he experience?
It is observed that Hank is experiencing burnout because he is no longer developing new business for the company. Hank refuses to change his style of doing business despite the fact that he was already advised by Elaine. The marketing proposals that he presents to the clients are not tailor made for them. Hank simply refuses to accept the changes in the manner of doing business in the organization. Another sign that Hank was experiencing burnout was he is becoming cynical and resentful of the Continue reading...

Harry Potter and the Sorcerer’s Stone by J. K. Rowling
Rowling’s book describes every child’s tribulation they can go through in becoming an individual, learning loyalty, making choices that influence their lives, having a purpose for their lives and gaining respect from their peers. The story is based on a young boy whose transformation from a forgotten orphan into a distinguished individual and later into a hero represents the hopes of many children worldwide. There are several themes in the story, they are: humility, rebellion, love, choice, friendship. The most significant is love, humility and choice.
Continue reading...

The case against the Norfolk four depicted a total failure of the justice system of the state of Virginia. The justice system which involves the police department, the Norfolk Commonwealth system, the judiciary of the state of Virginia all failed to deliver a fair judgment in all the stages of the case. The following is a reaction paper that will critically analyze the situation of the case and support the prior statements.
It all starts with the rape and murder of Michelle Boscow. The linked suspects are Daniel William, Joe, Erik Wilson, Derrick, and John Dancer. One of the Continue reading...

The human resource department mostly determines the success of an organization. It simply means that the human resource image plays an important role in how the organization's operations are perceived by both the investor and the stakeholder of the organization. According to the research finding of international accounting along with the consulting firm, they clear highlighted the human resource technique being adopted by most of the successful business entities. The research reveals that the effectiveness of a human resource department is measured by the overall function in relation to the bottom line contribution (Hailey, 2005). These factors in place Continue reading...

Abstract

The role of Reputation Management is not only to expose the gaps in a brand reputation but also to reveal opportunities for the individual or organization to harness the power of the Internet. This article is a business proposal for forming a Reputation management organization and understanding its influence on an individual's or business's reputation

Introduction

Reputation Management is a trending innovative business plan that has found trends owing to the increasing use of media, both online and offline. Communication channels, social media and the likes of it are a constant feedback from consumers and reviewers. The use of products Continue reading...

Movie Review: “The Emperor's Club” (2002)

Introduction

The Emperor's Club (2002) is an American film produced and directed by Michael Hoffman. The film presents a story of a renowned teacher who fixes candidates’ results in an academic competition. The intension of fixing the results in the competition was to ensure that, a well-connected student wins the competition in expense of other students. The film presents William Hundert as a prominent educator with a strong reputation due to his past character and experience in the film industry. Although Hundert was successfully in developing an educative film, his work presents some weaknesses ( Continue reading...

Three questions I might ask.

- Whether trust can diminish the impact bad news has on a company
- The most critical corporate reputation factors.
- The impact of trust on the profit margin of the business.

Question one.

Concerning whether trust can diminish the impact bad news has on accompany, I expect Edelman to say yes. This is because when customers have complete trust in a given company, then the impact of bad news is not likely to affect the company because a smaller percentage might agree with such news.

Question 2

Concerning question two about the most critical corporate reputation factors, I expect Edelman to mention Continue reading...

Business Ethics

The term ethics refers to acceptable standards of behaviour which governe what is right or wrong. Business ethics is a critical and indispensible component of the business. The ethics provide guidelines to managers on what is wrong or right and also enables them to make sound decision in business.

Question 1

Actually, there is no doubt that doing what is right in business can lead to well being of that business. It is therefore prudent that companies embrace ethical behaviour in their pursuit of day to day activities. This is because; companies that embrace ethical behaviour in their day to day Continue reading...

Trademarks are some of the many intellectual property rights that are protected under the UK property rights law. Specifically, trademarks are governed under the Trademarks directive. In the case at hand, L’Oreal v Bellure, who is the defendant produced fragrances that were similar in smell to those of the plaintiff Chic SARL who made expensive fragrances for the high-end markets. Loreals fragrances were however marketed in the low end markets and cut chemists so as to appeal to the low income earners. The intention of loreal was to ensure that her products appeared like expensive brands so as Continue reading...

The central themes of one’s identity, and strength and skill are interwoven in the characters and the plot of the poem “Beowulf.” The setting of the poem and the time period in which it is set both characterize the identity of individuals is a string of lineage, where individuals are judged in society according to the repute of their ancestors, and the strength and skill they possess. Basically, Beowulf is a record of heroic deeds, so it is not surprising that the theme of identity, which revolves around individual reputation based on ancestral heritage, is central to the Continue reading...

Journalism refers to the product or activity of journalists or other individuals who have indulged themselves in the preparation of visual, written, or audio material whose main aim is to be disseminated to the public via public media. The intention behind this is to publicize facts and ideas that could actually remain private. Journalism spreads out for non-specific audiences who are sometimes general and sometimes somehow specific.
Ethics on the other hand refers to the acceptable set of principles that are considered to be right. They are actually socially accepted morals of conduct. Since media acts like the mirror Continue reading...

Question 1

Employees have a right to free speech when they are both at work and when they are not at work. This is provided by the constitution which grants them individual rights and liberties. Freedom of speech is one of the constitutional rights that employees have. Their employers do not have any right to infringe upon the freedom of speech among their employees because both the employees and the employers are equal before the law. Employees also have the right to privacy and should therefore not be monitored when they are off work. This is both a legal and ethical Continue reading...

Summary of Article

The article revolves around rumors of unethical conduct that have occurred at a health care organization. The structure of this organization is organized such that there is a head CEO chairing a board comprising of CEOs who are heading smaller branches of the health care organization in the localities. The head CEO who chairs the board comprising of junior CEOs has heard rumors that one of the valued member of his board has been involved in unethical conduct against the stipulated health care organization laid rules and regulations of running of day-to-day operations. During such instance, the following are Continue reading...

PR disaster

PR disasters could easily destroy a reputable company. According to the article How to recover from a social media PR disaster, PR disasters can occur when a person posts their personal opinion or other wrong information in a corporate website or social site. Some are minor embarrassments that may not reflect very poorly on the organization while others could seriously damage the company’s reputation. These PR disasters range from insensitive statements, inappropriate opinions, false rewards, early releases and hacks.
Insensitive statements can damage the reputation of an organization by reflecting negatively on the company’s ethos. The early Continue reading...

The complaints about the faulty acceleration systems of the cars manufactured by the Toyota Company surfaced as early as March 3, 2004. However, the company took long to address this issue and ended up between a rock and a hard place. The cause for this prolonged delay in the assessing of these faults in their vehicles was due to the culture of organization within Toyota. Negative results and feedbacks within the company were sealed within the company instead of being addressed. This showed that the company was afraid of any shame or tainting of its public image; thus admitting Continue reading...