Essays on Press Release

<<Student Name>> <<Professor Name>> <<Course Title>> <<Date>> Branding Strategy: The Company plans to invest and efficiently manage its branding strategy to achieve its growth objectives. The core of the company’s success lies in implementing a relevant and coherent branding strategy. Defining each and every element of the branding strategy will enable management, customers and employees to understand what the brand vision is and what the company aims to achieve. This is really important if the company has to fight and grow in a competitive market place. ...

YOURNAMEHERE

YOURSCHOOLHERE The Seminole Tribe of Florida (n.d.) points out with pride that the Seminole Indians fought the army of the United States of America to a standstill until, eventually, President John Tyler ordered the “end of military actions” on May 10, 1842. How could it be insulting or demeaning, in the light of this history, for Florida State University to name its (often powerhouse) sports teams The Seminoles. The very word Indians is sometimes seen as insulting. After all, as the Editors of the Native Times (2015) remind us, an Italian working for the Spanish got lost and thought ...

Introduction

Following the discovery of the extremely toxic contamination of surrounding land, that is believed to have been caused by leakages of the underground storage tanks, ConsoE has decided to handle the case as a crisis. As such, the Office of Communications and Marketing has been tasked with the management of all the information during the crisis, the director will be the official spokesperson for ConsoE.

Crisis Situation

Contamination of land as a result of a leaking underground storage tank Possible adverse financial loss and negative publicity Objectives of the Communication Plan Convey accurate information to the public, employees, local community, and ...

First, as the Communication Officer, one has the responsibility and accountability to advice stakeholders on essential aspects that happen in the organization. As such, as the Communication Officer, one is tasked to “take account of both positive and negative attitudes toward the company (Including preparation of) reports for the management team and other marketing professionals with recommendations on building a more positive attitude” . As such, the aim is to project a positive image of the organization. In taking care of the story about the planned merger, which could be published by The Los Angeles Times, it was explicitly stated ...

Business

1. Boss letter 1. Boss letter

Dear Mr. Johnson

I knew by colleagues of the business field that you got a new position in the company Evolution Inc., our historic rival company in the business of advertising and product development. Your new situation won't affect our personal relation and the collaborative spirit that characterized our relation inside the company will continue in the following years, no matter your new position. In fact, after you left the company a got a promotion to your former position. I hope we maintain our friendship and create a new fresh relationship between the two companies. Today ...

Hi Mark:

Coming straight to the point, I am glad to share with you an interesting story. We met for a brief while during a charity tea party you convened in the town hall recently. I am really moved by your interest in promoting charity and support to the underprivileged and helpless. I have been following your recent inspiring pieces about certain local social business entities that have motivated me to share with you my own success story with regard to the social media. Our company, Nutri Foods for the Undernourished, is promoting nutrition supplements with the objective of addressing malnutrition ...

Press releases are one of the ways in which people can gather information about a recent event. It is also a way to mobilize people to act for or against something. This is why it important the press release follow rules that would ensure its effectivity in steering the people to act. The rules that is must be followed in creating press releases to ensure it effectivity is the Associated Press (AP) Style. The press release that will be examined for this particular paper is from the European Economic and Social Committee (EESC), which aims to involve consumers in ...

Summary of chapters 1, 2 and 3

Marketing and press release old rules are ineffectual in the online domain. The chapter foregrounded issues concerning the old strategies and rules of marketing and press release. One significant point is the fact that one-way interruption is not as effective as it used to be. Web marketing is concerned with an extraditing meaningful message at the time that a potential buyer needs it. Another important point is that broadcasting stories and press releases to the media is not the best manner of attracting attention from the media. Creating websites and blogging about your product and your company exposure is ...

The United States has one of the most complex and fascinating criminal justice systems in the world. The reason that the United States has such a unique criminal justice system, is that the founding fathers based their principles from superior legal frameworks around the world. For example, the founding fathers were known for looking to English, French, and other European Legal Frameworks, (The United States Constitution). Additionally, the founding fathers thought to their education of Roman Law and the laws of Ancient Greece, (The United States Constitution). For this reason, the United States has a unique array of principles ...

The Public Relations (PR) is a practice that helps the organization in connecting with the stakeholders and the general public, this effort is planned to establish and preserve a strong working relationship with regards to the organizational practices and also create or maintain the image depending on the need of the PR activity. Communication is the key in any environment, be it personal or professional, and PR as a tool is a vital element in creating trust by effective communication, any lacking in communication may lead to consequences that impacts heavily on the image and also the running of ...

About PwC Middle East

Introduction According to “PwC Middle East” (2016), it was established in the region for 40 years, PwC has more than 4,000 people in 12 countries across the region: Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Oman, and Palestinian territories, Qatar, Saudi Arabia and the United Arab Emirates (p.1). As stated on their website, their regional team of more than 4,000 people operates across the Middle East bringing international experience delivered within the context of the region and its culture. It can bring the collective knowledge and experience of more than 208,000 people across the entire global ...

In the summer of 1947, something in the sky crash-landed near Roswell, New Mexico. Several locals claimed that there were horrific thunderstorms that summer, and when they were out in the location of the crash, they found metal debris strewn across a wide area approximately three-quarters of a mile long. One of the men, Mack Brazel, took some of metal pieces back to his house and he and the neighbors examined the material. Brazel and his neighbors, the Proctors speculated that the metal could be from a crashed spacecraft. That summer over New Mexico there had been quite a ...

Abstract

This Wikipedia project explores MARS, Inc. In particular, the project provides a critical discussion on the importance of community based contribution and the ways by which, individuals can make a unique difference in the way a company, brand, or service is viewed by the general public. The project highlights a marketing campaign that was implemented by MARS, Inc. in 2013, known as "Better With M." The project explains the reasons behind the campaign and why it was so impactful to the company, and to the world. The project also explores the recent changes that occurred with MARS, Inc. deciding ...