Essays on Ethos.

Potential thesis Statement: The challenges associated with introducing patient portal mandate to the low-income earners and the elderly makes it impossible to achieve the high levels it is predicted to reach.

Research Questions

How receptive are the elderly people and the low-income earners to technological changes in the various industries in the United States?

What is the frequency of Internet use among the elderly and the low-income earners in the United States of America?

What is the relationship between adoption of internet use to age and the level of income in the United States? Type of Claim The type of claim that my thesis represent is an argumentative thesis. My thesis statement argues against the introduction of patient portal mandate to ...

When persons give a speech or even to write a speech, the greatest fear is in whether or not the audience will be interested enough to listen or read to the end. But in 1775, one man forgot these fears and created a speech that still captures the heart of almost every American citizen. Henry’s speech was riveting and the ending was so powerful that educators today continue to use this speech as a part of the lectures on developing rhetoric in persuasive speeches. Patrick presented his speech to convince the representatives in the House of Burgesses that ...

Abraham Lincoln delivered the second inaugural address on March 4, 1865. At this time, the country was torn by years of devastating war, however the forces of the North were nearing the victory over the Confederates. Lincoln had to take into account these circumstances when addressing the nation. And he certainly did that, as a detailed analysis of his speech suggests. Lincoln’s second inaugural address involves the effective use of rhetorical appeals and rhetorical devices as well as addresses the specifics of the audience, place, and time, which makes it an efficient political speech. The audience of this ...

Ethos, in general, utilizes ethics by definition. This appeal is utilized in order to help convince someone through persuasion. This helps to strengthen the credibility by utilizing practices of social norms including a culture’s beliefs or customs within a group (YourDictionary). For my particular essay regarding diabetes, I can incorporate ethos by encouraging people to become more educated about the disease. Additionally, I can use ethos to help the audience identify and recognize how they can adjust their own beliefs to change their lifestyles in order to try to dodge any health issues related to diabetes and becoming ...

Dear group members,

This is my evaluation of the essay that I have done. Based on the recent events in the world and the discussions going on regarding terrorism and the refugee crisis, I chose to talk about the debate on whether Europe and America should accept refugees from Syria. The ongoing conflicts in the Middle East have created a humanitarian crisis, with many seeking shelter in other countries. Unfortunately, the neighboring countries have not been helpful, while some of them do not offer stability and security for the refugees. My essay argues that Europe and America should respond by taking more ...

Senator Edward Kennedy’s “Address to the People of Massachusetts on Chappaquiddick” is a persuasive speech that targets the residents of Massachusetts and the general American public as his secondary audience (Kennedy par. 1). In the speech, Senator Edward Kennedy talks about the Chappaquiddick scandal with the primary objective of swaying public opinion on the matter. Besides, he attempts to win back his fellow citizens’ confidence and respect in his ability to serve as the senator. In the speech, Kennedy faces the dilemma of portraying himself either as a hero or as a victim. On July 18, 1969, Kennedy ...

Social media is, without a doubt, here to stay. It is logic that anyone would not be interested in a social media app where your messages disappear forever in 10 seconds. Betters pathos comes when she brings up the aspect of sensibilities, actually no one would want an app that messages would disappear after 10 seconds forever. In her December 26, 2015 article for Pocket-lint entitled “What’s the point of Snapchat and how does it work?”, journalist Elyse Betters attempts to answer that question through a review and analysis of the popular “disappearing” photo and video messaging mobile ...

The text under analysis is Richard M. Nixon’s speech named Checkers Speech. At the time it was given, September 23, 1952, Nixon was a young Senator from California and a running mate of Dwight D. Eisenhower, a candidate for Presidency. The speech was a response to the accusation made concerning Nixon’s spending $18,000 of the Trust money for his personal expenses. In the speech, Nixon aims at persuading his TV audience, which was estimated to be approximately 60 million people, that he has nothing to hide and he is honest with the voters. To prove it, ...

