Essays on Typography

Before the advent of the computer, artists and artisans alike utilized a complex tool in making their letter forms; the hand. At ten digits, five for each hand, the hand was efficiently the first digital lettering tool, utilized in engravings, carving and in the production of the various letter forms. The hand, while allowing for a few technological flaws and eccentricities, still facilitated the creation of some of the most beautiful lettering forms ever made. The advantages of the hand as a lettering tool underscore the paradox that, with technological advancement, both a loss and profit were incurred. The Continue reading...

Introduction

Advertisers, graphic designers, and organizations in general that aim to advertise or promote follow principles, practices, and techniques in order to accomplish their objects. Often, the objective of advertisers, graphic designers, and organizations is to communicate a specific message to the audience (Barker, Valos, & Shimp, 2012; Shimp & Andrews, 2013). Similarly, the message often intends to stir a positive and productive response on the part of the audience. Within the context of consumerism, the objective of advertisers and graphic designers that work for business organizations would be to create images in advertisements that would appeal to the audience as consumers. Continue reading...

Abstract. 2

- Introduction. 3
- Home Page Structure and Content.. 5
- Use of Color..7
- Text & Font7
- Ease of visibility by the search machine8
- Images.. 8
- Conclusion.9

Works Cited.10

Abstract
The report is all about e-commerce in the sense of comparing the usability of two websites for companies that sell their product or service. It aims at providing an overall evaluation of which website is superior to the other in respect of their usability by the target audience using useful criteria aspects such as font, color, and images used within the webpage.
1.0 Introduction
The main function of Continue reading...

Compare and Contrast between Paper Book and Kindle Ebook

Amazon’s kindle EBooks have penetrated the book retail market making a huge impact in the publishing industry. Given that the book retail market were solely controlled by a paper book industry until several years ago, the debate of which between the two is better has been brewing ever since. As a result, this essay will compare and contrast between the two. This will enable the readers make an informed decision in choosing between the two the next time they want to purchase a copy from their beloved authors.
Several issues can be addressed when comparing utilization between the Continue reading...

Introduction

In virtually every curriculum, textbooks form a fundamental part of executing the learning process. They are vital features of not only learning but also teaching as a profession all over the world. Mathematics is one of the few universal subjects taught in schools of different levels across the world. Early debates concerning the application of textbooks in class for both learning and teaching of mathematics have since raised numerous questions concerning textbooks as a representation of the chosen curriculum. For this reason, quite a number of learning institutions have prioritized equivocal selection of mathematics textbooks that best suit their Continue reading...

Dyslexia refers specifically to learning disabilities encountered in reading. It may at times be characterized by difficulties that occur in recognizing, decoding and spelling words correctly. Due to these challenges brought forth by the disorder, there may be problems caused with reading comprehension and slowed down vocabulary growth. In addition to the outcomes brought about by the disorder, dyslexia may lead to poor fluent loudly out reading. It is thus considered a neurological disorder. It offers hindrance to aspects involved in the learning process such as reading, writing, and spelling and to some extent speaking. The neurological disorder affects Continue reading...

The White House escalates a campaign to shame China.

The main point in this article is the effects of cybercrime by China on the systems of the U.S government. The author elaborates the response of the president of the U.S, Barrack Obama addressing the impact and consequences of the cyber-attacks on their systems. The nature of cyber-crime and its ethical consequences are elaborated by the author. The ways to curb cyber-crime and security are also clearly elaborated in this article. This article is addressing the hackers in China and other malicious hackers in the whole world in order to reduce the effects of such attacks again in the Continue reading...

DIETARY ANALYSIS ASSIGNMENT

Spring, 2014
Overview The ultimate purpose of this activity is for you to evaluate the adequacy of your diet and improve your current dietary intake patterns. You will use a federally-supported, public software program (SuperTracker, associated with ChooseMyPlate.gov) to analyze your diet and energy balance. The printout will tell you how well your diet meets your recommended nutrient and caloric intake values (RDAs, AIs, and AMDRs). You will also identify 3 areas that need improvement.

