Communication challenge is experienced in several corporations in the management body. .Boris Grasberg with Michael slind, discusses the sense behind communication in ensuring efficient management of a corporation. The article tries to demonstrate how worldwide companies are making use of multi-directional communication to enhance good leadership. .emphasis on bottom-up communication is the center of the authors’ argument that disregards top-down communication.
The article mentions four important aspects of good conversational leadership that encompasses aspects of inclusion, intimate relations, open interactions and how they apply to particular attributes within the corporation. Performance of the company reflects the nature of communication at least in the short-run. After establishing intimacy, the assumption is that conversations will be friendly and that that the role of listening keeps changing among the executives and the junior employees within the company. Slind says “as your company grows the challenge of communication becomes more complex.” But technology provides a way of making the task lesser tedious when the number of employees is large preferably a situation expected in developed companies.
Global technology that enhances communication provides for internal blogs, twitter, you-tube and online communities that efficiently act like a human person. Slind, goes ahead to say that speaking across a fiber-optic connection is essentially more or less the same as face to face conversations. Technology can be tedious to work with and provides several avenues for distraction that can equally hinder performance and complicate leadership. Technology can be only effective if those who are deploying it maintain a good interaction culture.
Inclusion of employees involves letting them to understand much of the company’s operations. “In several cases you see an executive team that is very sure about the company’s strategy, but going inside the organization one finds that nobody is clearly informed.” The article asserts that the junior employees have more information regarding customer demands since the employees are directly in contact with the clients. Leaders of hide some information classified as confidential but they rarely grasp the fact that risks may be outweighed by rewards. In 2009, Massachusetts-based networking storage company revealed the lifestyles of working women in the corporation and showed that the information they created was more persuasive compared to a marketing campaign. Employees develop motivation when there is transparency and they make it easier for managers to run a company through their input.
This article advances the notion that unlimited communications are necessary in leadership. It is important to maintain intimacy through interactive means so as to build trust among all the employees of the company and the executive organ of a corporation. The goal of communication in an organization is to ease leadership and promote improved performance, which can be done by creating a situation where all employees are conversant with the company’s competitive policy but communication needs to be measurable for it to be objective.
Boris, G. &Michael, S. (2012).The power of communication in leadership Journal of conversational leadership, 54(3), 18-21