Chapter 1, You make the call, page 33, Situation 2
This is a small company that was started by Baylor University alumni. They started a company that would be used to pay the bills of university students without having to do it manually. Their challenge right now is how they will initiate growth; whether by inviting outside investors or continue their current pace with their ownership still intact.
Question 1: One thing I like with the Simple Bills concept is that it meets the requirements of all the users. The renters are satisfied, the students are also satisfied and