Essays on Amazon

Marketing 300 CORE

Al Golzari Homework Assignment 1 25 points for each question. Partial credit will be given. Please type directly into this file and save and return with your last name as an extension to the file name. Please refer to the article I posted on Flipboard on Dec. 26 titled “Offering breakfast is a made-to-order success for McDonald’s.” As a consumer, I’m sure you know that for the past few months, McDonalds has begun offering breakfast all day in most markets. So far, this has led to initial success and appears to be working. What target markets is ...

Part one: Click and Mortar vis-à-vis Dotcom retailers The advent of information technology significantly revolutionised the retail business and the supply chain networks. Technology put pressure on business to develop platforms that would allow customers to purchase various goods and services online. This revolution resulted into traditional physical warehouses developing parallel online consumer platforms to increase profits (Bozarth & Handfield, 2015). This model of business is called click and mortar model and involves brick and mortar business to open an online store. However, this reverse of this model (click and brick) involves online stores developing physical presence. This paper ...

Super Bowl Sunday has long been well known not just for the big football game of the year, but also for the advertisements. It is no secret that advertisers spend a lot of money for each spot too due to the large audience that watches the Super Bowl. Each year, advertisers spend a lot of money just to have their spot seen by a huge audience and to outdo other companies to make their ad the most memorable commercial. One of these commercials was the advertisement for Amazon’s voice-operated virtual assistant. The Echo, features actor Alec Baldwin throughout ...

Abstract

The energy consumption in the high performance computing and cloud services is enormous. This requires energy efficiency techniques to reduce power consumption in operation and cooling of the data servers and high performance computers. To search for more energy efficient techniques to save power, companies across the world share data and conduct survey. This article gives an overview of requirement of energy efficiency, different energy efficiency algorithms for supercomputers, cooling and energy efficiency techniques used across the globe.

Introduction

There are multiple sources for energy consumption in high performance computing such as power consumption in running High Performance Computing (HPC), ...

With the development of the Internet, online shopping has been a major interest in businesses and consumers. The ability to purchase products online has made it easier for people to obtain items that are not available where they live. From major retail chains to online businesses only, online shopping has become a benefit for people of all ages. Retailers such as Amazon sells merchandise from companies overseas such as China, Japan, and even Germany. It allows for people to be able to purchase electronics, clothes, and even foods with special online discounts. However, the ability to shop online can ...

We can understand clearly now what macdonaldization actually is so the question that now has to pop up is; what is the effect of macdonaldization in our society? Unfortunately, we encounter a problem right here. The worry is that since the concept of how common the fast food has become in our society has gained so much popularity to date that in order to observe the impacts of macdonaldization itself, we have to study a society where fast food does not prevail. We have been fortunate enough to find at least one such setup amongst us. In the news, ...

Introduction

Cloud computing, simply defined, is the replacement of all of the personal computers in the world with terminals that are deemed as being “dumb,” which do not have any kind of operating system of complicated software to handle. Alternatively, all such terminals connect to a World Wide Web wherein applications are located along with all the user data. However, this is the most extreme possibility as currently, cloud computing is incorporating itself as means for storing and accessing all sorts of data from a wide range of mobile devices such as smartphones, tablet computers, laptops, as well as desktops. ...

Introduction

Environmental degradation is not uncommon. In fact, it is one of the most talked about topic in international conventions and forums. Apparently, the degradation of the environment is not only a local concern. Environmental problems such as climate change, deforestation, pollution and many others are perpetrated in a local and national level and yet it has global ramifications. However, despite the fact that there are international agencies that creates environmental policies, the effectiveness of these policies and regulations largely depend on the propensity of a particular nation to implement it. The nation’s territorial powers and sovereignty make it ...

a, Are you allowed to stream two or more videos simultaneously? When an individual purchases the video, they are allowed to stream their videos through any devices that can work with the streaming service. However, only two videos are allowed to be streamed from one Amazon account. For the rental videos, the same limitations apply except that the watching rights are limited to a time-specific window. b, Are you allowed to watch the same video to several devices simultaneously? Amazon users holder can only a single video to a single device at an instant. Nonetheless, an account holder can ...

