Essays on Store Locations

Business

Assignment 1. The Market Assessment.

Introduction

The subject of the current research is the company Express Oil Change & Tire Engineers and its office in Cookeville, TN. This company provides a wide range of the services for the car owners. The most popular service is a 10-minute oil change that also includes some examination of the safety and mechanical conditions of the vehicle (Range of Auto Services Offered). The company has been established in 1979 and throughout 37-years, it has grown into one of the leading automotive service providers. Nowadays, there are more than two thousand of the company’s offices ...

Abstract

Shopping is one of the most important parts in our daily life. We, as consumers, shop almost every day, whether it is a quick stop to the seven-eleven down the corner, or a family shopping in a large store like Wal-Mart at the weekend. From our perspective, when we plan to shop, all we want to consider is what we are getting and how much those items cost. On the other hand, as the suppliers in the shopping chain, the owners or investors of the stores have much more to consider when, where or even which kind of store ...

Introduction

Lululemon Athletica, Inc. is a leading designer as well as retailer of top-end yoga and sports apparel. The company was established by Chip Wilson in 1998 in Vancouver and has been operating mostly in New Zealand, Australia, and North America. Wilson created Lululemon Athletica, Inc. to address the unique preferences as well as needs of women, but later the management decided to increase its market target. As a result, the company started designing and retailing yoga and athletic apparel for the female youths and men. The company reaches out its potential customers through instructors and yoga studios. It is ...

<Tutor> <Department> Q1. In relation to the Walmart in China case study outline and critically discuss the various strategies adopted by Walmart to succeed in the Chinese retail market? Walmart Inc. first opened in China in 1996 and since then, has grown only into 405 stores. Upon its opening, one of the US’ largest chain stores applied marketing strategies to penetrate into the largest market. Among the superstore’s strategies include: Setting-up of modernized retail format: Walmart introduced highly-modernized and urbanized stores where almost all shopping needs are available. It set up huge and air-conditioned stores to ...