Essays on Grocery Stores

This report shall be a case study on change management and it shall focus on one particular company. However, rather than focus on a gleaming example of change management done right or a company that emerged stronger when it came to the practice of change management, this report shall instead focus on a company that did it too wrong and too late. Indeed, Blockbuster Video used to have a commanding share of the video rental market. However, they failed to read the proverbial tea leaves when it came to the paradigm shift to streaming and the use of kiosks ...

Data-driven marketing strategies have overtaken the traditional mass marketing strategies. Business entities are increasingly using data not only in market segmentation but also in the determination of what products to produce, how to market the products, and how to price them. As a consequence, the currently applicable marketing strategies are considered to be more fluid, and there is the need for marketers and business professionals to increasingly consider value creation in marketing strategies that they employ (The Nielsen Company, 2015). In light of this understanding, this paper presents marketing segmentation, and value proposition for a recommended retail shopping bag ...

Part 1 - Executive Summary

Most people are in need of organic foods which do not have any chemicals. Establishing an organic food supermarket will be able to provide the fresh fruits and vegetables to the people. The business will be hoping to offer best-quality feeds to the people which will promote their wellness. The venture is hoping to make profit through distributing the organic food and promote the environmental wellness. The potential growth of the business is diversifying through providing the food material, producing their own suppliers and manufacturing natural products such as creams (Canavari and Olson, 2007). When carrying out organic food ...

Business Strategy

Identity ways in which the business models of traditional grocers and Amazon are converging Traditional grocers such as Wal-Mart and Kroger are venturing into online grocery business where Amazon has been operating. On its part, Amazon is planning to build brick-and-mortar convenience stores just like the traditional grocery businesses. All of them will be offering their customers fresh foods for sale with the option of purchasing shelf-stable goods for later delivery (Haddon and Nassauer, 1). The traditional grocers and Amazon are also planning to open sites that offer curbside pickup.

Curbside pick-up entails a shopper selecting the products they ...

(Student’s Full Name)

According to Peter Capelli, “52% of U.S. employers surveyed say they have difficulty filling positions because of talent shortages” (par. 10). However, at the time that The Wall Street Journal article was written the unemployment rate was around 9%. The writer explains further that American employers are still complaining about “talent shortages” because they would like to employ persons who do not require any “training or ramp-up time” (Capelli par. 10). These employers hardly hire anyone despite having an “abundance of workers to choose from” (Capelli par. 10). The unwillingness of U.S. employers to hire ...

Business Marketing Plan

Section I: Marketing Plan and Sales Strategy

The target consumer is someone who is both below and above 18 years old, belongs to the low income range, either male and female, with no occupation requirement, either single and married (regardless of the family size), belongs to the Black and White American ethnic groups, preferably college educated, and owns or rents a home. The name of the company that will do the marketing is Sync Pure Drinks Co. Ltd. (SPDCL). The top two products that the company is currently planning to release to the marketplace, following a successful launch sometime ...

Abstract

The report focuses on the market analysis for Redbox Automated Retail, LLC. The company provides customers with Blu-ray, video game, and DVD rentals through a variety of automated retail kiosks/self-care kiosks located in various convenience, drug, and grocery stores. The main clienteles for the company include the gamers, family oriented renters, and youth renters. The company uses its different automated retail kiosks in meeting the customer demands of speed, cutting-edge technology, reasonable prices, new releases, and convenience. The environmental factors that affect the way Redbox Company conducts its business include the laws and regulations in the DVD, game, and ...

Starbucks is one of the most world renowned coffee shop brands in the entire world. The chain has operations from Guam to Saudi Arabia, with a huge supply chain network of coffee growers from around the world providing the beans necessary to continue production on such a large scale. Its first store was opened in Pike’s Place market, which is one of the largest fish markets in the US. Company sales rapidly expanded, and the owners of the Starbucks Corporation were able to go on and make a substantial profit through efficient organization and competitive pricing; most importantly, ...

Is Wal-Mart a Monopoly?

The $602 billion grocery stores and supermarket industry in the US comprised of 42,539 businesses and employed an estimated 2.62 million people in 2016. The top four firms i.e. Wal-Mart, Kroger, Costco, and Safeway, controlled 37.6% of the total market share (Statista, 2015; IBISWorld, 2016), which when given the total number of businesses in the industry points to a highly concentrated monopolistically competitive output market structure as against a monopoly structure. Other leading players in the industry include Publix, Albertsons, H-E-B, Whole Foods Market, and Target, which controlled 4.3%, 3.9%, 3.4%, and 2.2% of the market, respectively, while ...

Abstract

Shopping is one of the most important parts in our daily life. We, as consumers, shop almost every day, whether it is a quick stop to the seven-eleven down the corner, or a family shopping in a large store like Wal-Mart at the weekend. From our perspective, when we plan to shop, all we want to consider is what we are getting and how much those items cost. On the other hand, as the suppliers in the shopping chain, the owners or investors of the stores have much more to consider when, where or even which kind of store ...

BBA

Associate Professor

Health Science Department; Master of Science in Health Administration and Leadership    

Winter 2016

S  

Acknowledgements

This project paper demonstrates the integration of the knowledge I acquired from the courses in Master of Health Administration and Leadership Program and the collaborative application with this project’s community partner, MidMichigan Health to improve the community health in Gratiot County, Michigan. I am thankful for getting this valuable opportunity to work with a large healthcare organization. First and foremost, I would like to thank my parents who worked really hard to financially and emotionally support me in pursuing further education overseas. They comfort me every ...

Financial

The population in corona in California as per 2013 was 159 503 with 100% living in urban. The males population was 80,961 (50.8%) and the females population was 78 542 (49.2%). The median resident age is 33.6 years in comparison to 35.7 years of California median age. The estimated median household income as per 2013 is $66, 094 as compared with $60,190 in California (City-data, 2016). The estimated per capital income was $25, 372 in 2013. The median gross rent is $1, 330.

Social challenges

In Corona there are high crimes rates which have continue to be a challenge ...

Jane Doe

Abstract In the documentary film, “Fed Up,” there is a frightening look inside America’s health crisis involving obesity. The lack of real food in American diets is to blame. The entities behind creating this problem are the big corporations in America that manufacture these foods. These “foods” are processed foods, with high sugar content that can lead to numerous health problems including heart disease and diabetes. Advertisers are marketing processed foods made of high sugar content to young children and putting sugar into the formulas to get them while they’re young. They have people hooked on sugar, ...

Food deserts are those areas within cities where the local population has no or little access to fresh fruits and healthy vegetables. There is evidence that the food desert areas are more prevalent in the lower income neighborhoods. Lack of healthy foods leads to obesity and health ailments such as heart disease and diabetes. It is also seen that the neighborhoods with low-income are mostly African American. The essay discusses the Food deserts, what they mean and who is affected and how. Research works on food deserts in Baltimore city are looked into and how a lack of nutritious ...