Essays on Mobile Banking

National Bank of Canada

National Bank of Canada is among the largest commercial banks in Canada, with its headquarters located in Montreal, Canada. The bank’s history dates back in 1859 when francophone businesspersons founded it (Cheffins, 1998). The bank has approximately 452 branches located in most of the Canadian provinces and approximately 2.4 million clients. The bank also has partnerships, subsidiaries and representative offices in other countries through which it serves both Canadian and non-Canadian customers. The bank has a public company ownership structure and its shares trade in Toronto stock market. This paper discusses in details the organizational structure, managerial practices, ...

Introduction

Banks form part and parcel of all the financial institutions that both allow deposits as well as create credit facilities both to the public and the private economies. In the context of the current trends in the banking sector is the emergence of the banking service by the use of the Internet alongside other Internet-based methods as well as the mobile banking facility. Funds deposition and withdrawal has been made more efficient and effective through the use of Internet-based platforms that can be accomplished in the comfort of one's residence. One of the banking institutions that have adopted such ...

Question 1

First Trade Union Bank is an organization that operates in the banking industry. The organization is small and trying to differentiate itself by targeting young people. Opening a new branch is too costly for the bank due to its small size. The innovation of a new savings product will also be expensive for the bank. The only way to attract more customers to the bank is by introducing mobile banking. Therefore, the bank decided to enroll mobile applications so as to enable its customers to enjoy mobile banking. The bank aimed at attracting Gen Y customers and retaining them. ...

Executive Summary

Wilsam company ltd is a privately owned company specializing in preparing economic and business reports in Manchester and entire metropolitan regions in England and United Kingdom; Trafford, Stockport, Bolton and Bury just to name a few. The study examined contemporary economic and business strength, weaknesses, threats and opportunities (SWORT analysis) in the region with the aim of helping investors make optimal business decision (Chamberlain 1987, 322). ` The study finding are based on data collected from market research reports, demographic data and governments reports and release. The conclusion made from this analysis; investors can get the highest returns by investing ...

The current paper is devoted to the analysis of appropriate marketing mix for Chase Bank. As well, the paper undertakes to illustrate how each one of the four elements of the marketing mix affects, i.e. product, pricing, promotion, and place, affect the development of the organization’s marketing strategy and tactics. Besides, the paper is concerned with the description of how each element is implemented in the organization. When conducting this analysis, a conclusive illustration on the company’s marketing mix is undertaken so that an inclusive decision is made as to why each of the four elements of ...

Brief about MTN

MTN short for Mobile Telephone Network is a multinational telecommunications group headquartered in Johannesburg South Africa. The company is listed under the Johannesburg Stock Exchange. As at December 2010 the company recorded more than 137.7 million subscribers (MTN Group Limited, 2011). In 2010 MTN employed more than 17,000 people and was valued at US$17.3 billion worth of revenue (MTN Group Limited, 2011). The company has core operations in 21 countries in Africa and the Middle East. The operations are grouped into South and East Africa (SEA) which covers six countries, West and Central Africa (WECA) -covers nine countries ...