Packaging Theses Samples For Students

Introduction

The role of packaging has actually changed due to the increasing changes in the preferences and wants of the consumers. It has also changed due to the increasing self-service and changing consumers’ lifestyle in a very global and intensely competitive environment (Deliya & Parmar, p. 2). Historically, the main purpose of packaging is to defend the product. At present, it is also being utilized as an instrument for increasing sales, attracting customers and communicating the brand to its consumers. More and more businesses are turning to packaging as a means of increasing sales. It has, indeed, become a tool of promotions. Packaging has ...

1. PREFACE

Today’s world is influenced by many factors such as globalization, cultural influences and the presence of the open market. Europe is a fine proof of this influence as it is more open for international business. Products from around the globe can be accessed by all types of consumers in the European market. Many find the European market more open to international businesses. Some find their successes in the European market through the use of good market analysis. Brooksbank (1991) notes that good market analysis is a key to the successful marketing plan;; it gives companies advice which will ...

Introduction

Waste management refers to the process of collecting, transporting and disposing trash, sewage and other waste materials. There are different sources of waste including residential, industrial, commercial, institutional, construction and demolition, municipal, agriculture and manufacturing and all these waste products whether solid, gaseous, liquid or radioactive come under the realm of waste management. The EU Waste Framework Directive lays down a legislative framework for the waste management and also provides a definition for waste. Article 1 of the EU Directive provides the definition of waste as "any substance or object which the holder discards, or intends to or is required to ...