Overview of Diet Coke Plus
Diet Coke Plus was reportedly an extension in the Diet Coke product which aimed to address controversial ingredients in Diet Coke through the infusion of vitamins and minerals. As revealed, it was introduced in 2007 and allegedly targeted health conscious consumers who were acknowledged weight watchers and overly zealous in nutritional contents of their beverages. The ‘Plus’ extension to the brand name was emphasized to include: “15 percent of the recommended dietary allowance (according to the US Department of Agriculture) of niacin, vitamin B6, and vitamin B12, and 10 percent of the allowance for zinc and magnesium” ( ...
