Essays on Promotion

[Nam of the Institution] Marketing commutation is considered as the major element that is used for the purpose of persuasion so that connection with the market can be result, alongside disseminating ideas. The purpose of this paper is to discuss the significance of integrated marketing communication (IMC) practiced by Pepsi Co as well as its impact on marketing management. The IMC performed by Pepsi Co are entrenched with enormous popularity at an extensive level. In this regard, it is difficult for the company to carry out maintenance of the popularity. Integrated marketing communications provide assistance in the light of ...

Scenario Analysis

After conducting the chi-square test, the most important factors to consider while determining the presence of gender bias in firefighter promotion is the chi-square statistic and the p value. These two factors are important as they help determine whether the relationship between gender and firefighter promotions is significant.

Is the promotional status of recently promoted firefighters independent of their gender?

Based on the results of the chi-square test conducted it is evident that the promotional status of recently promoted firefighters is independent of their gender. This implies that there is no relationship between promotions and gender. What reasons should the assistant chief convey to the fire chief to justify the absence ...

An essay exploring the effect of the macroeconomic environment in Italy and Russia as it relates to Proctor and Gamble’s international economic activity. Procter and Gamble [P&G] is the world’s top producer of household products. P&G manufactures a wide range of products from toilet paper and sanitary products to food and cleaners. It can be said that the company produces everything a consumer could need to stock their homes comfortably. June 2014, P&G reported over eighty-three million dollars in revenues during that fiscal year (MarketLine, 2015). P&G’s headquarters are located in Cincinnati, Ohio but the massive ...

10001 N. McKinley Drive

Tampa, FL 33612

The Board of Directors 1385 B. Cranston Drive Tampa, FL 33612

Dear Mesdames/Gentlemen,

I am writing to you in order to present my initiatives for Better Horizons Credit Union members and clients. These ideas are to promote our organization, gain more loyalty and create a positive and sustainable authority. The first initiative is to organize a promotional trip for credit union members. The actual plan is to handle a cruise trip to The Bahamas. The main aim is to promote Better Horizons, create a positive image among credit union members and encourage them to think over credit ...

Brand name

Dataset Technology Company Logo Slogan Brand Extension Dataset’s long-term strategy towards competitiveness in the market is through product extensions (Stokes, & Lomax, 2008). Product extensions for the company will include variations in core software rather than launch new products. Product extensions will mostly target software applications that Dataset is already offering in the market and web designs that provide improved usability for clients. For instance, the educational software applications that the Company has been offering on the market will be extended to a family of related educational software so that clients can have a variety to choose. Secondly, Dataset’ ...

Discussion One

Evaluation is a crucial and important process that needs to be done in an effective and timely manner. Evaluation entails the process of determining whether the goals and objectives of a project have been achieved or not. Therefore, before settling on the type of evaluation method to be used, the project managers must ensure that the method is not expensive and time-consuming (Nutbeam and Bauman, 2006). Some of the questions that can assist managers to establish the effectiveness of an evaluation approach include

How many individuals will be needed to undertake successful evaluations?

What is the time span of the evaluation process? Discussion Two The evaluation findings are curial ...

Nurse Home Visiting Programs

Nurse home visiting programs are used by public health nurses who work with families in communities. The nurses make visits to assess the needs, health status, and the environments in which the families are living in order to make the appropriate interventions and provide the available resources (Kaakinen, Coehlo, Steele, Tabacco, & Hanson, 2015). The nurses assess the environmental status, such as paint conditions, aged houses, and dangerous equipment in playgrounds that pose safety hazards. The families benefit from the visits by getting recommendations such as the installation of fire extinguishers and smoke detectors in the houses. The nurses also ...

Saxonville Sausage is a private family owned business that has been facing the attempts of counteracting the financial issues in the sausage market as the company had about 1.5 billion dollars revenues in 2005. The company focuses on the fresh pork sausage products and generates seventy percent revenues from its bratwurst line, twenty percent from the breakfast sausages, and just five percent revenue is generated from their small line of Italian Sausages that are named as “Vivio”. The main concern has been the flat sales of the bratwursts and the declining image of their breakfast sausages. However, the company ...

The purpose of this case study is to obtain an in-depth insight into the alternative strategies associated with the current market, alongside focusing on the issues that are presented in the form of question 1, 2, 4, and 5. For some case studies, the development of models in Excel is of great significance for the evaluation of options encountered by an individual. In this regard, the answer of 3a will be entailed with adequate emphasis on the aspect above. 1. Natureview has gained notable success in the area of natural foods station as it carries out the utilization of ...

