The Great Debate is whether or not, “Looking for the Next Big Thing,” is a worthwhile strategic approach or not? The answer is that it is certainly one of many strategic approaches that a company or management team may choose to use to succeed in today’s business world. There are five main aspects to consider when looking into, “The Next Big Thing;” (1) How is it found?; (2) What is the best way to look for it?; (3) Is there a new one every week?; (4) Is the person managing it capable of doing so?; (5) How is ...
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Established in 1938 by Lee-Bying-chul, Samsung is a multinational company that manufactures electronics. The company initially started as a trading company, but expanded its portfolio into electronics by the 1960's, and has since become one of the most well-known and recognized brands globally. The company is noted for its viability and its powerful influence in its headquartered city, Seoul, South Korea, but is a cultural icon around the world in that it seeks to powerfully make the world better through business diversity. This objective includes creating high-tech electronics, digital media, semiconductors, skyscraper and plant construction and medicine to name ...
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