Innovation Annotated Bibliographies Samples For Students

Annotated Bibliography

Anderson, M. & Ramos-Reid, R. (2011) Core competence-definition and dynamics in the not-for-profit sector. School of Management Blekinge Institute of Technology Sweden.

The study is among the few that treats the subject of core-competences (core capabilities) within the nonprofit sector, explaining how it applies to the not-for-profit operations. The core competences concept is related to the added value notion, and the authors of this study aim to identify how nonprofit organizations can generate added value by optimizing their internal resources. Developing a multi-case study analysis, the book identifies that nonprofit operations follow the same patterns as for profit organizations for ...

Abstract

In an attempt to discuss the aspects of how marketing and advertisements have shaped people’s psychology, mood and attitude, a number of the preexisting literatures have been reviewed as a way of attempting out the severity and the gravity of the matter. There are quite a lot about the issues, with some touching on the currents trends, some digging into the issue of IMC and impact of social media. However, the topic still calls for a number of researches from the scholars and other practitioners.

Anghelcev, George, and Sela Sar. "In the Mood for the Right Kind of Social Marketing Communication." Journal of Social Marketing 4.1 (2014): 38-57. ProQuest. 10 Oct. 2014

In the above journal, George Anghelcev and Sela Sar argue that how effective a social marketing communication is ...

Blackburn, M., Busser, R. & Nauman A. (2001). Removing Requirement Defects and Automating Test. Software Productivity Consortium NFP

This article underscores the problems that impede operations and growth. In this regard, the article discusses model based approaches to reducing defects in the production process. The article discusses the use of model-based approaches in order to reduce defects, reworks and rejects in order to increase scheduled savings and reduce costs. Automation of development and tests is important in the production process. According to the authors of the article, automation in this way helps reduce resources and time in an attempt to develop high quality production systems. This article is important for this topic as it gives a different perspective ...