Introduction
Social media have been gaining a lot of popularity and importance these days and has the power to influence the activities and the branding of an organization. The increased use of social media by employees has reaped benefits for employees as well as posed potential risks in few cases. An appropriate social media policy should help America West in setting up control mechanisms to make the best possible use of social media for the operational success of the company.
Social media policy is quite important as it shall provide a vision to the organization and its employees on the usage of ...
