Screen Business Plans Samples For Students

Executive Summary

This report begins with company’s mission statement and brief introduction. It proceeds to presenting a detailed branding, pricing and distribution plans. The major competitors of the company are categorized in inter- and intra-competitors and their strengths and weaknesses are highlighted. The differentiation strategy in relation to closest competitor is also presented in this paper. StarTech is presented as struggling to become market leader. The salient issues pertaining to macro-economic issues are also presented in this report. Three main market trends are mentioned in this paper as technology, status symbol and fashion. The marketing implementation strategy, for StarTech’s new ...

Abstract

Gone are the days when a Smartphone was considered a thing for the elite. Today, the ownership of a Smartphone is almost becoming a norm, with everybody bracing the craze for the Smartphone. Apparently, the Apple Inc. products are sparking a serious showdown with what Samsung is innovating. The two giants in the industry are battling it out in an endeavor to come up with groundbreaking technology in the world of telecommunications. When Samsung Galaxy SIII hit the market, the potential consumers watched with awe as the organization launched what they considered indisputable quality. It would take long before Apple killed that with the ...

Management Team of Musictogo

MARKET STUDY OUTLINE
1. INTRODUCTION

A. OBJECTIVE

This report contains the results of a market study conducted for the Global Corporation “Musictogo” headquartered in the USA. This study evaluated the market readiness and appetite for a new generation mp3 player to compete with Apple’s “Ipod” product. Only the Netherlands market was considered in this study.

B. APPROACH AND METHODOLOGY

For this study it was necessary to determine how Musictogo’s next generation mp3 player would perform against the incumbent mp3 provider, Apple Corporation’s Ipod mp3 player.
The Ipod’s performance was evaluated against major competitors with emphasis on features/functionalities and price. The Netherlands ...

Strategic Business Plan Part I and Part II

Paper Due Date
Strengths, Weaknesses, Threats & Opportunities
This strategic plan addresses the following key strengths, weaknesses, threats and opportunities which apply to Digital Queue now and in the foreseeable future:

Vision

The promoters' vision of Digital Queue in 3-4 year's time is:
Mission Statement
The central purpose and role of Digital Queue is defined as:
Corporate Values
The corporate values governing Digital Queue's development will include the following:
Honesty and transparency.
Working together with all the partners across the business.
Develop our business as part of community.
Innovative organizational culture.
People are our major asset.
Business Objectives
Longer term business ...

Introduction

The Samsung 55-inch OLED TV (model KN55S9C) is a new TV technology meant to push LCD/LED and plasmas TVs to the sidelines. It has all the pluses of plasma and LCD/LED technology. It also combines the deep blacks, powerful contrast and unlimited viewing angles of plasma TVs with the image brightness, ultra thin design. It also has an energy efficiency of LCD sets that utilize LED backlights. It is the best all-around TV performance ever seen so far because of its good OLED picture quality. This is so because it has spot-on colors and incredibly deep blacks that make the ...

Executive Summary

With upwards of $48,077 in 2012 revenues and more than $862 in operating profits during the same period, Amazon.com is easily a major player in the online retail industry. The company’s internet operations, coupled by the wide range of products gives Amazon.com a critical advantage in the industry. Amazon.com caters for four separate markets including sellers, content creators, enterprises and final consumers through its retail websites, which are designed to have technical capacity to handle millions. In addition, the company’s extensive online infrastructure and immense R&D resources give it a particular advantage in facilitating the Kindle product extension.
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