Application of Integrated Theory of Health Behavior Change (ITHBC) in Health Promotion Challenges

Application of Integrated Theory of Health Behavior Change (ITHBC) in Health Promotion Challenges

Introduction

Theoretical models of Nursing encompass a broad scope when it comes to applying such theories into a certain issue or concern. A nurse practitioner would be able to achieve his or her professional goals when applying the theories involved towards a better outcome of the patient. Thus, these theories may also be used to address various issues and concerns within the Nursing practice based which category the theory belongs to. However, outside the categorical scope of nursing theories, there is one theory that can be used ...

1. Plan for the assessment of Market structure Effectiveness for Operations of the Company. It can be easily asserted that the performance of the company as well as the market scenario changes whenever there are changes in the demand for a certain product over a period of time. It was observed that there is increasing trend in demand for microwave category. With the pressure and increase in complexity of individual lives and their living standards, the attitude and perception of people towards microwave food seems to be favorable. Such microwave food is also increasingly demanded as a result of ...

In a restaurant like Bongo, individuals are employed to do different tasks. Each employee has responsibilities to do as spelled out in the job description. Employees might not have same goal and motivations. Employees use employ different skills and knowledge to complete their jobs. It is for this reason that each employee ought to be trained differently. Training programs should be tailor made for employees (Kazis and Miller 338). For example, in the case of Bongo restaurant, those working in the kitchen ought to be trained differently from waiters serving the food. The same case applies to the management ...

Introduction

Through its franchise model, McDonalds has been a leader in the fast food market. However, understanding the success of the business requires an analysis of its environment and strategies. With that, it is crucial to understand how the competitive environment it operates affects it and how it responds. Further, understanding the brand’s global marketing strategies is crucial. To achieve that, this report provides an industry analysis and the brands marketing mix analysis. To begin with, the competitive industry analysis uses the Porter five forces to analyze the competition the business faces from rivals, competitors and substitutes and the ...

REPORT DETERMINING WHETHER VIRAL MARKETING CAN REPLACE OTHER ADVERTISEMENTS

Glacier Products Ltd. Figures Figure 1: Viral Marketing Capacity 10 Figure 2: Effectiveness of Viral Marketing 12 Figure 3: Security Issues Associated with Viral Marketing 13 Figure 4: Ethical Issues in Digital Advertisement 14 Figure 5: Social Media Use by Marketers 19

GLACIER PRODUCTS LTD.

This report is a fulfillment of the research approval you made on 5th January. Both qualitative and quantitative research methods were used. Primary and secondary sources of data were interrogated towards achieving the goals of the research. The report discusses the viability of viral marketing as a rising form of product marketing. Security and ethical concerns that ...

Allstar Brands Medicine provides three major categories of products to its clients, they include: Consumer products which includes various packaged goods such as bar soaps, shampoos and laundry detergents. In addition, the company offers pharmaceutical products to its clients, for example, Over-The-Counter prescriptions as well as ethical drugs which are offered on under the prescriptions of a physician.

Place

Allstar Brand International offers its products not only to local consumers but also on an international basis; products offered to international consumers are distributed by the International Divisions. This division is also responsible for distribution of its products to the larger ...

Part 1

Chronic diseases are the leading cause of deaths occurring in the country as far as the current statistics are concerned. The most common chronic diseases include; stroke, heart disease, cancer, obesity, diabetes and arthritis (CDC, 2016). Statistics from the Centers for Disease Control and Prevention (CDC) indicate that about 117 million people of the total adult population have at least one chronic disease (CDC, 2016). This statistic translates to one in every four adults having, at least, one chronic condition (CDC, 2016). In 2010, seven out of 10 disease-related death cases were as a result of chronic diseases (CDC, ...

Abstract

With the increased competition in the airline industry, especially in the low fare segment, Ryanair, the initiator if this segment in Europe, is faced with various pressures, coming from its competitors, external environment or industry trends. While the company has the resources to manage the challenges of the 21st century, which tops with the necessity to become a global brand, it also requires a sound strategy. This report starts with analysing the internal and external environment of Ryanair, in order to identify the strategic directions that it can pursue in its globalization approach and it further proposes a global ...