VectorCal

Q1 Answer Buy American Act is a provision that governs the supplies or contracts that the Federal Government pays or funds. The provision is applicable in construction and maintenance of public buildings. It stipulates that such products need to originate from U.S. In other words the law allows only the firms in the United States to manufacture and supply such products. It is a provision that puts the foreign nations out of the business transaction. In most cases it, this law is most applicable for steel and iron products (Knapp, 1961). On the other hand, the provision gives the ...

Andrew Delbanco, director of American studies in Columbia University, wrote an essay that transpired to define the purpose of receiving a college education. This was published during a time in recent American history where a college education is being reconsidered due to economic instability, globalization, war, and a continuing divide within American politics. His main argument is that college still matters, and he has three reasons to support this argument. One reason is for economic concerns, where the money spent would be worth the education, another states that it would educate people more about politics, and the last reason ...

This paper deals with the three persuasive appeals, which are called ethos, pathos, and logos. The main goal of this paper is to provide the brief history of these persuasive appeals and give their definition. This goal is achieved with the help of relevant sources of information. These three persuasive appeals were firstly mentioned by Aristotle in his book, which is called On Rhetoric. In this book, Aristotle gathered his thoughts concerning the art of rhetoric and conducted the theory about three persuasive appeals. A lot of educators who teach communication and speech state that this book is the ...

Figure1. Advertisement on new Dove Firming retrieved from: http://endormedia.co.za/the-real-beauty-of-brand-continuity-dove-does-it-right/

Who do you believe is the ads target audience?

The target audience for the above ad is the ladies; this is because the image contains ladies. The ladies prefer to have real curves as described in the image, therefore the image tries to talk to the ladies to like the product called the New Dove farming that is tested on the real curves. Each and every lady would love to have nice curves, it is for this reason that the target audience for the ad above to be the ladies. Another reason for the ad to target the ladies ...

The Biggest Migration in Human History

The article The Biggest Migration in Human History is an example of science journalism. The author tries to emphasize those things that can be important for public and were subjects of scientific researches. The purpose of the article at hand is to draw people’s attention to the ongoing process of transformation and changes in their brains that happen due to technological advancement and urbanization. The audience, which the authors appeals to, includes every reader who comes across this article and spares a few minutes on skimming the main points in it. It is very topical as it raises ...

The recent proposal by Bill Gates and Warren Buffet to convince billionaires to give up half of their wealth was well received in the USA but received a cold reaction from the German super rich. Gates and Buffet’s proposal resulted in forty of the world most affluent individuals agreeing to donate half of their wealth to charity after their death. Some of Germany’s wealthiest, however, viewed the move with skepticism and explained the move to be too flashy. Most of the German billionaires who had an adverse reaction to the proposal explained that they had previously given ...

Introduction

The article, which is titled “Brave, New Social World”, is the focus of this rhetorical analysis, is written by Dennis MCCafferty. Its main focus is on the growing role of social media in the modern world and its impact on important historical occasions, businesses, and other social causes. The author of the article, Dennis McCafferty, emphasized on the notion that the social media is playing a potentially pivotal role in the modern society and experiencing increasing use as a weapon of choice by creative individuals, as they strived to contribute to the society via their opinions, experiences, news, and ...

Thesis statement

The produce section of a supermarket is the representation of nature in a supermarket. Appeals (pathos, logos and ethos) The writer has employed persuasive techniques to convince the audience which are pathos, logos, and ethos. Ethos is applied when the author wants to appear unbiased. Despite the supermarket not teeming with nature-friendly products, the writer appreciates that no forest or prairie can match the biodiversity in a supermarket. The ability to sample products in a supermarket as a naturalist is also an example of ethos whose motive is to show expertise in a particular field. Pathos features prominently in ...

Social media is, without a doubt, here to stay. But why would anyone be interested in a social media app where your messages disappear forever in 10 seconds. In her December 26, 2015 article for Pocket-lint entitled “What’s the point of Snapchat and how does it work?”, journalist Elyse Betters attempts to answer that question through a review and analysis of the popular “disappearing” photo and video messaging mobile computer application Snapchat. Ultimately, Betters argues that Snapchat interesting because it provides one of the simplest ways for people to tell stories. Betters goes on to try to prove ...