Introduction

Toys R Us was founded in 1948 in Washington, D.C and was originally just a baby furniture store. Since that time, the store has grown into a world-leading toys, video games, and baby products retailer. The company now owns over 863 stores in different locations across the U.S and 755 stores in 38 other countries (‘About us - toys“R”us corporate’, n.d.). The Corporation also recognized the value of e-commerce and launched online retail shops called Toysrus.com and Babiesrus.com that are two of the most visited websites in the online toy and baby products shopping categories. The company ...

AMAZON INTERNATIONAL

Washington DC 85965Az, Amazon Company Office of the Auditor General February 3rd, 2016 MEMORANDUM TO: CHIEF FINANCIAL OFFICER (CFO) The main intention of this memorandum is to disseminate crucial information, promote clarification of work sampling, and risk issues as mentioned above. It is the rightful duty of the management to maintain books of accounts and financial statements to the maximum efficiency possible. There have been rare alarms regarding the integrity of the organization in the recent audit report of the Company, which was based on observations from a few months back. The examination of the financial statements was for ...

Business Analysis- Warby Parker

Introduction According to the U.S Department of Commerce, retail industry is usually considered one of the most profitable industries in the world. Within the United States, the retail business accounts for about 12% of all the businesses taking place at any given time. Warby Parker is a United States online retailer dealing with eyeglasses. The company is unique in that it offers its own line of professional glasses and sunglasses direct to its customers. Warby Parker found the opportunity to do business in that people with poor vision will always need glasses. Therefore, the company is a fashion brand ...

This small summary will analyze the opinions, attitudes and behaviors of the U.S. millennials towards the smartphones and new brands in particular based on different secondary sources, which will help to make the conclusion whether the decision to “go or not go” with a launch of Xiaomi phones in the US. Millennials is an increasingly important segment for all the brands in the United States. Nielsen says there are about 80 million of millennials in the U.S. and they have $200 billion of U.S. buying power, which is huge, however, the mature consumers have $3.2 trillion buying power. Millennials ...

Introduction

In 1993, Geerd Hofstede wrote about the universal management and was of the belief that management is not universal and each country has its own management principles. Fast forwarding 23 years and the world has certainly changed. With companies involved in global business and the use of the internet in global commerce the world has gotten smaller and more and more business people are recognizing that individual differences remain important. However the level of differences are lessened as people have learned to work together to achieve common goals. This paper will study the changes that the global ecommerce organizations ...

Business Model Generation: Yahoo

Business Model Generation: Yahoo Yahoo is an internet pioneer and one of the best-known corporate names in the USA and world-wide. The future of the company, though, is very much in doubt. Revenues and profits are down, and the share price has fallen from $49 to $29 in the past twelve months. Yahoo Mail (email) crashed several times during 2015. There is an exodus of managers, and a growing morale crisis (MacMillan). Rumors abound that the company may sell its core internet businesses, including its search engine and email services as well as its news and sports sites and ...

COMMUNICATION ACCESS

Mobile computing has grown exponentially in the last few years due to several factors including the growth of service work in Western society and the need for co-operation between many parties in the work force . These factors require increased use of information technology and physical interaction thus leading to the need for mobile computing. Mobile computing devices are a common and it is more common than not to have internet access available on these devices via a wide variety of connection methods. This paper presents the different connection methods, how they work and gives examples of where the various ...

Amazon.com is an e-commerce company and is one of the biggest retail stores in the United States. From a small bookseller in 1995, its 2014 Annual Report reflects billion dollars worth of assets (Amazon.com). While based in Seattle, Washington, its products and services are also available and accessible in different countries located in Asia and Europe. The business performance of Amazon may be assessed based on three measures: 1) financial, 2) customer, and 3) internal processes. On the financial metric, profitability is evidenced by its exponential growth – from a small company to an internationally famous brand name. Billions of ...

The information management allows not only to focus in the processes and phenomena in the surrounding working environment, but it also helps to speed up and to optimize the decision-making process (Robertson, 2005). All these operations require qualified professionals, and, first of all, they require modern computer technologies. In order to choose the best computer of a high quality, the deep analyze should be done. Our choice will be made between three brands of computers: ‘Asus’; ‘Dell’; ‘Lenovo’. Chosen computers are the computers of the type All-in-One. The first computer is ‘Asus ET2701IGTH-C2’. His heart is a processor Intel ...