Diabetes is a common disease brought about by blood sugar level usage and the ability of the body to produce the requisite regulating mechanisms (hormones). The disease manifest in two types: 1 & 2. Type 2 is widely spread occurring when the body is unable to use insulin produced properly. In most research instances, this is referred to as insulin resistance (Fotiadis, 2016). The prevalence of this type of diabetes has been much prevalent among the black women population in the United States. This study does the PICOT outline for this disease among the black American women. PICOT analysis is ...

The Problem

The case “Can Facebook save our furry friends?” by Kenyon (2013) clearly states that the non-profit animal shelter FCCRSNC is seriously limited by its scare resources of ‘money, time, and personnel’. Obviously the non-profit organization was not in a position to invest in new areas of business regardless of their likely potential. As the case indicates, FCCRSNC has failed to utilize the scope of social media marketing due to multiple reasons. Lack of expertise was the most important factor that caused the issue. Another reason was the shortage of fund for assigning these roles to professionals. Also, the firm ...

{Author Name [first-name middle-name-initials last-name]} {Institution Affiliation [name of Author’s institute]}

Pathophysiology and Aetiology

Acute renal failure or ARF means any abnormality with the function of kidneys. Kidney performs multiple functions thus ARF is also termed as acute renal injury (ARI). Now medicine and healthcare have advanced to a higher level integrated with different drug therapies and dialysis treatments though the mortality rate with such condition is still high; that is 50% of kidney patients and up to 85% of patients with other co-morbidities (Doenges, Moorhouse & Murr, 2014). The Pathophysiology of ARF includes a rapid fall in Glomerular Filtration Rate (GFR) ...

Occupation # 1

Marketing & Public Relations Communications Manager Job responsibilities The Marketing and Public Relations Communications Manager is a full-time job within the company’s global marketing team. The job is based in New York City, requires managing marketing duties, social media and press related activities for the company. The role also requires product based communication for the target audience and the PR activities that face the industry. The job requires specific knowledge about software, IT or Internet industry and communication skills and experience, strategic thinking, analytical aptitude and awareness of U.S. media's curiosity with the IT industry, especially web marketing, online ...

Breakeven Point (Number of meals) = Fixed Costs / (Average Order Price – Average Order Cost) = (2000 + 500 + 3100) / (7-3) = 5600/4 Breakeven Point = 1400 meals

Analysis and recommendations

The marketing director of the Mexican Taco Restaurant is responsible of the actions that would be significant in navigating the company towards reaching the breakeven point. The director would undertake a number of responsibilities in consideration of the marketing elements of product, price, promotion, and placement to ensure the company achieves its breakeven point. The restaurant is currently operating at less than 1000 units, which is a figure below the breakeven point. Therefore, a plan ...

Introduction

Pain is one of the common problems that affect many old people worldwide (Tse, Leung & Ho, 2012). Despite the high number of old people who are affected by it, this condition is normally undertreated. According to the Maslow Hierarchy Model of Needs, the high pain prevalence is likely to affect negatively the fulfillment of the psychological needs (Tse, Leung & Ho, 2012). This challenge comes in the wake of an increase in the life expectancy of senior citizens aged 65 years and above in the past few decades. Since 1999, the life expectancy of these group has improved by 11 ...

Personnel Selection Process

Background In human resource management, recruitment is one of the most critical activities for an organization. Especially, proper selection of candidates in managerial roles often determines the success and failure of a company as managers are the main decision makers (Visa, Einolander and Vanharanta, 2015). Acme Manufacturing is not different. Recruitment of managers in a manufacturing company requires special screening as the environment in manufacturing locations is susceptible to hostility than other parts of the organization. A robust selection and recruitment process should have multiple well defined stages.

Internal Environment

Promotion has a significant impact on the recruitment process. When any ...

Introduction

An evaluation plan refers to a roadmap that identifies the goals and objectives that one is conducting. The evaluation plan will also describe the process to be executed in conducting a research exercise. It includes the information that will be collected and defines the methods that will be used to analyse the data collected. The plan will be responsible for carrying out the project. The question under evaluation is: What is Vocational Rehabilitation in patients with prolonged fatigue complaints satisfying optimal evaluation facets to be further pursued? This evaluation question is important because it helps to address the health ...

Abstract

An immigrant Somalia woman with bipolar disorder leads an impoverished life with her three children in an estranged living environment. This case study report aims to illustrate how occupational therapy emphasizes cultural needs and addresses strategies to cope with occupational injustice through health literacy and intervention model enabling the client to perceive her problems and take steps to transform.