In this essay, I will analyze two articles presenting arguments concerning gun rights. The first article will rely almost exclusively on pathos in order to persuade the intended audience. The other article will rely principally on logic. Both articles present effective arguments, and both articles are well-written. The article that relies are pathos is more persuasive while the article focusing on logos has more credibility. When someone mentions the American Sniper, a picture is brought to memory of a man well-trained in the military with firearms. Likely a thought will also arise concerning his tragic death, which also involved ...

Introduction

Snapchat is a widely used photo-sharing app, which allows users to take pictures and send them to other Snapchat user/s. The biggest advantage of using Snapchat over other mobile messaging applications is the image sent gets deleted after a certain period of time. With the major advantage and difference between Snapchat and other mobile messaging applications, it is understandable that Snapchat has emotional, logical, credible and relative appeals of the users. There are four rhetorical appeals namely ethos, logos, pathos and kairos that can be used to understand how people are attracted to using Snapchat. Ethos applies to the ...

In politics, the ability to craft and deliver effective speeches is essential if one envisages a brilliant career. Political speeches aim at engaging as widest audience as possible and winning masses to one's cause and one's support. Currently, Americans are following the campaigns of the candidates to the highest political office in the country. This fierce and complicated competition demands a great deal of fortitude, charisma, and intellectual prowess. Hillary Rodham Clinton is presently one of the competitors for the presidential office, which calls for a specific attention to her speeches if one aims at understanding better the current ...

In the recent past, there has been a growing trend whereby college students are seeking protection from words that they do not like in the name of safeguarding their emotional wellbeing. This is a dangerous trend and if left unchecked it may destroy education in America. Greg Lukianoff and Jonathan Haidt examine the implications of overprotecting students from unintentional microaggressions in their article: “The Coddling of the American Mind.” Lukianoff and Haidt argue that gagging instructors from using words deemed discriminatory virtually on any basis would prevent critical thinking and set a dangerous precedent for America’s education system ...

Part 1: Structure

Organizational chart Justification When designing constructing a new school in a growth corridor adjacent to a major Australian city, it is essential to take into consideration what school and schooling, in general, mean to students. Only in this way, it will become possible to decide how the school should be set up as well as what it should offer to students in the way of curriculum, and the contexts both physical and social in which students learn (Clarke & Pittaway, 2014). That is why the map provided above is designed in such a way that clearly reflects the basic needs ...

Socrates was, and still is, considered to be one of the most profound contributors to human philosophy that has ever lived. In the end, he was, if anything, a bit progressive for his time. This was reflected in the fact that he introduced many new thoughts and ideologies that ran counter to culture at the time. As such, he was eventually arrested, placed on trial, and set for execution. With many supporters around the region, Socrates likely could have gotten free somehow. This could have perhaps took place via an escape, but he chose no such way out. As ...

Martin Luther King Jr.’s Letter from Birmingham Jail is an unfortunate document King sent to white religious leaders upon their request for information about his recent protests in the area. Leaders were curious, or perhaps offended, about why the group chose to protest at all, and what they had hoped to achieve. King obliged them by writing a letter from his cell, in an effort to help them understand the reason behind the protest. It appeared clear by King’s quotation of the religious leaders they viewed the protests as pointless or an insincere push for dramatics. King ...

The writing styles like a rhetoric form core function of literature and define how emotions are expressed, that edifies and ennobles people. Communication in Literature makes use of words to imply claims on certain subjects and individual power. The rhetorical triangle, logos, ethos, and pathos prove their importance in making the reader aware of the claims used in a work of literature. Recognition of the ethos, logos, and pathos in literature enables the creation of text that creates an appeal to readers on various levels. In the letter analysis of the letter, the focus will be on the aspects ...

Advertising is a type of communication that is utilized to promote the sale of services and good (Romanova and Irina n.p). In most cases, it conveys a message which includes the product's name or service as well as how that service or product may benefit consumers. Nevertheless, advertising, usually tries to persuade target clients to buy or consume more of a specific brand of service or product. In order to attract customers, numerous brands of identical items are aggressively competing within the market. A great advertisement ought to be capable of attracting as well as hold the customer's attention long ...

