- Can CFMF develop a long term sustainable competitive advantage as a nationwide unionized LTL carrier?
The answer to this question lies in an examination of the state of the business of CFMF and the factors that affect its financial and non-financial viability. CFMF used to be a very profitable company and is regarded as one of the biggest in the trucking-transport industry. The company’s profitability was proven since the company’s inception in 1929 but as of 1989, the company started performing poorly.
In that year, CFMF acquired a rival company and then acquired an airfreight company for almost ...
CFMF Case Studies Samples For Students
2 samples of this type
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Strategic profile
CFMF is the largest provider of consolidated Freightways services. Started in 1929 when Leland James convinced a few friends to invest in the recently started company. The company started to offer motor transportation services. Its services are better due to the use of advanced technology in their operation. The company is able to do better due to its quality services that it provides and its many branches that increase its availability. To counter the competition from its competitors, the company fairly prices its services so as to attract more customers. Its team of management is also highly skilled and very ...
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