When using SuperTracker, please enter a personal “profile” so that your dietary requirement estimates are as accurate as possible.

Recording Your Dietary Intake You will need to write down everything you eat and drink and your activity patterns for a three day period ( Continue reading...

Introduction

The role of packaging has actually changed due to the increasing changes in the preferences and wants of the consumers. It has also changed due to the increasing self-service and changing consumers’ lifestyle in a very global and intensely competitive environment (Deliya & Parmar, p. 2). Historically, the main purpose of packaging is to defend the product. At present, it is also being utilized as an instrument for increasing sales, attracting customers and communicating the brand to its consumers. More and more businesses are turning to packaging as a means of increasing sales. It has, indeed, become a tool of Continue reading...

INTRODUCTION

Toofa Beauty Salon is a business enterprise offering beauty services and solutions. In a bid to expand more in the beauty industry, the store desires to establish a website where it can interact with its users more rewardingly. This paper details the development of the website of the company. The website puts in place the best industry wide practices for availability, access, navigation and usability. Specifically, this specification report explores the accessibility techniques employed in the development of the website, website description, design and implementation. It also includes evaluation mechanisms and validation and testing Aspects. Finally, it will provide Continue reading...

#YOLO.  10 years ago if someone were to say that phrase you would have no clue what they were talking about. Since the rise of the Internet started in the early 90s, the network population has grown from millions to billions.  Social media has become a regular stopping point for most, including actors, activists, government organizations, and the everyday citizen.  To me, this raises an important question: Is current social media being used for what it was intended for?
In the article “Small Change, Why the revolution will not be tweeted,” Malcome Gladwell insists that social media be nothing Continue reading...

(Study Program)

Websites have the main function of availing information to web users through internet-enabled devices. As such, web designers must strive to develop interactive websites that provide a good user experience irrespective of the devices used to access such websites. With smartphones and tablets on the increase in the modern market, differences in device resolution requirements in web design can at times be a daunting task for web designers. The answer to this lies in responsive web design. For any web-designer with plans to implement a superb internet site, responsive web design provides a solution to design issues Continue reading...

Introduction

The issue with blood donation in Canada, as well as around the world, is that the supply of blood peaks during times of crisis when the need for blood is at the forefront of the public’s attention. This often outpaces the demand and goes to waste due to the small shelf life of blood. There is a steady demand for blood donation year-round and is often under-supplied. Should Canada use a monetary incentive to improve the supply and demand imbalance for blood donation?Blood Donation In Canada Canadian Blood Services (CBS) looks after the blood donation efforts within all Continue reading...

Increase in the use of internet has increased the vulnerabilities of databases for many corporations. Prior to 1970s, much of the research and early work has been in the statistical database security (Thuraisingham 55). The most important accepts in statistical database security involve aggregation and inference (Gollmann 168). Aggregation relates to examining the differences in sensitivity levels of an aggregate computed for a group of values in a database and the sensitivity levels of individual elements. Attackers usually use the differences in sensitivity levels to have access to the sensitive items in the database. When it comes to inference, Continue reading...

Part One

Target Audience: Parents and Guardians of children between the ages of 3 and 9. The kids’ festival is sponsored by Johnsons and Johnson Company. Further financial assistance is provided by several manufacturers of consumables like toys, toilet soaps, snacks, and detergents. The event is slated for Christmas day.

Visuals

That dominant background color of the poster is a bright sky-blue color that is easily visible. A cartoon of a happy looking male bumble bee (putting on a red velvet jacket and a black leather belts with a candy bag in a posture that makes him appears like he is throwing Continue reading...