Introduction

Karly is a 30-year old woman recently emigrated from Somalia. She is able to speak and read a minimal amount of English. She works three part-time, minimum wage jobs to maintain her family. She is a timid woman, who neglects ...

Sexually Transmitted Diseases or STDs stand for those diseases that are spread through sexual contact from one person to another. There are approximately twenty- five such diseases which fall into this category. According to the estimations of the Center for Disease Control & Prevention (CDC), approximately nineteen million new cases of sexually transmitted diseases are registered every year. Nearly fifty percent of these cases are seen to be occurring among the people belonging to the age group of fifteen to twenty- four. On an average, the United States spend 15.9 billion dollars annually on the treatment and diagnosis of those ...

“Food Security of Tomorrow” One of the main problems today is hunger. Due to the high rate of human development in all spheres of its activity the world's population increase comes up. Besides the hunger lies another serious problem - food insecurity. Our agency “Food Security of Tomorrow” is struggling against these two threats to humanity. What are the consequences of food insecurity? Rational food is a guarantee of the health. Chronic lack of proper nutrition leads to physical, social and psychological problems for both children and adults. Moreover, a major problem is the low quality and low-price food, ...

Budgeting is a tool that helps the estimation of a project’s future cash flows. Given the limited amount of resources, priority choice or setting will remain a reality in the implementation of healthcare programs. Having a budget can be beneficial in planning for the future of the program implementation. Budgets also help create operational efficiency and assess the decision made by the directors. Economic evaluations of this budgets will inform the policy makers the efficiency of the allocation of resources (Wyatt, 2012). In order to come up with an appropriate budget then a health program planner needs to ...

Final Business Model and Strategic Plan

Final Business Model and Strategic Plan

Executive Summary

Amkor Technology Inc. is a global leader in the field of semiconductor technology with a client base comprising more than 300. The company relies on continuous improvement and development of new products to remain competitive in the industry. In view of this, it intends to launch a new product: silicon wafer. The proposed product will be a super thin silicon wafer based on Magnesium Diboride. The industry is dynamic and customer concerns need to be addressed. To delight customers, the proposed new silicon wafer will be very small in size, light in weight, ...

Identifying Competitive Environment for Fundraising in Canada

Identifying Competitive Environment for Fundraising in Canada It is a known fact that assistance and contributions from profitable business organizations and affluent individuals are the lifeblood of any not-for-profit organization. However, reaching appropriate donors and contributors have become more challenging and difficult (Gierczak et.al, 2016). On one hand, there is a fierce rivalry and on the other hand, there are many issues pertaining to gain donor’s attention towards the issue on hand. Therefore, in order to grow in this competitive environment, not-for-profit organizations require to be more engaging with donors (Global Philanthropy, 2016). Although this has been the ...

Role of Physical Activity in Preventing Child Obesity

Prospectus: Role of Physical Activity in Preventing Child Obesity Problem Statement It is well known that in order to be vigorous people should go in for sport and physical activities. Currently obesity among the population of the United States has reached enormous statistics and is one of the most hazardous diseases which threaten our nation. American Academy of Pediatrics states “According to the 1999 –2000 National Health and Nutrition Examination Survey, the prevalence of overweight or obesity in children and youth in the United States is over 15%, a value that has tripled since the 1960s” (AAP, 2016). Doctors ...

Discussion 1

The Focus on Youth + ImPACt intervention was based on the African Americans. As the National Center for Cultural Competence (National Center for Cultural Competence, n.d.) reveled is true that the HIV and other transmitted diseases were present in a higher percentage among African American racial and ethnic group but the promotion and knowledge and information sharing should focus on all youth regardless of the community. As stated by the center the prevention is the key to prevent and contain the epidemic should than the focus on prevention of transmitting diseases among all ethnicities to reduce the threat? The target ...

According to Moroko and Uncles (2009), while branding has historically been associated with company products and services, business organizations are finding it increasingly important to carry out employer or company branding. This is mainly in an effort to convey a message or impression that they are the best recruiters and their workplace is the best to help potential employees realize their career dreams and goals. Employer branding as a matter of fact has become an important tool for the management due to shortage of skilled workers and stiff competition among companies to hire and retain the best workforce for ...

