Essays on Martinson

Background

Successful modern business marketing lays emphasis on meeting the needs of the customers. This focus is a departure in the opposite direction from the traditional business whose major concern was selling its products or services. Corporate Social Responsibility (CSR) is one way of meeting not only the direct customers’ desires but also the needs and expectations of all the stakeholders of a business (Ortenblad 2016). Unethical profiteering practices of large companies and customer awareness due to free flow of information have forced many companies to make CSR a key strategic focus in their conduct of business. Besides enabling a ...

Research is essential for the advancement of any field of study. Nevertheless, this becomes complicated when the object of the investigation is a human, as there is an accepted guideline that one should not do harm onto a person. In order to assure proper treatment of humans, ethical committees have arisen in many parts of the world, limiting the research that may be done. However, this comes into tension when one also takes into account the notion of liberty, as the two could contradict each other. In this sense, some would argue that ethics committees should not interfere in ...

Wright’s Organic Architecture

Architecture is an embodiment of a couple of activities. It may involve planning, designing and ultimately constructing the desired structure out of the specified materials. In many cases, the process of design and construction has to take into consideration the aspect of aesthetic values. Historically, most buildings of unique designs represent the culture of the surrounding people or a landmark that is easily recognized. Immediately after World War one, there began the practice of modern architecture. It encompasses moral and aesthetic blueprints. The designers had a primary vision of signifying a new way of development after the war. They ...