Owing the increased number of tourist travelling across the globe, the demand and supply as it relates to the sustainable business practices are in the modern day shifting and changing rapidly. In regards to the above, hotels have been forced to adapt the subsequent changes in a way to satisfy its customers and remain relevant and attractive to investors. In essence, practicing sustainable business practices is a way of embracing quality in any hotel industry. This article will be used in the research to establish changes perceived imperative in boosting the environmental standards of Marriot Hotel (Bader, 2005).
Their Continue reading...

1.0 Introduction
Websites are arrangements of interrelated web pages parented by a single web address or better known as a domain name hosted by a server. Initially websites were typically navigated for information only. The Internet evolved to incorporate unlimited functions such as electronic email communications, architectural designs and business transactions. Nowadays most, if not all, websites are designed to be a two-way method of communication between the sender and the receiver. The purpose of this report is to evaluate three (3) different kinds of websites and distinguishing their main functions: information, interactive, and trans-active. Considering how virtually most Continue reading...

Opening Word

It is possible to open Word in the following ways:
- Through the start button
- Click the Start button
- If there has been previous opening of a word document lately, the Microsoft Word icon appears on the list of Start menu. Click on the Word icon to launch a Word document.
- If there are no recent openings of word files, the Word icon might not appear. In such a case, click on All Programs, Navigate to Microsoft Office option and click on Microsoft Office Word 2007 from the list of Microsoft Office applications.
- Using Word Continue reading...

The overall aim of the paper Studies of Interference in Serial Verbal Reactions by J. Ridley Stroop is to demonstrate how interference influences the reaction time of a given task. The paper presents an experimental work in the naming of colors while reading the names corresponding to the different colors. The time taken to name a color differs greatly when a color is given and the corresponding name turns out to be the name of the color as opposed to a scenario where the name of the color does not denote the color on which the name is written. Continue reading...

The following is the chosen piece to be assessed in this assignment:

“One of the most dangerous mistakes that can be done by the patient is to take medicine contrary to the prescription. This not only compromises the recovery process, but it also jeopardizes the life of the concerned patient. It is important for every patient to put into consideration the instructions given by a physician during prescription, so as to enhance the recovery process.”

Section 1

This piece of information stresses on the importance of taking medicine in the right way and procedure. It is targeted to the general audience at large, in respect of drugs given or bought under the direction Continue reading...

Definition

Competitive advantage refers to a situation where one organization in the industry develops or acquires combined attributes which allow it to be in a better position than its competitors in terms of performance and suitability. Some of these attributes that can boost a company to have a competitive advantage may include natural resources, skilled personnel, new and better technologies, inexpensive power, political support among many more others. When a company has this advantage, it becomes difficult for other companies to rival and compete with it. As such, it gets a chance to expand its operations in the industry.

History of the term

The Continue reading...

The term research refers to a chronological and scientific study into the matter or a topic of interest with a clearly set objective. It is to imply that the topic of study is subjected to a process of rigour and critical look and analysis. With the aim of confirming or disputing if, the theoretical base and foundation is true or null and void. There are different research pattern and approaches relative to the disciplines and fields of interest within the academic arena(Bader, 2005, p. 72). In sociology, the research process is so elaborate following a chronological order from Continue reading...

Introduction

Following a standard to report the research finding is an accepted practice in the academic and professional communities. A research report has many objectives. The major purposes of research, applied or basic is, one: to establish the need for organized research, two: gather information on researches done by other researchers in the intendedfield or other related disciplines, three : drafting the procedure followed by the researcher in conducting the research, four: sharing the results of the research to the target audience, five: making recommendation and conclusions in the light of the results observed , and finally suggesting and bringing into Continue reading...

For this Rhetorical Analysis the website of the organization called the Ku Klux Klan (KKK) is chosen. The reason behind this choice is that the group has already attracted the interest of thousands of Americans, both laypeople and experts in the field of sociology. The group has been labeled or described by unpleasant adjectives, such as extremist, racist, even evil. Nevertheless, this group had shown fluctuating growth rate in terms of number of members since the 1920s up to the present. The membership of the group have reached more than 5, 0000, 000 in the 1920s and then plunged Continue reading...

