Humor Case Studies Samples For Students

Response to Humorous Ads

Introduction
Zhang and Zinkhan (2006) wrote an article about examining how the audience’s involvement matters in humorous ads. The article encompasses a close examination of the relationship between the audience and humorous ads where the response depends on how the humor was processed. The practice of employing humor in advertising was drawn from the belief that human can influence response among the audience, thus allowing a more favorable response towards the product being advertised (113). The discussion will focus examining what the article is about, its core goal, and its major contribution towards marketing and advertising practices.

The article ...

Opportunities

Marvel has various opportunities which it should take advantage of to enhance its performance. The first opportunity is online services. Lately, investing on use of online is one of the factors that are making a big difference when it comes to competitiveness. The company should focus on online marketing and distribution to expand its market globally. The second opportunity is associated with innovation. With innovation, it means that the company would be in a position to produce products that addresses the needs of the customers, which keep on changing from time to time. The third opportunity is venturing into financial markets. ...

Glaucoma is the disturbance in the structure or function of the optic nerve that causes it to atrophy. This usually leads to gradual loss of the visual field over a period of time. The disturbance is usually as a result of increased intraocular pressure although some patients exhibit atrophic changes without having a raised intraocular pressure (Bell). Risk factors for developing glaucoma include a family history of glaucoma, old age and elevated intraocular pressure from any cause (Bell). Previous ocular surgery and ocular or head trauma are also predisposing factors.

Two main types of glaucoma include angle-closure glaucoma and open-angle glaucoma.

In angle closure glaucoma, there is a blockage in the normal drainage canal of ...

Video in Opera Stage

Introduction
Advances in technology and the corresponding creation of digital technologies have significantly impacted the performing arts (Poole & Ho, 2011). Opera has not escaped the technological advancements and as such, new forms of opera have emerged in both digital and virtual formats (Symonds & Karantonis, 2013). Salter (2010) explains that since the 1990s, the scenography of opera has emerged with technological advancements transforming stages into video and monitor accompaniments. The obvious payoff is an enhanced experiential, virtual reality of the opera’s stage. The new technologies blur the lines between the opera’s stage and the motion picture common in ...

A notable event that can be visited by international students just arriving in Canada is the Vancouver's festivals and events which showcases the cultural diversity, outdoor events and also the cultural diversity of the city. The Vancouver plays host to several events, as well as, festivals such as the Chinese New Year Parade, the Eastside Cultural Crawl or even the Jazz festival where world class musicians perform. Other events of interest encompass celebration of the Light Fireworks Festival, the PNE having music, rides, and even agricultural displays. Worth noting is that these events attract a multitude of people to ...

Issue 1 - Ethics and Legal Environment 2

Issue 2 - Organizational Environment 4
Issue 3 - Critical Thinking 7
Issue 4 – Business Associations and Torts 8

Issue 1 - Ethics and Legal Environment

As an agent of her employer, Monique has legal obligations of obedience, loyalty, accounting and performance to her principal. The duty of loyalty involves a fiduciary obligation where the agent is required to serve one principal at a time and shun from conflicts of interest, inform the principal about any material information, and keeping away from actions that would adversely affect the interest of the principal (Hartigan, 2014:272). Additionally, Monique has the duty of obedience towards her principal. The obligation ...

While noticing university students in a cafeteria for about 2 hours, a number of different behaviors were figured out. The cafeteria had a separate corner where the food was being served by four men who were attending to student requirements in a quite fast paced fashion. There were approximately 12-15 benches and tables at the right of this place where the corridor was crowded at several different points during the observation period. At one corner of the corridor, there was a banner reading out ‘November Elections 2013’. It had a table and two chairs in front of it. That particular spot was surrounded by markers, ...

Describe the “problem” that the McCann Agency was asked to solve. (This includes a brief “situation analysis.”)
MT contacted McCann Agency due to own inability to influence the observed level of accidents and deaths, which occurred due the passengers’ reckless behavior. The statistics showed that “serious incidents involving train operations totaled 21 in 2008, 24 in both 2009 and 2010, and 27 in 2011” (Queltch, 2014). The agency was asked to develop an efficient advertising campaign, which would educate people, in specific young and skeptical audience, about safety proof behavior in metro facilities and motivate them to follow these ...

Trade books are various printing media including fiction books, magazines and newspapers, the primary role and purpose of which is to entertain readers. Though it is believed that trade books cannot be useful for students in ESL and EFL classroom, I have an opposite opinion and think that this printing material is a great source of information and knowledge.
The main benefit of trade books is that they cover all topics and areas of people’s life, therefore teacher can easily find a trade book that is relevant to the curriculum and the objectives of the classroom. Also, another ...

