International marketing plan
Executive Summary
This paper seeks to explore the marketing strategy of the creative company in Brazil. Being the first time in gaining entry into the economy, the company will have to undertake market research of the region in order to establish the customer’s wants and needs. This will give the company a clear understanding of the market destination.
This paper also provides the STEEP and SWOT analysis of the market in order to determine the market composition of this region. Implementation and control of the outlined strategies needs to be followed and adopted to the later.
Background Information
Creative ...