Question one

In regards to the design for way finding, the Facebook developer by has state of the art navigation option which allows and direct the users what they want. Facebook enables the user to navigate to different places with many simplicities. In addition, it also displays related pages, for instance, suggesting s group of people that that facebook account holder may know.
Critical analysis of the how facebook was design shows that the developer considered three things. These were attracting massive traffic, ensure high levels of user satisfaction and loyalty, and securing a substantial budget justifying the proposal in commercial Continue reading...

Research Outline

Introduction
Marriott hotels in London are the leading and the fastest growing hotels and recreational centers that leave them with memories to cherish a very long time to come. In all aspects and fairness, Marriott hotel is strategically positioned and sits adjacent to the magnificent sites. These sites include Westminster Abbey, the Tower of London and the British Museum (Bader, 2005, p. 73). It is against this background that the Marriott hotel is required to the highest environmental standards and measures to ensure that the society and the environment at large are protected and safeguarded at all costs. It Continue reading...

Three Keywords for Typographic Linen Napkins

The Typographical Linen Napkins are towels designed and manufactured by Morla Design. The Linen Napkins usually, well sewed with grosgrain wool that exerts natural patterns and are fine textured. The linen napkins sold in a pack of four and cost $40 to $75. The towels used in hotels for serving customers and also as hand wipes.In marketing, the development of attracting ideas to sell a product forms the most essential part of the product’s marketability. Keywords are critical because they allow market analysts to attract consumers thus making them develop an interest towards the product. Keywords are even Continue reading...

The executive summary should be like an Abstract that the reader reads and understands the purpose of the paper. Also, the writer should start with an interesting quote or statement. Thus, the writes should avoid starting with “the intention of ” Instead the author should give the reader a good introduction that would make the reader want to know more about the purpose of merging Epinion and Heathrow Airport. You mentioned that technological advancement was the key reason for the merger but the reader wants to know when this happened (the year). Why Heathrow airport decided to merge with Epinion? Continue reading...

[Title of report goes here]

Assignment Number:

Every report should contain the following sections:
Executive Summary, Synopsis or abstract
(The length of the executive summary or synopsis may vary depending on the complexity of the report, ranging from one paragraph in length to an entire page, or in some cases, several pages. A good executive summary or synopsis will not be more than a page in length)

Acknowledgement

(Acknowledgments should not only include the person’s name, but also list the specific contribution that that person made to completing the report).

DOCUMENT TITLE

(The left margin, in 12 point type, bold, and all in Continue reading...

Introduction

It is argued that advertising is the cornerstone of every business. Through advertising, a means of marketing communication, a business encourages, manipulates and persuades a target audience to start or continue using their products or services. The modern day advertisement appeals to the consumer through an array of ways as exemplified in the essays written by Cohen, Bovee and Fowles. The placement of an advertisement is very important to its purpose. In making this choice, one should choose a medium that will ensure penetration to the target audience. In addition to placement, the design of an advertisement is very Continue reading...

[Client’s Name]
[Client’s Professor]
[Client’s Subject]
[Date Passed]

Our group had edited our paper on Technical Instructions based on the suggestions that we have received from the Usability Test.
On the title, we decided to further narrow down our target audience because just like what the Beta Group had said pertaining to our paper, the topic we want to use is still too broad and will most likely take up more time than what is allotted to us. Thus, we changed our title from ‘How to Use Twitter’ to ‘Twitter for Beginners’.
Because we focused on Continue reading...

Introduction:

I always believed that the construction of a font must be sturdy and durable, as it’s a powerful method to enhance the message pursued to be delivered, giving it the significance strife and a meaning. I saw in Picasso’s artwork the durability a letter would strive and a strength that would make a font as strong as a painting. In his different approach on geometrical shapes, as his beautiful strong lines delighted a designer like me and I appreciated above all the organization of imagery and the thoughtful proportions and shapes formed. I saw them as a Continue reading...

