Introduction
“McDonald’s is Chinese,” retort Bong Lee, a resident of China, regarding the international franchise. Some view McDonald’s as local part of their culture and no longer view the company as “American.” For other, the company screams “American” as the firm capitalizes on its fast service, high productivity, abundance of restaurants, and low cost. With the increasing competition in the marketplace, several American restaurant chains are attempting to enter international markets. as competition intensifies in the US, McDonald’s looks outside its borders for the majority of its profits. This papers looks into the global effects of McDonald’s. ...
