1.0 Research statement
Blockbuster Inc. vision is to be a market leader in the film and video industry. A host of factors affect the competitive nature of the company in the short and long run. Blockbuster Inc. exists in a highly competitive and volatile environment. Technological dynamism over the past decade has far reaching effects on the performance of Blockbuster Inc. in the industry. For the company to remain in the market and retain its position proper strategies have to be put in place.
1.1 Research purpose
The primary aim of this research study is to analyse the effect of competition on the film industry and how ...