Essays on Diskin

Describe in your own words the differences between steganography, digital watermarking, and digital rights management.

Steganography, digital watermarking, and digital right management are certainly all related, however they differ in that they represent different levels, or facets of the information security process. Digital watermarking is a way of embedding hidden digital information on video, audio, and imaging, that denotes ownership of the information, or marks a piece of visual or audio information for copyright (Shih, 2008). These watermarks can be traced, according to a specific algorithm, in order to identify copyright infringement, or authenticate data use. These digital watermarks are a specific type of stenography. Steganography is more generally the act of concealing a ...

a. Hilton Reward Program, named Hilton HHonors Worldwide (HHW), was adopted in 1998 in order to build loyalty to The Hilton brand and attract as many customers. The Hilton brand consist of two independent corporations: Hilton Hotels Corporation (HHC) and Hilton Hotel International (HHI). HHC is responsible for the Canadian and both American regions while HHI controls the rest of the world, preferable Europe. These two corporations have their own executives but one marketing program. The strength of the Hilton HHonors Worldwide is that is works in both corporations. Customers can get free nights and other benefits from the ...