Introduction

History of Typography
Typography is the study of types the faces types and the evolution of printed letters. It can also be defined as the study of handwriting that offers a unique base for making type designs. It involves the art and methods of type designs, changing the type characters and their arrangement. Before the invention of movable types by one Johannes Gutenberg, books were mainly produced by scribes where lay copies were being used to serve the market. Several people who were involved in the invention of movable types include Garamond, Gutenberg, Divot, Arnold and Giambatista whose earlier Continue reading...

1) Introduction of Economic Issue
In my point of view, I completely disagree with the notion that the rich should pay more taxes. I strongly oppose over payment of taxes from the rich. In my point of view, the rich should be thanked for their great contribution to the economy of a nation rather than forcing them to pay more taxes than an ordinary citizen. It would be totally unfair to them to be victimized just because they are rich in the society (Olken, & Singhal, 2009). There are a number of reasons why I oppose this notion; one thing Continue reading...

Windows Server 2008 R2: Active Directory and Server Manager Remoting

Internet Explorer was used to access the TechNet-Virtual Lab in order to use the Active Directory and Server Manager Remoting for Windows Server 2008 R2. The Tech-Net Virtual Lab offers curious users and potential customers an opportunity to try Windows Server products for free. The Virtual Lab may have been essentially designed for IT Professionals and Developers because those are the two choices under the Drop Down menu titled ‘Job Role’ at the top left of the Home page with the URL address technet.microsoft.com. The Virtual Labs are available for brand new applications including Cloud and Cloud Services, Windows Continue reading...

Typography involves arranging types for the language visibility. The work involves adjusting spaces between letters and group of letters. This work is to ensure that the text in the design is readable. Typography`s aim is to capture interest of the reader. A well-designed typography creates images in the mind of the reader. A number of factors affect readability in typography.
The choice of typeface is a factor that affects readability. The typefaces should not be narrow because narrow typefaces are not readable. They should not be thin. Thin typefaces do not please the eye. The shapes of letters Continue reading...

- Introduction
Over the centuries, there has been the need to transmit secret information between a sender and a receiver. So many techniques have been developed and used in order to achieve this aim. One popular technique is cryptography; an art that encodes information as a cipher and can only be accessed by the sender or a receiver that knows the decryption code. The mere sight of coded information raises a lot of curiosity and suspicion. Anybody interested in such information may then commence efforts at deciphering the code. In order to eliminate this development, there was the need Continue reading...

‘Instructor’s Name’

Renaissance
The Renaissance was a crucial period in European history, which started roughly around the fourteenth century and lasted till the seventeenth century. It marked a process of creativity and cultural change in Europe, which first started in Italy during the 1300s and gradually spread around the entire continent in the subsequent two centuries. In the twelfth century, Italy witnessed an economic boom and as a result the people were wealthier and cities and towns grew at an accelerated rate. This phenomenon gave birth to a new breed of intellectuals who were termed as the ‘middle elite’. The educated Continue reading...

Advertisement 1

The anticipated audience of the composited image is all the Americans in the months following the 9/11 events. In the ad, elitism and economic status are used as signifieds. In fact, the following is inherent in the signifiers: the words “style,” “comfort,” and “luxury,” the model of the car, and its name brand/logo. The advertiser has used a bucolic green background like a signifier to implement the American pride and freedom signifieds. In addition, the advertiser has used the Iraq war and governmental authority signifieds within these signifiers: passenger soldier shouting, soldiers in the military fatigue, the words “homeland Continue reading...

The readability of a website is determined by the goodness of its appearance and design; therefore, fonts play a very significant part in Web design. It really matters what type of font one uses in their website. According to Rahul (2013),Google fonts provide people a great collection of open source licensed real-type fonts. It enables people access a free way to use web safe and stylish fonts on their websites without paying money for its usage license. Google Fonts enables one to use more fonts in their website without even uploading the font to their server.

How Google Fonts Work

Two important Continue reading...