Introduction
Selling is an activity in the area of business that has paved way for heated debates between those involved directly and those who are involved indirectly. Due to this closeness to the concept of selling many individuals often have strong and misplaced opinions of the sales people and selling in general, and it does not come as a surprise that these misgivings are believed by people who have engaged in selling their whole lives. Processes and activities that assist an organization to efficiently and effectively run and support its business objectives and strategies is what is known as sales operations ( ...