Advertising Category – Brand Brief

Doritos is a popular snack food product. The brand’s products fall under the Consumer Packaged Foods Category. Doritos is a subsidiary of Frito Lay North America Inc. a subsidiary of Pepsi Co. (MarketLine, 2015). Frito Lay North America Inc. produces many popular brands of potato chips. The company who reported over fourteen billion dollars in profits in 2014, began its operations in 1934 selling corn chips (MarketLine, 2015).

Purpose of the Advertising

The purpose of the advertising it to promote the brand image in order to compete in a highly competitive industry. The Doritos ad campaign aims to maintain the consumer perception ...

Answer 1

Yes, I use YouTube. My favorite content on YouTube would be any funny video. Each day numerous funny videos are uploaded on YouTube across the globe. The videos are rejuvenating and are a source of instant entertainment.

Apart from YouTube the other video site that I use is Metacafe. There are around 40 million unique viewers every week on Metacafe. Unlike YouTube, this site does not allow duplicate videos to be uploaded. Another advantage of Metacafe is that if your video gets popular you get paid for it!

Answer 2

YouTube is undoubtedly the most preferred social media platform to post ...

Herb Kelleher, the former CEO of Southwest Airlines, provided growth of the company using his flamboyant leadership style and extraordinary approach to team making. Southwest Airlines pioneered in the low-cost segment of the market. From 1996 to 2012 the company almost doubled the number of cities served. The operating income of the company had grown by 1.55 times in 2012 if compared to 2008 while its net income made up 2.37 times greater in 2012 in comparison to 2008. Thus, the company had grown significantly, but the growth outstripped to the maturity stage. The previous growth resources were exhausted ...

Educational Institution

Correspondence concerning this paper should be addressed to Student Name,
Drugs, alcohol, mental illness, and death are not words people would readily associate with beloved Hollywood actor and comedian Robin Williams. The demise and death of a beloved Hollywood actor is always shocking. Underneath the laughter and movie roles however, Williams was facing private issues that could not be seen on the surface. Williams struggled to maintain his sobriety from drugs and alcohol and suffered privately with mental health issues. Williams ultimately lost his battle with mental illness and committed suicide in August 2014, where he was found hanging ...

Nowadays, religion is the fundamental part in our culture. The question is, where did it came from, and what is its nature? Experience can explain this idea, first by considering the Stone Age people. Their minds gathered empirical realities necessary for survival and they did the best they could in drawing conclusions about the world beyond them. They call themselves “the people” and thought that strangers are creatures of another sort, less human than they are. With no defined difference between spirit and materiality, they believed that in preserving a corpse helps to preserve the spirit of the one who ...

Glen Quagmire is a cartoon character of the acclaimed Family Guy animated series. In the series, Glen neighbors and happens to be friends with the Griffins. He is portrayed as a sexually crazed commercial pilot. Glen Quagmire character is known for his witty “Giggity” catchphrase that has featured in almost all episodes he is on. The Glen Quagmire was created by Seth McFarlane borrowing heavily from the 50’s and 60’s radio jockeys. This is evident with the characters dress code and home, which has a retro theme that is consistent with 50’s and 60,’s swinging party settings. His ...

Summary

The short story entitled “Monsters” by Anna Quindlen was told from the narrator’s point of view, possibly the author, on the symbolism of monsters under the bed for children. The literary discourse started with the alleged arrival of the monster under the bed, as acknowledged from the perspective of the narrator’s son and relayed through a small dialogue. A trip down memory lane was initially presented remembering the narrator’s childhood experience and depiction of a similar monster. Subsequent discussion provided reflective points that rationalize how parents should address the matter in terms of strategies that would effectively justify a ...

I = Interviewer

I: Under what circumstances did you smoke for the first time, including where you were and your age?
H: I was 11 years-old when I began to smoke. Wow [Gasp], it’s been 50 years! I smoked for the
first time as a dare. I was hanging out at the baseball field with a couple of my friends and a couple of boys who were a little older. We were told that if we smoked with them, we could play on their team in a pick-up game that was going to occur soon. We all smoked, we all played, and ...

1. How does Southwest add value? What makes Southwest different from just “any airline”?
Southwest Airlines adds value through its focus on simplicity, efficiency, excellent customer service, and fun. Its lower prices, outstanding delivery of service to customers, innovative human resource management practices, and efficient operations to drive the low cost structure, makes Southwest different from other airlines. Some of the operations include the purchase of only one type of plane to ensure large discounts during purchase and reduce the maintenance and repair costs. The company also adds value through its excellent communication – it communicates frequently, in a ...

1. The company adds value through its simple, excellent, and low cost approaches in service delivery to the customers. It purchases only one type of plane, Boeing 737 series. This reduces the repair costs and ensures the company gets bulk discounts during purchase. The credit it offers is based on the trips and not the miles covered, thus, attractive to more customers. The company relates excellently with the employees thus team work is encouraged, employee productivity improved, and ticket sale maximized thus higher revenues. Southwest Airlines also adds value through the use of interest rate hedge which has reduced ...