Health policy combines action, plans and decisions to achieve certain health care improvements. The goals of the health care policies are referred by the World Health organization as a vision for the future, building consensus, informing people and outlining the priorities for the short and medium term. Many historical policies have been implemented in the United States, but still the health care expenses are rising from year to year and had in the last year 2015 reached 17.5% of GDP (United States Census Bureau, n.d.). The paper will examine one of the most important health policies Medicaid. The social ...

The internet has revolutionized the healthcare industry. Miniwatts Marketing Group has estimated that there were 3,366,261,156 internet users on November 30, 2015 (Miniwatts Marketing Group, 2015). A total of 313,867,363 (9.3%) were from North America, with the US alone having 280,742,532 users (Miniwatts Marketing Group, 2015). The massive use of the internet has revolutionized various industries globally, including the health care industry in the US. The internet has been beneficial in allowing health care providers and patients to access appropriate healthcare information conveniently. The internet has been useful in promoting the quality ...

Business Writing Basics

We shipped your order by UPS, and we are sure it will arrive in time for the sales promotion on May 15.

Revision: Your order was shipped via UPS and you will receive in time for your sale promotion on May 15.

We are pleased to announce that we have selected you to join our trainee program. Revision: You have been selected to join our trainee program. Negative vs. Positive Language Construction cannot begin until the building plans are approved. Revision: When the building plans are approved, the construction will begin. If you fail to pass the exam, you will not qualify. Revision: You will not qualify until you pass the exam. Adopting Conversational Language They ascertained that the ...

Introduction

Marketing is defined as “a social and managerial process whereby individuals and groups obtain what they need and want through creating and exchanging products and value with others” (Valenzuela, 2013, p. 2). This definition highlights the concepts of the markets; transactions and relationships; exchanges; customer value and satisfaction; products; wants and demands; and customer needs (Valenzuela, 2013). Needs denote the state of deprivation felt by the customer in terms of things such as shelter, clothing, and food. According to Valenzuela (2013), a person’s personality represents their wants while their culture represents their needs. In this regard, the wants ...

Monthly Assignment

I have leant about the anatomy of fear that it comprises of physical factors, emotional factors, an closely held ideas. Fear is in fact reaction or response to an idea. I have learnt that we fear from some things, but they do not come or pass in the same way as we imagined. Further, I have learnt about services marketing, in which 4 P’s are worth considering, but I came to know about 3 more P’s, which play an effective role in services marketing. The 4 P’s are Product, Place, Price, and Promotion, and three more ...

Exam Essay

Health Education and Health Promotion Health education is provision of education and instructing people as well as communities how to maintain and achieve desired and improved health. It consists of activities that help in raising awareness of individuals by giving them knowledge regarding health that makes them capable of taking specific health action. Further, it also includes legislative change, development of community, and medicine for curative purposes. Health promotion, however, focuses on environmental and socio-economic factors that exert their influence on health. Additionally, it also includes the concept of health. There exists relationship between health education and health promotion ...

•What are our existing cost and profit structure and points of differentiation? The existing cost of Firm Malibu is high due to high promotion and advertisement expenditures for its new brands. It includes a huge amount that is to be spent on advertising and promotion of the new brand. The market research analysis reveals that the company needs to spend around $ 4,300,000 initially on advertising the product in the market. The profit structure of the company is to earn revenues of $ 47,659,000 in the third period. The point of differentiation is that Firm Malibu requires ...

Apple Inc. VS. Samsung Co., Ltd. APPLE INC. VS. SAMSUNG CO., LTD Apple Inc. and Samsung Co. are some of the leading organizations in the entire world. Whereas Apple Inc. is an American international technology firm with its headquarters in California, Samsung Company is a South Korean international technology company with its headquarters in Suwon. Even though these two leading organizations are from the same industry, they have similarities and differences regarding how they are managed. Therefore, this paper aims to compare and contrast the management of these two organizations under the following sections.

Analysis of the Organizations’ Macro-environment

The macro-environment of an organization ...

Immunizations

Immunizations There are numerous needs that can be addressed in the focus area of immunizations. This process builds on the needs addressed in the first paper while addressing multidimensional needs and expectations of community endeavors. In this analysis, Erie County will be identified within the context of specific focus areas and program strategies. HP 2020 objectives are also used and can describe results for the key intended population. Intervention and related programming can be used to achieve variegated objectives. Several key aspects of the program and the parties involved with executing them will be explored. These aspects contribute to ...