Introduction

Costco Wholesale Corporation formed their corporate sustainability and energy group in 2007 to spearhead the creation and implementation of the sustainably sourced strategies for products and energy policy. Their energy policy included a program for reduction of greenhouse gas emissions with the implementation of measures for energy efficiency. In 2007, Costco discovered that 85 percent of their carbon footprint was coming from purchased electricity. Their energy program placed emphasis on energy efficient operations and building designs. Costco also started working to reduce their deliveries by consolidation of freight at their distribution centers and increasing the load of every truck ...

Before we get into the analysis of financial statements of Amazon, it is important to note the audit procedures that were used in the whole process. The two audit testing procedures used were a substantive test and the test of details. In the substantive test, the auditor will have adequate access to information so that final decision is taken fairly. There can be cross validations. The second is the test of details where the validity of the accuracy and completeness of transactions is tested.

The potential risk factors and compliance issues with Generally Accepted Accounting Principles (GAAP)

There is a continuous rise in the cash flows of the Company because of expansion ...

While the Target Corporation has achieved a great deal over the last few decades, it is also clear that over the last few years the company is seen a significant reduction in its growth and profitability. This has become a major problem for many traditional brick-and-mortar stores. Even Walmart recently announced that it will be closing hundreds of stores across the United States. One of the primary culprits in this change in consumer spending habits is the rise of online retailers like Amazon.com. These online companies have drawn customers away by offering buyers certain advantages, including lower prices, better ...

Introduction

E commerce is the process by which services and products are sold through an online process. Many brick and mortar stores also include ecommerce sites to bolster sales by making it easier for the customer to purchase goods for example from their smartphones. The ecommerce sites save the brick and mortar stores the costs of employees, real estate, and many other expenses. The largest brick and mortar store Wal-Mart is an example of a brick and mortar store that also has a large ecommerce site. This past month Wal-Mart announced that it was closing brick and mortar stores throughout ...

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Introduction

The company is considering another multinational company equal to its size for acquisition. The decision of the merging of the company with the other multinational brand has been taken by the company’s executive committee and shared with various stakeholders during the executive leadership meet. The CEO (Chief Executive Officer) anticipates a project plan with regards to the Information Technology requirements within the next sixty days. The project plan must strategically integrate all the systems of the company with the multinational company. The merging systems must include ...

What are the key characteristics of an e-business strategy model?

Answer. A strategic business model gives a framework which presents a logic sequence of all the key activities for developing an e-business strategy. There are some standard strategic business models developed for e-business like Enders model (2008), Johnson & Scholes (2006) , McDonalds (1999) , and Smith (1999) (Chaffey, 265). These models have their applicability varying from one e-business to another depending upon the nature of business and product offered. Still, the key characteristics of an e-business strategy model are: Situational analysis- This includes the assessment of internal and external environment for the business. The internal environment stands for resources, work culture, ...

E-Business Strategy: Model Characteristics

The case for e-business cannot be overemphasized. In order for companies to perform sustainably in current business ecosystem, key characteristics are required for an integrated strategy. Further, an independent (but integrated) e-business strategy should be in place in order to manage products and/or service more effectively across different online and offline platforms and channels. For current purposes, focus is laid on key characteristics for an e-business strategy. Notably, an effective e-business strategy should cover main areas, namely: micro-targeting, personalization, content innovation, customized browsing experience, channel integration and investment in mobile (Evans). By identifying specific niche markets in an online ...

[College]

The Four Characteristics of the Company's Marketing 4

Intangibility 4 Inseparability 4 Heterogeneity 4 Perishability 4 2) The Problem Area of Kathmandu NZ. 4

Performance Objectives & Purpose of Operation. 4

The Four Vs analysis 5 Volume 5 Variety 5 Variability 5 Visibility 5 Causes of the Problem: 6 Factors Causing the Problem 6 Problem Statement 7 3) The Root Causes of the Problem: Key Objectives of the Operation. 7

The Root Cause: 7

The Key Objectives of the Operation: 8 Quality Performance Objective 8 Speed Performance Objective 8 Dependability Performance Objective 8 Flexibility Performance Objective 8 Costs Performance Objective 8 4) Planning: The Preventive and Corrective Actions. 9

The corrective actions 9

The preventive action 9 Chart 1: E-commerce Planning ...

