Essays on Building Trust

Jack Nietzche

Promotion is one of the most effective tools that helps to motivate the workers, and subsequently, promote the employees' productivity. This case study provides an insight of a scenario where an employee, Jack Nietzche, is putting an extra effort to acquire that promotion, but the director of the project is reluctant of that incentive. As a result, the dilemma arises as to whether to tell Jack about the situation or not while bearing in mind that this might affect Jack's emotions and might adversely affect the project. If Jack inquires whether the new assignments were made, it is essential ...

Running a branch office in the small town with two college-educated colleagues with middle-class backgrounds and three local residents from lower backgrounds will likely be characterized by disruptive challenges that may adversely affect the operation of the office as a team and thus there is a need for effective management. In running a productive and efficient team at work, there is a need to create an effective workplace and enhance positive social relations among the employees. However, the reality is that there are class differences linked to the ambiguous class position of the employees which may be a source ...

Factors that Influence Purchasing Relationship in Automobile Industry of China

Introduction The USA, Western Europe, and Japan markets for the automobiles are almost stagnating causing an increased attention and concern to the world automotive industry. They have turned their interest in China market for cars. This is associated with the fast growing economy in China unlike that of European nations and the USA. The Chinese market for cars is indeed the turning point for all auto companies. The environment is conducive to start production in China to supply the potential markets and then export from there to other world markets. This literature will focus on the purchasing relationship in ...

Public Relations Society of America (PRSA) is an independently operating body with a mission to ensure that all professionals as well as organisations practice ethical behaviour in their operations. The code of conduct formulated by the PRSA, while it cannot currently be enforced upon people or businesses, is meant to function as a guide in determining what constitutes the ethical course of action in a given set of circumstances. The provisions of the code are based upon real-life ethical challenges that professionals have faced, and as such, its scope is set to increase as more such incidents come to ...

Brand Relationship Quiz

Q1. Fournier came up with a definition of promoting the growth of brands. The advice was ‘having a relationship’ with the brand. According to Fournier, brand relationship means that customers develop trust and intimacy with the brand. This was after Cooper, (2010), researched and came up with statistics that showed that 68% of consumers did not feel engaged with the brands they bought. This means that if a brand has to become successful, then a relationship has to be built by an organization. In achieving this requirement, then the most important factor would be for an organization to see things through the ...