Encyclopedia Business Plans Samples For Students

Executive Summary

An in-depth analysis of the New Zealand’s auto industry reflects that establishment of an auto parts business focusing on the import and supply of all parts of Japanese made cars will be successful in the country. New Zealand greatly relies on used car imports from Japan to meet the local need for higher ownership levels. The planned venture will be located in Auckland, New Zealand. It proposes to import auto parts of Toyota and Nissan in the initial phase of market positioning. In the entry phase, the organization will particularly try to meet the needs of Toyota and ...

Executive summary

Entrecote restaurant will be reasonably priced restaurant located in the Frankfurt Germany. The objective of the restaurant is to serve a range of just one dish from first course salad to main course fries. The restaurant’s location is extremely favorable because it offers high visibility and a vast flow of customers mostly male bankers. The Entrecote mission is to keep and enhance the level of customer satisfaction, as a powerful foundation for the future growth. The analysis of the market and customer will focus on on meeting customers' expectations and core competencies of the restaurant.

Executive summary 2

Entrecote Restaurant 5
Start-up summary ...

The product life cycle traces an innovative product’s market presence from introduction to decline. In a typical new product, these stages include:

Introduction, when the product is conceived, researched and brought to market. This starts with the basic premise of Find a Need and Fulfill It, which is as modern as it is ancient.

Growth; the period after the product is introduced and develops its market presence. The growth period allows for product and marketing development, in addition to the practical logistical concerns.

Maturity; finds the product at its peak in both sales volume and profitability. At this point, the ...