Essays on Nordstrom Inc

Introduction

Nordstrom, Inc. is the company of interest in this discussion. Nordstrom, Inc. is an upscale retailer native to America that sells brand name and private label accessories and apparel merchandise. Initially, the founders started the company in 1901 as a shore store. Since then, the company has grown tremendously, and is now offering a variety of products and services beyond shoes including fragrances, cosmetics, and jewelry. Throughout this report, Nordstrom’s brief background, financial overview, business sector, target market analysis, business operations as compared to competitors, as well as strategies to sustain the business will be discussed.

Company Overview

Nordstrom, Inc. ( ...

Nordstrom Inc. is an American upmarket fashion dealer whose headquarter is located in Seattle. The company provides their employees with prodigious benefits and recompenses. Examples of workforce benefits in Nordstrom include medical insurance, workers’ purchase plan and discount, 401(k) plan, and work/life balance. Eligible employees in Nordstrom Inc. have the privilege to purchase the company’s stock at a 10% discount of the actual market price. Besides, all new employees in the organization are eligible to receive 20% discount at the stores of the company, Rack stocks among others. In addition, the workforce participants are entitled to obtain ...

Slide 1: Nordstrom Inc.

IT Infrastructure Analysis Slide 2: Technology Journey Established in 1901 in Seattle, Washington. Operates in Upscale fashion industry. More than 224 stores in US. Also sells product online through shop.nordstrom.com worldwide.

Started its IT overhaul in 2002.

Implemented CRM in 2004 Implemented HR systems solution in 2004 E-commerce solution to retail stores expanded in 2007. MPOS system introduction to stores in 2012. Slide 3: CRM System CRM solution named blue martini implemented in 2004. Fujitsu hardware and home designed software used for the implementation. It enabled the Point of sales methodology for brick ...