The article “Tobacco Ties That Bind” was written by Peter Bach, in the New York Times on 10th April 2014. Bach is a pulmonary medical doctor who works at the Memorial Sloan Kettering Cancer Center as the Director in charge of the Center for Health Policy and Outcomes. This article is for general readership considering it is in the New York Times and also because of the non-technical and accessible language it utilizes. He also employs the first person pronoun as a way of drawing the audience closer. Moreover, Bach makes this piece interactive by using rhetorical questions ...

I was fourteen when I first heard of the “F” word. I was walking down the street to a friend’s house when a man standing by the corner suddenly said it to my face. This happened in the UK where I was taking up an English course. I did not know what the word meant, but by his facial expression I knew that it was nothing good. At this time, I was just starting to learn English, and the word did not appear in the textbooks. ...

ABSTRACT

Frederick Douglass was a great man and truly brilliant public speaker, who spent his life working to abolish slavery and guarantee equal citizenship rights for blacks. He did not make a moral argument for nonviolence although he strongly denounced the United States for betraying its own principles of liberty and democracy for all. In his rhetorical situation, he was addressing white audiences that he hoped would be sympathetic to their cause, and had strong criticism for white Christians who had often been indifferent to the situation of blacks and failed to live up to the highest principles of their faith. ...

The text that I choose to analyze is headlined “Remarks on the Assassination of Martin Luther King, Jr”. It is the famous and historical speech of Robert F. Kennedy, a well-known democratic politician from New York, and it was conveyed on the 4th of April in 1968. It is clear that the opening sentences of the speech display that the author is going to give out some news ...

ABSTRACT

The process of instructing/teaching debating the affirmative proves a technical and philosophically based endevor as presented in this scholastic document. The instruction of debating the affirmative incorporates specific concepts related to vocabulary terms connected to this field. As a function of a representative democratic society debate on policies, affecting the quality of life of humans as equal entities makes the affirmative position for policy change an important technique for change in society. Therefore, the instructional intent of teaching debating the affirmative provides in the following document aspects about what an affirmative position needs apply in structuring an argument creating a policy change case. ...

The "Letter from Birmingham Jail” was written by martin Luther King Jr., one of greatest leaders of civil rights in the United States of America. This was an open letter that was written on 16th April 1963 by the King from Birmingham jail. This paper intends to discuss the letter from Birmingham jail. Martin Luther king Jr. was arrested and sent to Birmingham jail while participating in Birmingham campaign that was against racial discrimination and racism in American society. King, in jail, came to know about “A call for unity” that was a proclamation by eight white clergymen of ...

Introduction

The achievement gap in formal schooling between African American children and other groups is stark. This has proven consistent over time (Coleman, et al, 1966), across jurisdictions (Clotfelter, Ladd & Vigdor, 2009; Bailey & Dziko, 2008), and throughout the K-12 system (The National Center for Education Statistics, 2014). Improving these issues is an obvious direction forward. Yet, the obstacles are numerous and multifaceted (Sanacore, 2004). Relative to the public domain, the school system is often targeted for a lack of understanding in relation to educating young African Americans of low socio-economic status. The curriculum is long been criticized for being de-contextualized to ...

The ability to properly use such tools of presenting information as logos, pathos and ethos is essential in academic research writing. The main ideas of scholarly articles are best supported by the balanced combination of all three ingredients of persuasion. The analysis of “An Argument in Favor of Capital Punishment” provides the multiple evidence of the effective implementation of ethos, pathos and logos supported the argumentation of the main idea and persuade reader to formulate the particular opinion regarding the issue of capital punishment (Jowett, O’Donnell 62).

Ethos is the ethical appeal that relates to the definition ...

Introduction

In the speech, I went beyond the critical and conventional academic research and deployed rhetoric to express my disappointment with the situation of pollution in China. The speech effectively employed pathos, logos and ethos to drive the point home and call for action. I use the tone of disappointment to argue that pollution is immoral, inhumane and driven by corporate that do not have the future generations in mind. Through pathos and the tone of hope, I urge the Chines to rise up speak against until the government comes up with effective laws and policies to handle the situation. ...