Capital Structure and Dividends

Amazon Company The major scope of the audit process generally involves the review of non-financial as well as financial, organizational information for any significant differences between what is presented and what actually is. The following stages are involved in audit process:

Procedures of Audit and Analysis

Planning: The precise outline of the approach that is going to be undertaken for the audit process is called planning for the audit. This audit plan includes the audit objectives, wider scope, audit approach and the involved audit team (Power, 1997). There are also a number of analytical procedures, which makes up the planning process:

Comparisons of account:

This activity involves ...

Law Regarding to Drones and Biometrics

Executive Summary This paper talks about drones and biometrics. These are two things that are taking over our world today since they are new inventions. Due to this, they need to be studied longer since this is their time. In this article, we look at both these inventions, the laws that govern them, the threat they pose to their environment as well as a recommendation on how they can be utilized better. I. Present Scenario for drones and biometrics. a. What is Drones? Drones are defined as unmanned aerial vehicles (UAVs) that are controlled in one of two ways, ...

Introduction

In business today, innovation can be described as a tool that entrepreneurs use to explore change as an opportunity to venture into a different business or service. It is important to note that innovation is an economic phenomenon that is critical in the business environment. Modern businesses grow and succeed in today's business environment because of a variety of reasons. Innovation is one of the most important drivers for business growth and development, especially for entrepreneurs seeking to establish themselves in the market. Most of the successful businesses in the world today have been driven by innovation and innovative leaders who ...

Annotated Bibliography

Boccaccio, Giovanni and John Payne (Trans.). The Decameron. New York: Walter Black Inc., n.d. Kindle. Boccaccio is considered as Chaucer’s counterpart in Italy. The book is a compilation of tales like The Canterbury Tales. He writes of the decadent side of women during the Medieval Age. Almost all of the 100 (Decameron) stories—10 stories for each of the 10 days—are about some illicit affair. Even nuns in a convent get involved with a man. The women in the stories seem to be mostly from the middle or upper class of Italian society. The stories are irreverent descriptions of ...

1. Managing the Digital World: Amazon.com

- First and foremost, Amazon.com’s mission statement is “to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices” . - Its enterprise-wide information systems enabled Amazon to fulfill its goals through the use of effective strategies that facilitated various operational facets to deliver the products ordered by a wide range of clientele at the most effective use of the marketing mix (product choice and selection, prices, places, and promotions). ...

Financial Analysis: Amazon Inc.

The primary source of revenue for the company is the sale of wide range of products it offers on its consumer facing website. Apart from revenue earned from the sale of merchandise, the company also earns revenue from services like AWS, advertising, publishing etc. In terms of trend in sales of the company, the same have consistently increased over the years. As the graph indicates, Amazon has been successful in increasing its revenue, courtesy, increasing online demand from its customers. With increasing time spent by adults surfing online, the sales revenue of the company has shown a steady growth. ...

True cloud competencies

In the midst of fresh companies coming up to provide cloud based services each day, the first step is to decide a provider whose main capabilities are concentrated on the cloud. On premise vendors of systems have extremely dissimilar sets of skills, software design, business models, approaches, as well as infrastructure as compared to those central part competencies of a cloud service provider. Much of cloud computing companies’ businesses achievement is dependent on an optimistic performance experience of the system. It is for this reason that real multi-tenant companies for cloud computing places an important resource ...

Introduction

For the purpose of the presentation, the company that will be the focus of this project is Amazon.com. Its central offering is online shopping where consumers are able to search for the items they’d like to purchase online. They are also able to pay for their purchases online and have the items delivered to their home. In this e-business, the categories of information that may need applications of cryptography are the users’ or consumers’ passwords and their credit card or checking account numbers.

Feasible Attacks

Some of the methods that hackers can use to attack e-commerce websites such as Amazon.com ...