[College]

Political: 5

Economic: 6 Social: 6 Technological: 6 Environmental: 7 Legal: 7 - SWOT Analysis. 7

Strength. 8

Weakness. 8 Opportunities. 9 Threats. 9 4) Competitive Strategy Analysis: Five Forces, Value Chain Strategy Clock. 9

A) Five Forces: 9

Threat of new entrants: 10 Threat of substitute products and services: 10 Bargaining power suppliers: 10 Bargaining power of buyers: 11 Rivalry among existing competitors: 11 Recommendations: 11 B) Value Chain: 12 C) Strategic Clock: 12 5) The Further Suggestions. 13

References 14

Samsung: Strategic Management: Business Report. 1) Samsung: Introduction and Background of the Topic. Samsung Group (in future SG) is the Korean global company - well known ...

Company Overview

Oberto Sausage Company is a US-based company engaged in manufacturing and marketing of meat snacks and among the most popular in its product line is the “Oh Boy Jerky”. The product is being sold both through the online store and supermarket distributors in the United States and in Canada (Bloomberg). As of 2014, the company has reported annual revenue of $220 million (aerohive.com) and continuously increasing by the year as the dried meat snacks industry grows annually by 12% as of 2014 (Radke). Currently, the brand “Oh Boy Jerky” was able to put the company in the market position ...

Abstract

Health education and promotion have been gaining momentum since the 1930s when its role in illness prevention in America became apparent although it had been in existence before civilization in the form of trial-and-error and the use of herbs (Cottrell et al., 2015). During the period of Renaissance, society believed that disease was caused by sin. The focus during the 1930s was to mitigate the effect and spread of contagious illnesses by teaching proper sanitation techniques and finding ways to improve the healthcare system. With the rise of modern medicine and very high sanitation standards in the 1950s, the ...

Business Wanted To Support Rule of Law Framework

Business Wanted To Support Rule of Law Framework

Introduction

In the article entitled Business Wanted to Support Rule of Law Framework published in the Risk and Compliance section of the Wall Street Journal, the business community is called forward to become more involved in their responsibility to the public. The report indicated the effort of the United Nations Global Compact in pushing for the promotion of laws that demand a sense of greater corporate responsibility, not only among existing business, but also among emerging markets. Based on research, the lack of sufficient law of potential markets is one of the ...

English

Last Wednesday on 27th of January I had an opportunity to see drama play “Oscar Wilde: From the Depths” at Lantern Theater Company in Philadelphia. This biographical drama about Wilde’s imprisonment has impressed, I believe, not only me, but all the other visitors and has left some food for thoughts. In this review I will analyze what we have seen not only on the scene but in a combination with auditorium. The reaction of visitors before, during and after the play is also a part of overall theater performance which is interesting for admiring and interpretation.

General Impressions from the Play

Crowded hall ...

Chapter 2 Marketing Strategy Planning

Marketing strategic planning is an administrative process of creating and maintaining a strategic fit between the efforts of the company, its potential and chances in the field of marketing. Strategic planning provides the basis for all management decisions, functions of the organization, motivation and control focused on the development of strategic plans. Strategic planning has three distinctive features: • External orientation. Strategic planning examines trends in the broader external environment, while seeking new opportunities and potential risks. • Internal orientation. Marketing strategic planning is based on the resources available to the company (finance, raw materials, human resources), finding in them the ...

Nursing Autobiography

My nursing philosophy is informed by numerous and diverse experiences in this noble profession. In addition to the concepts learnt in class, I have had experiences in practice that have helped me perceive nursing in an entirely different perspective. While the concepts learnt in class are important, my experiences in practice have taught me that a lot more than then the knowledge of the nursing process is required to be a professional nurse. I have seen nurses driven by compassion make unimaginable sacrifices for well-being of the patient. For instance, I remember an incident where a nurse who had ...

Powerpoint Outline

I. Brief Overview of the Theorists Background (Slide 1)

A. Education

B. Career and Appoinments II. Introduction to Transcultural Nursin Theory (Slide 2) A. While working as a clinical nurse specialist with disturbed children and their parents, she observed recurrent behavioral differences, among the children, and finally concluded that these differences had a cultural base. B. Leininger emphasizes that culturally congruent care is vital for satisfactory outcomes. C. She maintains that nurses cannot separate world views, social structure, and cultural beliefs from health, wellness, illness or care when working with cultural sub-groups because these factors are closely linked. D. Culturally congruent ...