Education has dependably been underweight to center its vitality and assets on closures that are not instructive. In the period of industrialized advanced education, then again, the parochial soul of instrumentalism has tightened its hold, securing phenomenal influence. Supporters of utilitarian Education once perceived or paid lip administration to the imperativeness of liberal instruction. No more. Today the common utilitarian contentions about tackling the force of instruction to the exigencies of monetary development or the work business are strengthened by the ultra-faddish consumerist ethos clearing through Education.

The legitimization for a liberal instruction is not focused around claims that a ...

1. The issue of immigration is a multi-faceted, controversial one. It encompasses issues such as cultural assimilation, human rights and dignity, law and justice, employment, as well as educational opportunities for host countries and migrant countries. For example, some people, like Jonathan Laurence, demand a secular absorption of Muslims -- an unconditional acceptance of their cultural norms by their host countries, and more tolerance for the rapidly-growing Muslim population in European countries. Laurence is an associate professor of political science at Boston College. Kofi Annan, United Nations' Secretary General on International Flows of Humanity, states that we need a more-balanced, conservative approach ...

Introduction

Underage smoking is one of biggest challenges that the American society has to face. In an effort to curb the crime, adverts are being used to discourage the young people against smoking.

The featured advert looks at the irony that surrounds some of the celebrities and their efforts to curb the vice. Ethos has been applied here by using Philip Morris who is loved by the young people even though what he says is not what he stands for. The title of the advert seeks audience of the young people as they can easily associate with the name. This ...

Most people never expect that in applying for a job they are required to talk in public or do an impromptu presentation. It is a great advantage when a person has the confidence, courage, and the ability to communicate well. It implies that a good speaker has the advantage to land a good job than others who are not. Particularly, in a critical phase of the interview, an applicant has to compete in terms of his or her oral communication skill. In a workplace, informing and persuading are the employees’ challenges and a constant practice is the key to improving the skills in informing and persuading. Through a ...

In “Protect Our Bats,” Rodrigo A. Medellín, Don J. Melnick, and Mary C. Pearl make an argument that something needs to be done to protect North American bats. The authors discuss how disease and wind turbines are decimating the bat population and why this is detrimental to North Americans. Medellín, Melnick and Pearl make their arguments using logos, ethos, and pathos. Arguments based on logos are appeals to reason that rely on logic. In the article the authors explain why North America “can’t afford to lose these creatures.” They explain how bats are ...

- After Bob and Carol bought a video game console for their child, Greg, they began to notice a change in his behavior. When they could pry him away from games for dinner, he would be verbally abusive at the table. He would also punch walls in frustration, and even kicked over a glass table in the house. Bob and Carol blame video games for Greg’s violent behavior.The following conclusion suffers from which type of fallacy?This fallacy found in this case can be said to be a correlation implies causation fallacy otherwise known as Cum Hoc Ergo Propter Hoc this is because ...

David Suzuki, the popular host of The Nature of Things uses the gracious, informative, informative and entertaining style that we have come to associate with him in his essay “The Right Stuff”. David begins his essay with a quotation from another famous publication: Is There Life after High School? that states that impressions formed in high school are more indelible and vivid that those formed at other times in life. Suzuki places emphasis on the high school education’s importance and then embarks on a preparing the readers of his essay for his proposal that is related to making high ...

Part one

‘A Modest Proposal’ by Jonathan Swift is about how to solve the issue of hunger. Jonathan begins by describing people who are living in the streets. The streets are filled with starving beggars. Jonathan Swift uses ethos, pathos and logos to make a strong case for his suggestion of using babies as a source of food. He does establish his credibility, and he shows the readers his logic throughout his proposal. He does back up all the points raised in the proposal with hard evidence and facts. He does show how the consumption of infants would support everyone.

Pathos refers to ...

How do you think your top two "Strategic Processing Styles" and your "Strategic Pattern" affect your communications and decision making at work?

