Lens Crafters is an optic chain of about 870 special service shops, which is known for its operational strategy and customer service. It uses differentiation strategy to plan, where they offer goods and services, which are perceived to be unique in the market place. They have a lab on site where they offer a one-hour service to their customers. In that a consumer is allowed to pick a frame and lenses, and have it finished in an hour. The other part of their unique services is that they offer a ninety days unconditional guarantee for their products. In case, the consumer is unsatisfied with ...
Eyewear College Essays Samples For Students
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Fashion and time move at the same pace; in fact, one marks the other. Fashion directly responds to the cultural, religious, and political issues that define a society. As the time changes, fashion also changes. Fashion design is a global industry, and is one of the keys to general economic development. However, the industry is underdeveloped in most countries. For instance, the fashion design industry in New Zealand is not fully developed; there is lack of unity which hinders the industry’s growth. There are various players in the Fashion Industry New Zealand (FINZ). This paper focuses on the Fashion Label ...