Essays on Consoles

Introduction

Humankind has entered the age where computers do everything from taxes to math problems even sending emails to family members, many people have gotten to the point where their entire lives are governed by computers or the function of computers; the biggest aspect of this is children being born in the digital age and are being raised on computers or how to use them in non-ideal ways. Although computers are responsible for making life easier for people across the world, it has been noted that people have grown too dependent on computers to do what they used to do ...

Up until now, the Xbox 360 gaming console has sold over 76 million units since its launch in 2005. This device is entirely dedicated to gaming with no other auxiliary uses. In 2013, Microsoft decided to target a larger market as well as demographic. Statistics show that over 96% of Americans own television sets. However, only 49% own gaming consoles. For this reason, Microsoft decided to unveil a new upgrade of the console that integrates with the living room. The new console got named as the Xbox One. This device can surf the web, play games, stream movies and ...

Video and Computer Games Industry

Organizations rely on environmental scanning to carefully monitor their internal and external environments with the aim of detecting opportunities and threats that may have a bearing on their current and future plans. Changes in technology have contributed to increased dynamics in the video and computer games industry, and companies have been forced to transform and adapt to stay competitive. Enterprises focusing on the retailing of DVD/CD/Computer games have been affected by the advent of competition especially from companies utilizing digital platforms to provide video and computer games to their clients (Grüsser et al., 291). There has been the ...

Vivendi

Introduction Vivendi is a content and integrated media group that is operating its business throughout the value chain of entertainment industry. The company incorporates its business operation from talent discovery to the development, production and distribution of its content. The company owns the Universal Music Group, which is the world leader in music industry, whereas it also owns the Canal+ Group which is a leading television group in France. It also produces international television series and movies and owns a French TV channel, which is also the biggest pay TV in France. Vivendi has also initiated its investments in ...

Atari Rapid Growth

Atari’s rapid growth is attributed to the decision of its founder to transform the traditional gaming machines into a smaller home machine. Bushnell compressed the coin-operated Pong game into a smaller home system. The Atari 2600 was the most successful home based gaming system that used cartridge.

How Did Ninitendo Successfully Recreate the Home Video Game Business Following the Atari - Era Boom and Bust?

After the boom and bust of the Atari, Nintendo focused on a diversification strategy. Initially, the company focused on the production of playing cards before the diversification to the production of the video game business. As such, the organization acquired a licensing to produce video games from Magnafox, which led to ...

Marketing is the lifeblood of a business. In today’s gaming industry, businesses spend millions of dollars in advertisements just to reach their target market and grow their niche. In fact, companies can now maximize their growth potential through different technological platforms, such as social networking sites (e.g., Facebook and Instagram), where advertisements can also be done. This is relatively a good opportunity compared with the days when they can only use print ads, television, and radio as their medium. Among the many companies that spend a significant amount of money for marketing is Nintendo and Microsoft. Nintendo is ...

Video Games Negatively Impact College Students’ Performance in School

Introduction For college students, a high rate of academic performance during school years is strongly associated with future career success. With this objective in mind, college experience supplies students with an environment where they have an opportunity to gain relevant knowledge and acquire related skills, which are likely to contribute to their future career paths. Recent technological advances have changed the way young individuals obtain new information and communicate with their families and peers. In this case changes in their social development are dependent on facilitating access to information, sharing personal data, and promoting communication via the Internet (Lepp ...

The canvas model

The canvas model refers to an ideal business model which is comprised of 9 major items, which touch on different aspects of business (Wirtz, 2010). The firsts aspect here, as pointed out by Wirtz (2010) are key partnerships. These refer to alliances that an enterprise creates to help in its normal operations. At Blue Buddies, the manufacturing of most accessories is outsourced, meaning that the manufacturing firms in the Far East come up as the key partners. The second aspect is the customer segments. The segments refer to the different categories of customers that a company targets . At Blue ...

Virtual Reality in Business

Today the business is 100% dependent on computer applications. It is hard to imagine that it would have existed, let alone prosper in isolation. All business today is based, on the one hand, around users (both internal and external), and on the other hand - around some internal infrastructure. Accordingly, the tendency can be divided into user-related and infrastructure relations (Ducker). Business applications, and especially business infrastructure are influenced by the current trend of consolidation, which involves the centralization of resources - all the intellectual power of the company is gathered in data centers. Secondly, more attention is now ...

Business Model Canvas: Blue Buddies

Editable: https://canvanizer.com/canvas/wqatP05HhUfOW

Basics

An ideal business model comprises of 9 building blocks which describe the specific parts of the business (Wirtz, 2010). Key Partners: These are the alliances created by a business to help in its operations (Wirtz, 2010). At Blue Buddies, they do not manufacture most accessories. Instead, they source them from the far east. Customer Segments: The company serves different customer segments. Segmentation at Blue Buddies is by demographics, personality, and behavior.

Value Proposition: Involves giving the different segments a product that is useful to them (Lindic & Marques da Silva, 2011).

Channels: Include communication, distribution, and sales channels utilized by Blue Buddies to cater to their customers. Customer Relationships: Involves how Blue Buddies relate with each customer ...

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Marketing is the lifeblood of a business. In today’s society, businesses spend millions of dollars in advertisements just to reach their target market and grow their niche. In fact, companies can now maximize their growth potential through different technological platforms, such as social networking sites, where advertisements can also be done. This is relatively a good opportunity compared with the days when they can only use print ads, television, and radio as their medium. Among the many companies that spend a significant amount of money for marketing is Nintendo and Microsoft. Nintendo is a Japanese company ...

Abstract

This paper is an introduction to simulation and a deep dive into the gaming industry which includes video and computer games. The last part also talks about the growth of this industry and job opportunities with a focus on international marketing profiles. Simulation is a process where a real life object is built using a model and digital prototype can be formed for experiencing the real object. It helps in testing and making sure the real life object is successful. Simulation is widely used in gaming industry with social games where people live as a simulated person and do ...

Video and Computer Games Industry

Organizations rely on environmental scanning to carefully monitor their internal and external environments with the aim of detecting opportunities and threats that may have a bearing on their current and future plans. Changes in technology have contributed to increased dynamics in the video and computer games industry, and companies have been forced to transform and adapt so as to stay competitive. Enterprises focusing on the retailing of DVD/CD/Computer games have been affected by the advent of competition especially from companies utilizing digital platforms to provide video and computer games to their clients (Grüsser et al., 291). There has ...

Sony Play station has been one of the most successful products of the century. Since the release of the first Play Station in December 1993, Sony has released three subsequent Play Stations with great success. Sony released the original play station in December 1993, and sold more than 70 million play stations worldwide by the time Play Station 2 was released in 2000 (USA Today, 2014). Play Station 2 sold more than 155 million by the time it was discontinued in December 2012 (USA Today, 2014). Sony released Play Station 3 in 2006, and had sold 80 million units ...