After reviewing the TRIZ formula for Strategic Processing Styles (SPS), I found that the two SPS that best describe me are the Reactive Simulator (RS) and the Relational Innovator (RI) (Ungvari, n.d.). The prevailing attributes of the RS are initiative, accountability, opportunity identification, influencing others through sensitivity, change, decision making, solicit input and information sharing (Ungvari, n.d.). Acknowledging these characteristics of the RS, in can recognize myself in these attributes that define both my communications and decision making at work. As such, I am bold and take initiative for actions that have a high risk potential but also a valuable opportunity ...

She first describes an incident that occurred when she was returning from a book reading and several aggressive border patrol stopped her and her companion. She began thinking about a book she had read describing thousands of disappearances in Argentina where the military police ran out of political prisoners to torture and terrorize and began randomly abducting citizens off the street. This passage establishes both ethos and pathos. The incident gave her first-hand knowledge of the fearing the loss of her freedom or worse.

She is also a Native American, which establishes ethos as her people were decimated earlier in the history ...

Communication is the flow of information from the sender to the receiver through a media. For complete transfer of information, message understanding is important. Communication allows exchange of thoughts, ideas and messages. The process of effective communication involves a number of elements that allow it to happen. The key elements of communication include the sender, the receiver, the medium, noise, feedback and the message.

The source is the person that initiates or originates the message. The source is the sender of the message. The receiver is the person who receives the message and interprets it. The receiver is the person the ...

1. What was the specific purpose of Pinker’s speech? The purpose of Pinker’s speech was to persuade the audience that violence has actually been on a declining trend were allegedly in contemporary times, people have been living in the most peaceful time since mankind existed .

2. What was the strategic order Pinker used in presenting his main points? Pinker used historical data through a strategic order that categorized his evidences and arguments to support his main points through the millennium scale, the century scale, the decade scale, and the year scale .

3. What was Pinker’s delivery ...

In his speech of December 8, 1941 President Franklin Roosevelt addressed Congress to urge them to declare war on Japan and gather the spirit of the American people behind this effort. In doing so, he utilized the three pillars of rhetoric – ethos, pathos, and logos. By appealing to his credibility to speak on the matter, appealing to the emotions of the listeners, and appealing to reason he made the case for America to join World War II and fight the Japanese Empire. But Roosevelt was not the first American statesman to utilize these devices to make a declaration of ...

Environmental ethics is a discipline that studied the concepts of moral relationships between human beings and the environment (Keller, 2010). It is a philosophical disciple that involves a study of moral relationships, values and status of environment, and its non-human contents. In the recent past, the literature behind environmental studies, the distinction between intrinsic and instrumental values has gained significant importance. This is as a result of massive human activities, which pose adverse effects to the environment (Carnegie and Griffith University, 1996).

Instrumental values, in environmental ethics, can be explained as the valuation of things or activities, which form means to further some ...

Introduction

Everywhere I go I encounter children who are obese. Obesity is one of the most widespread nutritional complications today with 17 % of children being said to be obese (Jelalian and Steele 11). I think it is very important that we address this issue and explore avenues through which it can be curtailed because the future of our society is in jeopardy. What information is available on the causes, consequences and remedial measures of child obesity? If this information is available, why is child obesity on the rise?

Encounter with Child Obesity

Two weeks ago I was walking leisurely through a public park to get a ...

1. From the Finding the Leader in you highlight on page 272 in the text, we read about Nelson Mandela's use of power for the greater good. Using the books' discussion of power and influence as a backdrop, analyze Mandela's power from multiple perspectives and assess how his use of power changed the perspective of a nation.

Being the president, Mandela used position power or legitimate power to control the people. This refers to his hierarchical authority, which compelled his followers or his people to obey him. Because Mandela was well respected by his people, especially by the blacks, ...

THE CADBURY EXPERIENCE

How Effective Are Performance Appraisals? The Cadbury Experience Research Methods Used The research methods employed consist of online note-taking and consulting with research journals on the topic of performance appraisal with regards to Cadbury PLC. However, few pieces of information were obtained due to the fact that information for a business entity is usually private. The author attempted to gather qualitative and quantitative data in order to support points that answer to the guide questions given.