Designing the e-Commerce system

Merchandize Market Merchandize market has a number of websites that can market or advertise the merchandise products. Internet review of the merchandize market reveals that the website of Wal-mart and Amazon books have numerous merchandise products that are available for the online consumers. In the Wal-mart website, one can identify a number of products that the firm will deliver on the same day and those that the firm would deliver after a given number of days. Largely, the delivery time of the products in this website depends on the location of the buyer and the variety of products. Specifically, Wal-mart online ...

Financial Analysis: Amazon Inc.

The primary source of revenue for the company is the sale of wide range of products it offers on its consumer facing website. Apart from revenue earned from the sale of merchandise, the company also earns revenue from services like AWS, advertising, publishing etc.

In terms of trend in sales of the company, the same have consistently increased over the years. As the graph indicates, Amazon has been successful in increasing its revenue, courtesy, increasing online demand from its customers. With increasing time spent by adults surfing online, the sales revenue of the company has shown a steady growth. ...

Consumers are increasing demanding rapid services and delivery of consumer goods on the same day. The driving force of the same-day delivery is viewed as been driven by the consumers. It is not true. The same-day delivery has its backing from the inherent competition within the producers and the marketers. The same-day delivery takes various forms in different retailing websites and networks. For example, in San Francisco Bay Area, Google uses a fleet of 50 priuses. At the same time, eBay use Shutl that it acquired from the UK. Amazon has the most revolution of them all. It uses drones ...

ADT is a data collection and analysis company that provides subscription software tools to its customers. The main functions of ADT is to assist its clients in decision-making. It uses the large and consumer related data such as consumer profiles and purchase patterns etc. ADT provides an option to the clients to log into the portal where software for organizing the huge data according to their requirements. The clients can subscribe to the services of ADT by paying for usage time or annual fee basis.

The current information in the database of ADT is raw information. It is stored ...

The two assignments that I will review in this assignment are the evolution of books and the internet. The two assignments document about the evolution of the communication methods as well as indicate important personality in these modes of communication. Both books and the internet have become interdependent, with the existence of the internet allowing for soft copy books and online libraries.

The evolution of books and the internet have been one of the most important innovations in mass communication. Books are universally accepted media of communication, learning, and entertainment. The internet has also been allowed between the ...

Thesis

This paper is on the Interactive and Digital marketing strategies of Tesco and Amazon.com. The first section of this paper will analyze the websites of Tesco and Amazon.com on the basis of information availability, navigation, surprising facts and information and flaws of the site. The second section of this paper will analyze the difference between retailers that have websites and brick-and-mortar stores (TESCO) and retailers that have sold directly through the website (Amzon.com) and if Tesco encourages their customers to visit their physical shop or remain online shoppers. The third section discusses how both these stores communicate ...

1. Identify an organisation that has developed a successful position because of innovative leadership

The series of innovative strategies that assisted in catapulting Amazon among the world’s innovative companies include the following: (1) offering commission-based services to buyers and sellers of used books; (2) opening access for continued business to third-party sellers; (3) web-services platform; (4) producing and marketing the e-book reader, Kindle; and (5) “by thinking of an important unserved or underserved job that customers want done and then coming up with a well-defined value proposition ...

Amazon is one of the giants of the computer market and is known to be the Wal-Mart of the web. It was predicted to be soon crushed by B&N after its launching; but it has become the most successful e-tailers of web and is doing the crushing itself (Amazon: The Walmart of the web, 2011). In order to compete, Amazon has focused on the pricing strategy as it believes to make the customers cheerful by providing them cheaper stuff. It has a superior business model where the technology is combined with the logistics company (Magee, 2011). It’s competitive pricing ...

Divorce in relation to abuse

The rate of abuse and divorce has emerged has one of the social issues that require immediate attention in Costa Rica. It has been observed that abuse and divorce has been increasing at an increasing rate in the past few years. Perhaps, this is why the government has been in the forefront in protecting marriages through establishing various laws and regulations to deal with abuse and divorce. Particularly, the laws seek to protect the interest of women and children, who are mainly the victims, against spousal abuse. The judicial protection that they enjoy was reached at after it was ...