The leading cause of preventable death globally is caused by cigarette smoking (Effects of Aromatherapy on Nicotine Craving, 2013). This topic is important while considering the promotion of health because although statistics show the horrible side effects of smoking, over five million people die each day due to cigarette smoke (Parenting Practices and Tobacco Use, 2012). The targeted population in this study is teenagers and adolescent groups. Tobacco use usually begins in adolescence, and the use of tobacco is also associated with an increased use of drugs and alcohol among teenagers which can also lead to serious complications later ...

Executive Summary

Introduction Company Background The Mr. Bean Group Limited is a Singaporean based food and beverage retailer registered with an intra vires role of production, packaging and distribution of soya bean-based foods, food products, and drinks. The company, founded in 1995, produces soya milk as its major product among other products such as beancurd, grass jelly, soya beans, ice creams and pancakes. It is a subsidiary of the larger Super Bean International Company, and it has a considerably large market share in the South-east Asia. The Group has a sizable number of outlets including 50 outlets in Singapore and an ...

Abstract:

The Wounded Warrior Gym is an affiliate of the CrossFit Inc., a consortium of over 13, 000 affiliated gyms which nearly half of them are located across the United States (Kelly, 2014). Greg Glassman and Lauren Jenai established the consortium in 2000. The first original gym was CrossFit in North Seattle, Washington. The company is decentralized but it runs a large number of privately affiliated gyms, law enforcement units, fire safety departments, and military organizations. Corresponding to the intrinsic mantra of the CrossFit, Wounded Warrior espouses a philosophy of physical exercise and provides a diverse series of physic fitness ...

Microsoft’s Advertising Activities

The core purpose of advertising campaigns is to promote products or services with the purpose of influencing sells growth, but for succeeding in doing so, advertisers must know their target audience and customize the commercial message to fit their communication register (Hofeman and Bateson, 2010). For a company like Microsoft, which benefits of long – lasting worldwide presence through iconic hardware accessories and software programs, communication needed to adjust to different environments and social changes. This is why, there can be observed various trends in Microsoft’s advertising campaigns over the years. Nevertheless, an important aspect that contributes to its ...

Abstract

Health education/promotion in the country has been gaining momentum since the 1930s in the country when its role in disease prevention became apparent although it had been in existence as civilization itself where it was in the form of trial-and-error and the use of herbs was prominent (Cottrell, Girvan, McKenzie and Seabert, 2015). During the period of renaissance, society believed that disease was caused by sinning against. The focus during the 1930s was to mitigate the effect and spread of contagious diseases by teaching proper sanitation techniques and finding ways to improve the healthcare system. By the 1950s, with ...

Identify two (2) purposes of a physical examination:

Physical examination can be done to for two purposes; on one hand to identify and classify the manifesting symptoms in achieving differential diagnosis and secondly to help identify any possible issues that may be of medical concern later (Jarvis, 2015; p. 441).

Identify 2 types of physical examination and what is included in each type:

Focused physical examination: In this case the physician primarily focuses on the problem presented by the patient and relates the observable aspects to that particular problem (Jarvis, 2015; p.425). Comprehensive physical examination: In this case, there is no particular primary illness that is being assessed and rather the purpose is to determine any potential health concerns that ...

Executive Summary

The marketing plan is based on an event management company called “The Elegant event management Company”. The firm is a start-up organization based on partnership. The business is intended to offer multiple event management services to diverse sort of event customers from wedding events to the corporate and cultural event. The experience of the organization in different event management areas, good relations with complementary service providers, and knowledgeable and qualified workforce are the things that differentiate the organization from rivals. The firm is a complete pack of event management services and expert in providing quality services at affordable price. ...

The onset of revolution in American cinema started at a time when moving pictures started gaining traction. The film industry was based on technological advancement experienced during the 19th and the 20th centuries. Phenomenal growth in the film industry was exhibited by the transformation of short videos into comprehensive production features. The creation of what is today popularly known as the movie star; Hollywood generated renewed interest way past the confines of the modern theater. In consequence gossip surrounding the celebrities in addition to their lifestyle has become the order of the day. Though the attraction of Hollywood celebrity ...

Product

This term, as part of the 4 Ps of Marketing Mix, essentially refers to the tangible item that is being marketed or advertised. It is the thing that the consumer demands or expects. In some cases, this may also pertain to services being offered by a company. Either way, a product has to be tangible—must have an independent physical existence. In the case of Nike, the product that the company was marketing was its golf clubs. An interesting marketing mix concept to include here would be the life cycle of a product. This concept basically suggests that each ...