Introduction
Data mining can aid companies get the information about the employees in a firm. The information extracted from the employees and kept in the government’s database can help determine the criminals in case an insider crime is detected in the firm. Data mining helps in getting criminals but can sometimes infringe people’s privacy. It can combine information from many sources to create a detailed profile about each individual of interest. In order to establish an effective and enduring brand identity there must be a better understanding between identity and image. Once the identity has been known, it is easier to ...