Introduction

Costco, the third largest retailer chain in the U.S. and the seventh largest retailer in the world, has significantly grown in the last ten years, a critical period disrupted by the great recession, e-commerce revolution, and global competition. Although a big number of retailing enterprises failed to survive the difficult challenges of the decade, Costco demonstrated an outstanding revenue growth performance over its key competitors – Wal-mart (includes Sam’s Club), BJ’s, Target, Sears, and JC Penney. However, based on an analysis of the 10-year financials of Costco and its key competitors, the profit performance of Costco has not ...

Annotated Bibliography

Clarke-Stewart, A., & Brentano, C. (2006). Divorce: Causes and Consequences (Current

Perspectives in Psychology) ISBN 13-978-0-300—11044-9. Retrieved from

http://www.amazon.com/Divorce-Consequences-Current-Perspectives- Psychology/dp/0300110448/ref=sr_1_1?s=books&ie=UTF8&qid=1417574934&sr=1- 1&keywords=9780300110449

In this book the authors examine current research on divorce and use scientific

evidence to uncover what is said about divorce and what remains to be learned about this socially and politically charged issue. This book is gives valuable information and provides a balance review that can be used in the study being undertaken. Daly, K., & Chesney-Lind, M. Feminism and Criminology. Retrieved from http://people.stfx.ca/x2011/x2011ael/Daly_JQ_88.pdf

In this article ...

SEO and SEM both relate to marketing and search engines. Though both of them are similar in some ways, there are manifest variances between the two. SEO deals with those techniques that ensure the accessibility of a website by a search engine with good chances of the website showing up in the results of a query from the search engine. The definitive goal of any fruitful SEO campaign is the accomplishment of a high-ranking spot in the results returned by major search engine pages such as; Yahoo, Bing and Google. There are also other smaller search engines. After searching, most users on the ...

There are five stages in the information systems development process. These are initiating stage, planning, executing, monitoring and controlling, and completion stages. It is these stages that form the systems development life cycle (SDLC).It is the role of the systems analyst to act as the project manager of the information systems project. Throughout the system development lifecycle, it is the responsibility of the project manager to initiate, plan, execute and close down the systems development project. Management of the project is actually the most important phase of an information system development project. Efficient and effective management of the ...

1. My personal reaction to this video was that of total awe and admiration for Jeff Bozos, for being the visionary that he is. (Let us forget about those drones at the end. What is happening in the present is more relevant to us.) Here, I have to say that the automation system shown felt awesome to me. If you break it up, it becomes somewhat simple. Some people may say that conveyors, vacuum pads, intelligent software; these things are common today everywhere. However, what enthralled me was the genius of the person who saw the overall picture and ...

1. EDUCATIONAL THEORY

Introduction to Brain Based Learning & Eric P. Jensen

Principals of Brain Based Learning Eric P. Jensen’s home page is entitled Game Changers on other connected pages he offers Principals of Brain Based Learning, some of the principals he views as most important and other tools that might be important to someone looking into his theories on brain based learning. Jensen also has several pages devoted to his workshops books, and other presentation materials. It is primarily addressed to the general public, instructors and policy makers.

Teaching with the Brain in Mind, Revised 2nd Edition

Eric P. Jensen was considered a pioneer in brain based learning when he released the First Edition of ...

Dangdang.com is one of the largest online shopping retailers in the world. It started as an online bookselling company in 1999. Its founders, Peggy Yu and Guoqing Li were inspired by the success of Amazon.com. Currently, it sells an array of products such as domestic appliances, digital products and cosmetics. Its main policy is ‘more choice, lower prices and vast convenience to customers’. Its business model was based on the model that mirrors that of Amazon.com, although there are some differences in the model of the business to suit particular circumstances in China. For instance, the key asset ...

Ethics

Success is more of a creation than a perfect way of chances. While arguably lives are about rules and not luck, it still baffles boundaries to imagine that success is all about just following rules. The underlying philosophy is that finding your true north is a related fable of George W that is ideally true in many aspects of life other than the dimensions of leadership that George examined.

A true north is more of creating a fundamentally right culture in people’s behavior that is the core and consistent with the demands of any goal. These fundamental must not only be effective, ...