Introduction

Cadbury is a multinational confectionery company from the United Kingdom owned by Mondelez International, Inc. (formerly Kraft Foods, Inc.). It carries a wide ...

Abstract

On the 28th day of August in 1963, Martin Luther King Jr. spoke to some 250,000 supporters and told them of his life’s greatest dream. This paper analyses the persuasion methods that was used by King in his speech “I Have a Dream” in order to convince the audience that an immediate reform is needed. This project also evaluates the speaker’s use of ethos, pathos, and logos in presenting his arguments. Additionally, the paper provides a brief introduction of his life, his experiences and his achievements. By looking into one of the most influential rhetorical works in the ...

The superhero comic book genre, as it has existed for the past few decades, is rife with a variety of stories, many of which involve virtuous heroes who stand for Truth, Justice and the American Way while saving innocent children from a burning building while non-lethally taking down some robbers. However, as comic book audiences have matured, comic books themselves have matured with them, leading to characters that are far more unscrupulous and ambiguous in their morality. Central to this line of morally-grey antiheroes is Marvel Comics’ the Punisher (aka Frank Castle), a man with no superpowers – just an arsenal of ...

Winston Churchill, in his "We Shall Fight on the Beaches" speech, and Martin Luther King, Jr.'s "I Have a Dream" speech still stand as monumental calls to action. Both men use rhetorical strategies that underscore their persuasive abilities, and both men speak authoritatively and convincingly. However, it is King whose gift of rhetorical craft and persuasive ability outdoes Churchill, because of his balanced approach to ethos, logos, and pathos. In both speeches, King and Churchill establish a strong foundation of ethos from the beginning. For example, Churchill is very specific about details from Great Britain's battles in Belgium against advancing Nazi ...

Introduction

"Saginaw Valley State University" is the youngest but most developed universities in the state of Michigan. It was founded in the year 1963 being a common college called Saginaw Valley College. Its location dictates the necessities and expectations that the surrounding environment has from the university. Because it is a certified unified under the United-States Charter of Universities (public corporation Charter), it has professional qualifications and infrastructures that enhance the continual development of education and public services. These laboratories optimally represent the ethos, logos and pathos by the manner in which they express their essentiality to the institution. Some of the ...

Ethos

Ethos refers to the credibility of the person presenting his speech or an appeal he makes to authority. In other words, it is how well an orator convinces his audience, so that it can be confident in him as qualified to speak on a particular subject. Ethe (plural of ethos) can arise in ways such as one being a notable figure in the field in which he is speaking, for instance, a CEO in a company or a college professor in a certain faculty. Moreover, it can also arise due to one having vested interests in a matter, in question. Nonetheless, ethos can arise by one ...

Advertisement has been a part of our daily lives, and like most things around us, it has also gone through a lot of changes as time passed by. From the first print advertisement, in the form of commercial messages and political campaign discovered in the ruins of Pompeii and ancient Arabia, print advertisement now takes different forms that include those which are printed on newspapers, magazines, flyers, booklets, and those special offers which are mailed directly to homes. With the huge amount of print advertisement people see everyday, distinguishing those which are effective from those which are not may cause confusion ...

Globally, the strategies, technologies and tactics used to carry out campaign politics have greatly evolved. The American presidential debate in 2008 carried a sizeable impact of prompt communication to engage the audience and establish a proper political support. During this initial Super Bowel broadcast, an hour campaign debate left great footage of the candidates outstretched to a number of audiences. According to political analysts, this first presidential debate marked a historical event to create the current positions of the two candidates. Around the clock, all media stations appeared midway to accelerate and prove the torrent success of the debate to the targeted audience. ...

A common belief in business states‘ the structural decision items of an operation's strategy are a reflection of the hardware components of the firm, while the infrastructure decision consequently, represents the firm’s software’. This is an analogy borrowed from computers that reflect on how important structural decisions are to the firm. Hardware is the backbone without which software would have nothing to run. There are heavy investment decisions that cannot be changed without incurring significant losses. They demand deliberate considerations about operations spread in different countries and demographics (Kayne, 2009). They include facilities decisions, process technology, capacity management and ...