Question 1: As discussed in the article list some industries where big data is being used today? Please elaborate as appropriate from your readings.

Ever since the explosion of the information technology age, big data has become a very common term today. As the name infers it is a collection of large set of data that is stored and used for everything from politics to sports and health and every other thing in between. More and more companies use big data and some of the most popular companies are IBM, HP, Google, Microsoft and Amazon among many others. While these are the most popular companies that utilize big data, there are many other different and smaller companies that also use big data. In 2012, IBM ...

Information systems encompass the study of networks of hardware and software that are used by organizations to collect, filter, create ad process data. The information system helps to support operations as well as decision making. Essentially, it focuses on the mode in which persons interact with technology in support of business processes. Organizations make use of information systems in various ways so as to gain the competitive edge. Some of these competitive strategies include low cost leadership, product differentiation and casting the spotlight on the market niche, customer and supplies.This paper shall compare and contrast two companies that employ ...

Normal distribution curve has numerous applications in business processes and provides managers with valuable information on the improvement of quality and efficiency in the organization. According to Weiers (2005), normal probability distribution is very popular amongst operational managers because it follows the concepts of the Central Limit Theorem, which claims that the sampling distribution of the sample mean could be approximated by a normal distribution as the size of the sample grows. Consequently, almost any business process which produces iterating outcomes could be described by the normal distribution curve, as long as the number of iterations is considerably large. As ...

Alexandra Alter, in her article entitled “Your E-Book Is Reading You” and published in The Wall Street Journal proffered pertinent issues pertaining to e-book promoters being supportive of actively collecting information regarding the consumers’ reading behavior. Alter’s purpose was to expound that e-books are tools for soliciting information on the behavior of consumers, in terms of reading patterns: kinds of books purchased and read; how long are these books read; and factors that contribute to intensity of interest or losing interests in reading. These information were indicated to be remotely impossible to be gathered and known of ...

EXECUTIVE SUMMARY

With the passage of time, companies have enhanced their product offerings. Many of the products now are directly targeted towards the younger generation which leaves the older consumers with less motivation. In order to change such perception of the older consumers, the Amazon Kindle Fire HD is aimed towards such market segment. In order to persuade the older consumers regarding the product, marketing communication mix would be used. Such a plan would help in promoting the brand in the older consumers due to its facilities i.e. convenient storage, portability and versatility. In order to persuade the older consumers to purchase ...

Amazon’s nature of business is depends on the wide diversity of logistical strategies that aims to deliver product to their customers anywhere in the world. The daunting task of shipping the goods on time is achievable because of the available technologies that encompasses a great deal of solution to Amazon’s most critical part of operations. Part of Amazon’s supply chain solution is the employment of 4PLs both the traditional and virtual. When talking about traditional, it defines the properties of the 3PL solution combined with an outsourced provider, thus comprises the fourth party. In definition 4PLs are ...

Business model is among the essential aspects of digital enterprise management. The online business environment has enabled various digital enterprises to develop business models different from the traditional business models. According to a business model is simply a way of doing business. Companies chose on different business models depending on how the model can sustain their business through revenue generation. The business model will dictate how companies make money by defining their value chain position. This paper examines the business model for two digital enterprises, CQout and Amazon, in relations to the target audience, how the sites attract their target audience, ...

The first article that we shall be considering for discussion is on the topic of globalization. It is widely perceived that globalization is a major phenomenon that drives our economy, marketplace and the society today. However some economic theorists believe that the globalization and its effects to our economy and society is still very much limited and the corporations are largely missing out on its advantages of growth opportunities and the opportunity to recruit the best global talent. In the article titled “Globaloney: Why We May Not Be as Global as We Think” on The Wall Street Journal, Pankaj ...

The Productivity Paradox

We live today in an age of paradoxes. It is the presence of paradoxes that tell us all is going, as they should be. No paradoxes will signify a world either where everything in the past, present or future is known or where people have become fed up of asking questions. As Charles Handy says, “Paradoxes, I now see to be endemic, inevitable and perpetual. The more turbulent the times, the more complex the world, the more paradoxes there are” (1994)

The term “productivity paradox’ was first used by Eric  Brynjolfsson who pointed out the non-conformity between ...